What does it take to succeed in Blogging and be seen as an industry leader? As with most things in life, it’s not really that hard but it does take time, effort and commitment. So what are some of ...
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Scooped by Level343 onto Social Media Marketing Strategies |
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If you want to know more about what is the ROI in social media, you should read this blog post and perhaps also the related book. [note mg]
Vincenzo Cosenza is a new media strategist living in Italy who has over the years, designed some of the industry’s most comprehensive infographics on social media’s global footprint. Recently, he asked if I would write the foreword for his new book, Social Media ROI. And, as I’m a fan of his work, it was an easy decision. As usual however, I asked for permission to share it with you here and his publisher agreed. This is the only place where you can read this in English…
For the record, I also wrote the foreword for Olivier Blanchard’s book, Social Media ROI in early 2011. Yes…same name. I’m not a supporter of the fact that the publisher of this latest book did not take Olivier’s title into account.
Read more: http://www.briansolis.com/2012/02/when-roi-represents-the-realization-of-influence/ Via Martin Gysler Delete the scoop?
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Be Unique. Be You. Everyone out there reports the same news. When Google updates their algorithm, you can count on an influx of posts that day. Rather than just regurgitate the same info as everyone else, add your personal thoughts and insights. Tell people what the news means to you and how you plan to change things as a result of it.