Here’s my basic hiring criteria to find the right kind of person capable of adopting the wide variety of ‘voice’ and brand standards our clients expect.
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Suggested by Nik Hewitt onto Social Media Marketing Strategies |
ibs's comment,
January 25, 8:05 AM
great article. thanks for the share
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How We Shop in 2010: Habits and Motivations of Consumers is split into two separate documents for the US and UK, examining e-commerce consumer behavior in both countries.
This is a gold mine. Two studies showing both UK & US markets. A definite bookmark if not a download immediately. Delete the scoop?
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Great insight by Nik Hewitt
First interview question, "What do you know about our company". It's a classic, and if they've not at least got the basics from the website the interview pretty much stops there. It's not rocket science to visit and 'About Us' page. Do not pass go, do not collect salary.