Social Media Marketing Strategies
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Mobile Marketing Advice: 6 Experts Tell You Everything You Need to Know | Social Media Explorer

Mobile Marketing Advice: 6 Experts Tell You Everything You Need to Know | Social Media Explorer | Social Media Marketing Strategies | Scoop.it
With most businesses not yet diving into mobile marketing or having a mobile strategy to reach consumers, Nichole Kelly finds six experts to share how your business can.

 

1. Jeanne Hopkins from Hubspot
2. CC Chapman of Content Rules
3. Simon Salt of IncSlingers
4. Tim Hayden from 44 Doors
5. Justine Jordan of Litmus
6. Justin Mastrangelo of JA.TXT

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Social Media Marketing Strategies
The Social Media Conundrum
Curated by Level343
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Social Media Marketing Strategies...

Social Media Marketing Strategies... | Social Media Marketing Strategies | Scoop.it

Welcome to social media marketing from around the Web. The links here focus on building business-to-business and business-to-consumer relationships. The Social Media Conundrum holds various links and videos for your perusal, enjoyment and learning. Stop jumping on social media bandwagons.

 

Read, listen, think – have you chosen the right social platform for your business? Is your social media marketing strategy sound? Learn from the professionals, as curated by Level343. To find out more about our services 

http://level343.com/seo-services

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Level343's comment, April 1, 2012 9:26 AM
Grazie Leonardo...dovremo parlare un giorno presto un "catching up" ;)
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4 Tips for Sharing Content on Social Media | Social Marketing

4 Tips for Sharing Content on Social Media | Social Marketing | Social Media Marketing Strategies | Scoop.it
Sharing content on social media gets your message out there, but what makes content shareable? Next time you post, keep these four elements in mind.
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However, you’ll need to understand the factors that make content shareable. Otherwise, you will be wasting your time and energy on content that won’t produce the results for which you had been hoping.
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Top 3 Personal Branding Tips - How Not to Get Fired

Top 3 Personal Branding Tips - How Not to Get Fired | Social Media Marketing Strategies | Scoop.it
Personal branding is more than schmoozing at parties, it's career protection. Read 3 tips to keep your career flying high in this post from Trademark You.
Level343's insight:
At the end of the day, self-marketing isn’t making yourself look good, because that’s just skin deep. Instead, it’s making sure that you shine no matter who’s looking and how deep.
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Why Google shutting down Map Maker should terrify SMBs

Why Google shutting down Map Maker should terrify SMBs | Social Media Marketing Strategies | Scoop.it
Contributor Joy Hawkins warns about the likely unintended consequences of Google's impending shutdown of Map Maker, calling for the search giant to create more transparency.
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The fake information epidemic and how it will hurt local search in 2017

The fake information epidemic and how it will hurt local search in 2017 | Social Media Marketing Strategies | Scoop.it
Fake content and information will be a growing problem in 2017. Columnist Wesley Young takes a look at this trending issue and discusses ways that false information is being used and how local businesses and marketers can protect against it.
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How to Use GitHub to Simplify Salesforce org Deployment |

How to Use GitHub to Simplify Salesforce org Deployment | | Social Media Marketing Strategies | Scoop.it
You can use a Salesforce deployment & bot tool alongside Salesforce GitHub to make deployment much easier. Bill Williams discusses how you to us
Level343's insight:
GitHub is a popular collaborative environment in coding projects, which allows you to easily follow projects, to see who has branched the main branch/code, and to keep tabs on what other GitHub users are working on. It allows you to sync Metadata from Salesforce.org platforms like Force.com. It is used alongside other tools in Salesforce deployment.
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Improve your paid search & social through relationship marketing

Improve your paid search & social through relationship marketing | Social Media Marketing Strategies | Scoop.it
Contributor Jeff Baum explains how you can nurture your prospect through the entire buying journey using search ads and paid social.
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Report: Personal health data should be off-limits to common marketing practices

Report: Personal health data should be off-limits to common marketing practices | Social Media Marketing Strategies | Scoop.it
The authors -- who were instrumental in the creation of the Children’s Online Privacy Protection Act -- call for governmental and industry safeguards.
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Why media buying and advertising is ripe for artificial intelligence

Why media buying and advertising is ripe for artificial intelligence | Social Media Marketing Strategies | Scoop.it
Columnist Carl Erik Kjærsgaard explains how AI can play a role in marketers' media-buying plans, freeing them to focus on strategy and creative.
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Social Metrics That Matter | Social Media | Online Marketing

Social Metrics That Matter | Social Media | Online Marketing | Social Media Marketing Strategies | Scoop.it
No matter what platform you’re focusing on – whether it be Facebook, Twitter, Youtube or Reddit -, the metrics to measure are loud and clear.
Level343's insight:
You want to focus your attention on your most profitable tasks, obviously. The problem with that is, if you aren’t measuring your social metrics there’s no real way to tell what’s working and what isn’t. -And, when it comes to measuring the results of a social campaign, most people don’t know where to start.
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Why You Should Use Snapchat Lenses | Mobile Marketing | Social Media

Why You Should Use Snapchat Lenses | Mobile Marketing | Social Media | Social Media Marketing Strategies | Scoop.it
So what exactly is SnapChat lenses and why should you care? Well, SnapChat is an image messaging and multimedia mobil
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LinkedIn earnings up 23% YoY in Q3 2016 with revenue at $960M

LinkedIn earnings up 23% YoY in Q3 2016 with revenue at $960M | Social Media Marketing Strategies | Scoop.it
LinkedIn's Talent Solutions were the largest driver of revenue for the site, generating $623 million.
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4 Advertising Errors That Could Lose You Visitors | Online Marketing

4 Advertising Errors That Could Lose You Visitors | Online Marketing | Social Media Marketing Strategies | Scoop.it
Have you ever visited a site and been bombarded by ads as soon as the site loads? This is one of the many advertising errors we discuss in thi
Level343's insight:
With the announcement by Google that they would start penalizing mobile website ranking for poorly designed mobile ads, a lot of marketers and business owners find themselves scrambling to check if they’re going to get pegged
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3 Powerful Strategies for Delivering Your Best Social Media

3 Powerful Strategies for Delivering Your Best Social Media | Social Media Marketing Strategies | Scoop.it
See more about September, Chang'e 3 and Social media.
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The Authority of Leadership: What Are You Really Telling Employees?

The Authority of Leadership: What Are You Really Telling Employees? | Social Media Marketing Strategies | Scoop.it
One of differences between a mediocre leader and a great leader is how intention meets action. Learn how to be a better leader in this post from TMY.
Level343's insight:
What Are You Really Telling Employees? 

Because you’re a leader, you have the power to give orders. You make the decisions for your company or team. You have the authority to demand obedience. 

Are you exercising that authority? 

If so, are you doing it correctly? There are several things that separate a mediocre leader from a great leader. One of them, perhaps one of the most important, is how intention meets action.
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How to Influence Consumer Behavior With Your Content 

How to Influence Consumer Behavior With Your Content  | Social Media Marketing Strategies | Scoop.it
Influential content has five factors to be powerful. Influencers, it’s time to come out of hiding. You know who you are. Start moving people to act!
Level343's insight:
Here’s a secret. The best results come from communicating in a way that connects with and influences your audience. In other words, you have to come out of your shell and become the influencer we all know you can be.
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Don't just appeal to a local searcher's wants or needs, focus on the journey

Don't just appeal to a local searcher's wants or needs, focus on the journey | Social Media Marketing Strategies | Scoop.it
You've probably heard sayings like, "Life's about the journey, not the destination," but have you thought about putting this philosophy to work in local search? Columnist Lydia Jorden explains how to optimize for this trend.
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More content, less traffic: part I

More content, less traffic: part I | Social Media Marketing Strategies | Scoop.it
It's important to have high-quality content on your website, but columnist Conrad Saam believes that SEOs might be overdoing it.
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The 12 stages of email marketing’s evolution: Past and future

The 12 stages of email marketing’s evolution: Past and future | Social Media Marketing Strategies | Scoop.it
Columnist Chad White takes a close look at how email has changed since the 1990s and the trends that will shape email marketing in 2017.
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How to Build a Knowledge Base Designated for Customer Service |

How to Build a Knowledge Base Designated for Customer Service | | Social Media Marketing Strategies | Scoop.it
Our guest Robin discusses how to build a knowledge base designated for Customer Service
Level343's insight:
Knowledge base represents a database which is used for storing information, as well as sharing and editing it, among other options. The base is being stored online, on a server, a property that carries its own perks.
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Improve Your Online Marketing Through Storytelling | Branding | Level343

Improve Your Online Marketing Through Storytelling | Branding | Level343 | Social Media Marketing Strategies | Scoop.it
Online marketing is hard, but storytelling can help even the most difficult marketing endeavors be more effective. Learn how in this article by Level343.
Level343's insight:
I’m a firm believer that not everyone is made out of marketing material. Online marketing, especially, has many issues as unique as it is. Increasingly less patient, more wary generations are just the tip of the iceberg. Yet, I’m also a firm believer that everyone can be reached somehow, you just have to have the right message.
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3 next-level Yelp tricks for business owners

3 next-level Yelp tricks for business owners | Social Media Marketing Strategies | Scoop.it
Struggling with Yelp reviews? Columnist Brian Patterson shares his tactics for understanding and improving your review score.
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Using Social Media to Grow Your Business

Using Social Media to Grow Your Business | Social Media Marketing Strategies | Scoop.it
Using Social Media to Grow Your Business.Testing different styles and platforms will help you find a winning combination that wil
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Many content marketers have already discovered the benefits of using social media to reach a larger audience when they want to grow their businesses. Getting started might be a little challenging if you are new to the concept, but the following information will get you moving on the right path.
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10 skills genius online marketers have

10 skills genius online marketers have | Social Media Marketing Strategies | Scoop.it
Great marketers aren't necessarily born that way. Columnist Jayson DeMers believes that by developing the 10 skills below, anyone can be successful.
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Strategies to maximize retail marketing efforts BEFORE holiday sales events

Strategies to maximize retail marketing efforts BEFORE holiday sales events | Social Media Marketing Strategies | Scoop.it
The holidays are just around the corner, and columnist James Green has tips for maximizing the time before the shopping craze begins to ensure the success of your seasonal sales.
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How many videos top publishers post daily to Facebook, YouTube

How many videos top publishers post daily to Facebook, YouTube | Social Media Marketing Strategies | Scoop.it
Top publishers like BuzzFeed, NowThis News and Tastemade are posting more videos a day to Facebook than YouTube. Here's why.
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