Uncover some remarkable social media data and understand what it means for social media marketing.
I've heard parents are securing their childrens accounts... so why not this?
Why it Might Be Happening (And Actually Makes Sense)
1.) People are claiming accounts in anticipation for future use. This makes sense if you're planning for things like product launches or expansion to other cities and countries. In fact, that's probably a common occurrence for larger companies, and is a social media best practice.
Without question, one of the greatest gifts of the human species is our ability to communicate. We can create, transmit, and absorb ideas with immense freedom in pictures, speech, writing, music, and more.
Truly great communicators don’t start out by focusing on their message. They start with their audience. They research, observe, and monitor every knowable detail – from background facts beforehand to micro-reactions during the conversation – and adjust their content and delivery precisely, so it will make an impact. But it’s not like this is a secret formula. Even toddlers do it, carefully measuring parents’ reactions and perpetually tuning in to the behavior patterns that get them the attention they want. That tuning is carefully optimized to achieve maximum effect from each individualized recipient.
Before we can even begin to explore this topic of which social networking sites are most appropriate for B2B sales, we need to first answer the question …...
Couldn't agree more!
"Google+: G+ is freewheeling like Twitter yet it is also conversational like Facebook. It makes it very easy to arrange your contacts into lists which they call circles and you can post (share) specific updates to one or more circles. While the other networks have similar capabilities, I find them to be extremely convoluted and difficult to configure and use."
If you want to know what’s happening in the social web you need monitoring tools. Before you get out your credit card and start to spend money try out some of the free social media monitoring services.
When considering a website redesign plan do a thorough social media evaluation.
1. What channels am I using to promote my website? 2. Is the traffic from social media sites relevant to my page? 3. Can people connect with me through social media? 4. Can visitors easily share my content through social media?
Listening is a skill that all marketers must develop. Or, perhaps more accurately, redevelop.
I believe that one of the master skills of any marketer, manager, or educator is the ability to listen perceptively to what our prospects, customers, staff and community members are saying. And I further believe this is something we all have to work at.
Whether you are selling cars, cigars or clothing, brand loyalty is all about using Social Media in order to connect to the consumer and gain instant feedback.
Although very influential, the outdoor market is large and fragmented, but this fragmented market offers opportunities for niche bloggers to communicate and offer value to our readers. Those of us who use social media are reaping the benefits of brand recognition, increased web traffic, and loyal engaged customers.
No article should matter after this one. Well done Brian this is spot on!
Regardless of technology, the future of business isn’t created, it’s co-created. To succeed, it takes a culture of customer centricity and the ability to recognize new opportunities and adapt based on what they present.
In the words of Charles Darwin, “It is not the strongest of the species that survives, nor the most intelligent. It is the one that is most adaptable to change.”
Anyone—anyone—can make a website. Anyone can create a Twitter account, start a blog, or launch a Facebook fan page. And anyone—from 13-year-old girls to 45-year-old men—can pretend to be an attractive 20-year-old woman on the Internet.
Personally I don't find 20 year olds attractive, but this isn't my story ;)
By far the Like button has been the best thing Facebook could have done for businesses.
In this infographic below it takes a look at the Facebook pages of Starbucks, Southwest and Bing and discuss the “multiplier effect”. Which basically mean the potential your content has to spread from one of your fans to their friends.
It’s amazing to think about how large of a reach even a small company can have via Facebook Likes. But, it does involve you putting out quality content, not garbage.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.