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The Social Media Conundrum
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Will Google Zebra Hit Social? A Possible New Google Algorithm Update

Will Google Zebra Hit Social? A Possible New Google Algorithm Update | Social Media Marketing Strategies | Scoop.it
Is it time for Google Zebra? This post looks at what the next major Google algorithm update might target, how to be prepared and what it may be called.
Level343's insight:

Seriously? It was bound to happen don't you think... the Zebra is upon us

 

To recap, Google’s mission statement, clearly accessible on the Google Company page, reads:

“Google’s mission is to organize the world’s information and make it universally accessible and useful.”

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No, you don't need a stupid social media policy | Michael Reynolds

No, you don't need a stupid social media policy | Michael Reynolds | Social Media Marketing Strategies | Scoop.it
But what about regulations and stuff, Reynolds! Your company is all fluffy marketing and shiny things but I have to worry about compliance and blah blah blah!
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Six Steps for Dealing with Social Media Detractors | Entrepreneur.com

Six Steps for Dealing with Social Media Detractors | Entrepreneur.com | Social Media Marketing Strategies | Scoop.it
Consider this advice for handling upset customers with grace, humor and honesty.

 

You don't need a policy, you need a commitment. Whether it's a complaint about the product quality, the pricing, or a corporate practice, you need to commit to responding to any and all complaints that people have.

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