Unofficial Guide to Facebook for business...
Don’t bury your head in the sand, complaints will happen – react quickly and take your customers offline to add that personal touch. A customer who has been dealt with efficiently in a bad situation will be more likely to shout your praises afterwards.
If you don’t have the expertise in social media internally, recruit it or use a specialist agency – examine their portfolios beforehand. Working with an agency or individual who already has industry specific experience, for instance, could be invaluable.
Your new post is loading...
