IT-Arbeitsrecht: Social Media Guidelines ferner-alsdorf.de Vom gezielten Auftritt zu Werbezwecken bis zum Mitarbeiter, der ungewolltes über das eigene Unternehmen verbreitet – die Problematik trifft inzwischen Unternehmen jeglicher Größe.
Jim Stewartson: "Friends, it’s time to get serious. The ongoing debate between (intelligent, well-meaning) people about what “transmedia” means and even whether defining the word matters at all, is killing our common cause."
Brooke Thompson: "It’s that time of year again… the time when we shake our collective heads and try to have some magical moment where we suddenly all understand what transmedia means. Scratch that. We all understand what transmedia means just fine. This is the time of year when we try to agree on what it means… and, in so doing, prove that the word has meaning and that we understand it more than they do."
Susan Karlin: "In Defiance, the Syfy cable channel and Trion Worlds gaming company tackle a never-before-tried $100 million transmedia experiment--a crossover TV show and an MMO game that are interdependent and independent of one another. Showrunner Kevin Murphy tells us how he straddled the two worlds."
Haexagon Concepts: "We will soon release our second installment of the Asian Screen and provide new updates on trends and markets in Greater China and South-East Asia. Since the report will rather focus on industry insights and interconnected relationships we want to highlight specific projects mentioned within here in greater detail with direct links and videos. Hence, this post will be a small recap on what kind of transmedia projects came out during 2012 in HK."
It’s no secret that companies are using Pinterest for marketing purposes and doing so successfully. Pinterest is a great tool for raising brand awareness, driving traffic back to your website and increasing sales.
This post isn’t your traditional post about how to use Pinterest for marketing. Instead it will show you 4 ways that Pinterest can help you find link building opportunities. This will assist you in optimizing your website or blog for search engines.
So how does link building help you rank higher in Google or Bing when people put in the key words or phrases that they would use to find your products and services?
Desdemona Bandini: "Not just a new film, “The Cosmonaut” is a labor of love four years in the making, crowdsourced and created with a plan to test the boundaries of transmedia content distribution worldwide."
Andrea Phillips: "It's become fashionable to hate the word 'transmedia' in some circles. The T-word has been very good to me. It's netted me any number of speaking engagements and website hits and sold me a book, among other things, so I feel a certain loyalty to it. I don't think I'd be enjoying the same degree of professional success if I hadn't very consciously embraced That Word back in 2010 or so."
Tracey Lien: "In most video games, players are entrusted with performing actions: run, jump, shoot, swing, slash, crouch and curb-stomp. The developer sets the scene, establishes the context and the player is released into the world with an arsenal of actions. In Loveshack Entertainment's Framed, things work the other way around."