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How the social media conversation will change in 2012

How the social media conversation will change in 2012 | Social Media Marketing Strategies | Scoop.it
It’s no longer about getting fans on Facebook or followers on Twitter, it’s about finding creative ways to keep them...
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Facebook, Twitter, LinkedIn – The Social Media Statistics Of Today [INFOGRAPHIC] - AllTwitter

Facebook, Twitter, LinkedIn – The Social Media Statistics Of Today [INFOGRAPHIC] - AllTwitter | Social Media Marketing Strategies | Scoop.it
Facebook, Twitter, LinkedIn – The Social Media Statistics Of Today [INFOGRAPHIC]...

 

How much of this data will changes drastically, and why...any predictions?

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3 Dead Excuses For Badly Designed Landing Pages

3 Dead Excuses For Badly Designed Landing Pages | Social Media Marketing Strategies | Scoop.it
Landing pages almost have a tradition of bad design. After all, it’s easy enough to slap a headline, a few bullets of text, and an image next to a form and — voilà! — you have a landing page, right?
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How Mark Zuckerberg Stole Your Search Traffic & What To Do About It

How Mark Zuckerberg Stole Your Search Traffic & What To Do About It | Social Media Marketing Strategies | Scoop.it
Hint: You gave it to him. It’s a familiar story: businesses finally getting their search optimization stratgy down, putting in SEO the hours, and creating the content that draws links and Google love.
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Seth's Blog: The trap of social media noise

Seth's Blog: The trap of social media noise | Social Media Marketing Strategies | Scoop.it
If we put a number on it, people will try to make the number go up. Now that everyone is a marketer, many people are looking for a louder megaphone, a chance to talk about their work, their career, their...

 

Less is more, therefore quality not quantity is nurtured...

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7 Ways Marketing HAS Changed (And It’s Not Just The Tools) | Social Media Explorer

7 Ways Marketing HAS Changed (And It’s Not Just The Tools) | Social Media Explorer | Social Media Marketing Strategies | Scoop.it
People say marketing hasn't changed, only the tools have. Ilana Rabinowitz disagrees. Marketing has changed. Immensely.

 

First of all, it’s no small matter that the tools have changed. When we started using the phone instead of the letter, or mobile phone instead of the land line, our lives changed in significant ways. New communication tools have meant lost industries and jobs as well as new opportunities. The same is and will be true in marketing so we should not deny the major changes that face us.

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48 Ways To Measure Social Media Success | Business 2 Community

48 Ways To Measure Social Media Success | Business 2 Community | Social Media Marketing Strategies | Scoop.it
Ultimately, as Olivier Blanchard has pointed out repeatedly, social media marketing has to demonstrate an ROI (though he acknowledges the questions have to be...

 

Finally someone gets it. Best part or worst depending on what side of the fence you're on. Tim did mention Kred.ly as an alternative to Klout. If you follow me then you know what I think of Klout. LOL carry on and enjoy this article, it's quite good. 

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Google Plus Pages: The Why & What for Small Business

Google Plus Pages: The Why & What for Small Business | Social Media Marketing Strategies | Scoop.it
Tweet Many business owners are curious if Google Plus is worth the time, “I’m already feeling maxed with Twitter and Facebook I don’t think I have time for another social network” they say.
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Does volume control on Google plus solve the noise problem in social

Does volume control on Google plus solve the noise problem in social | Social Media Marketing Strategies | Scoop.it
The one biggest problem in social media at the moment is noise and trying to filter all the information that is flying past us in real time but a new...
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Social Media: Should you fake it till you make it?

Social Media: Should you fake it till you make it? | Social Media Marketing Strategies | Scoop.it
Blog post at Social-able : “Fake it till you make it” is a saying we often here in business, particularly in the world of internet marketing.
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Brands Are Ignoring More Than Half Of Consumer Social Media Posts

Brands Are Ignoring More Than Half Of Consumer Social Media Posts | Social Media Marketing Strategies | Scoop.it
With social media, interaction is vital to develop and promote brand loyalty among consumers yet a new study by New York marketing agency Mr Youth hav...

 

The data was compiled between November 17th to December 19th where over 500 households were surveyed across the U.S. The study was done in conjunction with Survey Sampling International (SSI) and Kanter Analytics.

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Social Business: It’s NOT About the Next BIG Thing!

Social Business: It’s NOT About the Next BIG Thing! | Social Media Marketing Strategies | Scoop.it
A new network, tool or feature launches on a social network and we all flock to it.

 

Wake up & smell the social!!!

 

Success is not going to come from G+, Facebook, LinkedIn, Twitter or a high Klout (Eeep) score alone. Success will follow integration, proper planning and execution of a plan that aligns with your business and marketing goals. Twitter followers, high influence scores, and Facebook likes will organically come with the execution of a plan that connects your target markets, community and partners with your brand.

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The wisdom of crowds

The wisdom of crowds | Social Media Marketing Strategies | Scoop.it

IMAGINE that you are French. You are walking along a busy pavement in Paris and another pedestrian is approaching from the opposite direction.

 

Understanding pedestrian flows makes crowd events safer: knowing about the propensity of different nationalities to step in different directions could, for instance, matter to organisers of an event such as a football World Cup, where fans from various countries mingle. The odds of collisions go up if they do not share a reflex to move to one side. In a packed crowd, that could slow down lots of people.

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The Science Of Sharing: What Influences The Social Consumer [Infographic] - SocialTimes.com

The Science Of Sharing: What Influences The Social Consumer [Infographic] - SocialTimes.com | Social Media Marketing Strategies | Scoop.it
Beyond decided to take a look at what makes the social consumer tick and they released their results in a series of infographics called ‘The Science Of Sharing.’...
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Stop Engaging, Start Selling: Get Social Media ROI in 2012

Stop Engaging, Start Selling: Get Social Media ROI in 2012 | Social Media Marketing Strategies | Scoop.it
Measuring the ROI of social media often focuses on engagement. What if you focus on sales in 2012 to measure social media ROI?

 

Here's another approach... what are your thoughts?

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Marketing Technology Landscape Infographic - Chief Marketing Technologist

Marketing Technology Landscape Infographic - Chief Marketing Technologist | Social Media Marketing Strategies | Scoop.it
When I first presented the Rise of the Marketing Technologist, my key exhibit was a kaleidoscope of over 100 logos of marketing technology companies — what better way to viscerally express the awe-inspiring explosion of software in marketing.
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Official Google Blog: Remembering a remarkable Soviet computing pioneer

Official Google Blog: Remembering a remarkable Soviet computing pioneer | Social Media Marketing Strategies | Scoop.it

Sixty years ago, in the Ukrainian capital of Kyiv, the Soviet Academy of Sciences finally granted formal recognition to Sergey Lebedev’s pioneering MESM project. MESM, a Russian abbreviation for “Small Electronic Calculating Machine,” is regarded as the earliest, fully operational electronic computer in the Soviet Union—and indeed continental Europe.

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2012 Trends to Watch: Marketing

2012 Trends to Watch: Marketing | Social Media Marketing Strategies | Scoop.it
2011 was a year of collaboration in marketing.

 

On personalization and socialization as a multichannel tactic: Not sure I like the word "tactic" maybe strategy? Nevertheless, great read. 

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14 Tips For a Successful Facebook Advertising Campaign

14 Tips For a Successful Facebook Advertising Campaign | Social Media Marketing Strategies | Scoop.it
Almost every time I ask a Facebook user who is not a marketer if they ever interact with Facebook ads, I get the same response - "Facebook has ads?
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Traditional social networks fueled Twitter’s spread - MIT News Office

Traditional social networks fueled Twitter’s spread - MIT News Office | Social Media Marketing Strategies | Scoop.it
Site’s U.S. growth relied primarily on media attention, geographic proximity of users.

 

But MIT researchers who studied the growth of the newly hatched Twitter from 2006 to 2009 say the site’s growth in the United States actually relied primarily on media attention and traditional social networks based on geographic proximity and socioeconomic similarity. In other words, at least during those early years, birds of a feather flocked — and tweeted — together.

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20 things PR clients should know

20 things PR clients should know | Social Media Marketing Strategies | Scoop.it
Spin doctors, we are not. Frustrated, we are.

 

1. No, we don’t know every journalist everywhere across the universe—not that it matters. Even journalists whose weddings we were in will turn down our pitches occasionally.

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Friday Five: Social Business Demystified

Friday Five: Social Business Demystified | Social Media Marketing Strategies | Scoop.it
If you Google the phrase “social business” you’ll get a variety of results returned.

 

One of the first and perhaps oldest is a Wikipedia entry, which describes “social business” as “a non-loss, non-dividend company designed to address a social objective within the highly regulated marketplace of today.”

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The Top Ten Social Media Lessons of 2011: Part I - Forbes

The Top Ten Social Media Lessons of 2011: Part I - Forbes | Social Media Marketing Strategies | Scoop.it
As the holiday season prepares to give way to the New Year’s Eve and the end of 2011, the annual influx of year-end lists is about to begin in earnest.  Top photos, top news stories, top Kardashian marriages… the lists are on their way.
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Foursquare? Wherefore Art Thou, Foursquare? | Social Media Explorer

Foursquare? Wherefore Art Thou, Foursquare? | Social Media Explorer | Social Media Marketing Strategies | Scoop.it
Foursquare may have lost its relevancy among social/tech early adopters, which could signal slower growth for the location-based checkin service.
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LeWeb 2011 Eric Schmidt & Loic Le Meur

Eric Schmidt discussed with Loic about Ice Cream Sandwich, Google TV, Motorola, and why app developers still focus on iOS, even though Android is beating App...
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