Reasons why Google Plus is not a fad, rather it is here to stay and become more and more relevant. Guestpost from Gabriella Sannino (@SEOcopy).
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Google is here to stay for the time being, and between Google+, the Knowledge Graph, the developing semantic search capability and new possibilities like Author Rank and entity authority, most of us are faced with a harsh reality: we either play Google’s game, or we don’t play at all.