"Now audiences can interact with - and even create - content, they can make or break it, argues MediaCity Finland's [Simon] Staffans" ...
Via The Digital Rocking Chair, Dorothea Martin
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Rescooped by Christian Spließ from Transmedia + Storyuniverse onto Social-Media-Storytelling |
"Now audiences can interact with - and even create - content, they can make or break it, argues MediaCity Finland's [Simon] Staffans" ...
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Tim Wood: "Bansky as most of us have seen, is the master of rich storytelling. Changing the messaging of something we are used to seeing makes Banksy’s brand voice ever so creative and powerful." Via The Digital Rocking Chair Delete the scoop?
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