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Social Media Startups
Social Media Startups testing and launching new business models. What's coming up tomorrow?
Curated by Samu Tuomisto
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Social Shopping Fashion Q&A Platform, Motilo, Bags Another $2.5M For Expansion & Marketing | TechCrunch

Social Shopping Fashion Q&A Platform, Motilo, Bags Another $2.5M For Expansion & Marketing | TechCrunch | Social Media Startups | Scoop.it
London-based social fashion platform Motilo, which offers a home for fashionistas to float their sartorial dilemmas, has taken in another tranche of..
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German Startup Yetu Raises $8 Million To Create Open Standards For Smart Homes | TechCrunch

German Startup Yetu Raises $8 Million To Create Open Standards For Smart Homes | TechCrunch | Social Media Startups | Scoop.it
Yetu AG (not to be confused with Yeti ARGGHH!) has raised $8 million in series A capital from Bilfinger Venture Capital and KfW. The company, which appeared..
Samu Tuomisto's insight:

When can you tweet with your heating system?

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Startup hiring isn’t just about qualifications, it’s about finding cultural fits

Startup hiring isn’t just about qualifications, it’s about finding cultural fits | Social Media Startups | Scoop.it
Running your own startup is a challenge that never ends and as time goes on and the company scales, bringing in employees is one of the inevitable tasks that not only founders, but ...
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Minimum Viable Product: Seven Real-World Examples

Minimum Viable Product: Seven Real-World Examples | Social Media Startups | Scoop.it

You don’t want to waste your time and money building a product no one will want to use or pay for. So, first get out of the building and talk to your customers. But there’s a world of difference between talk and action.


Via Robin Good
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Russell Holcombe, CFP, MTx's curator insight, November 16, 2013 12:48 PM

Great article on testing new ideas in business.

Jason Holman's curator insight, December 29, 2013 8:16 PM

good examples to live lean

Oliver Durrer's curator insight, October 22, 2014 2:22 PM

The notion of "MVP" or "Minimum Viable Product" is a key element of Eric Ries' book The Lean Startup. The idea is to test an MVP with early adopters to reach product-market fit as quickly as possible through real customer feedback and validation of underlying growth and value hypotheses. Avoiding to waste time and resources on developing a product that nobody wants. Still - very surprisingly to me - the number one reason for Startup failure, according to this source: http://sco.lt/8gFEh7

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Cromonitor lets you keep track of your competitors’ A/B tests

Cromonitor lets you keep track of your competitors’ A/B tests | Social Media Startups | Scoop.it
A/B and multi-variate testing is all the rage right now. If you're curious what kinds of tests your competitors are running on their websites, Rocketmill’s Cromonitor service can ...
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Cloud Platform Blog: Google App Engine PHP Runtime now available to everyone

Cloud Platform Blog: Google App Engine PHP Runtime now available to everyone | Social Media Startups | Scoop.it

At Google I/O earlier this year, we added PHP, the fourth language runtime on Google App Engine in Limited Preview. Today we’re moving to Preview, making PHP on App Engine available for everyone immediately. It is no longer necessary to whitelist your application for deployment.

Samu Tuomisto's insight:

Could be interesting option for startup companies running PHP-applications.

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6 Startup Events and News to Watch This Week

6 Startup Events and News to Watch This Week | Social Media Startups | Scoop.it
Austin Startup Week kicks off with a battle of the bands, the Shutdown threatens to thwart D.C.-area businesses, great minds connect at the Inc. 500|5000...
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Gesture control startup Flutter acquired by Google, could make Gmail Motion a reality

Gesture control startup Flutter acquired by Google, could make Gmail Motion a reality | Social Media Startups | Scoop.it
Another day, another tech startup gets acquired. This time around it's Google snatching up Y Combinator-hatched Flutter, the developer of a gesture
Samu Tuomisto's insight:

Gesture control seems to have high priority in Google's agenda today - see also: http://www.engadget.com/2013/10/03/google-applies-for-patent-on-gesture-based-car-controls/

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The 10 Best Shopping Engines

The 10 Best Shopping Engines | Social Media Startups | Scoop.it
A new study analyzes the best comparison shopping engines based on traffic, revenue, conversion rate, return on spend, average CPC, quality of merchant tools, and merchant response ratings to help guide marketing spend for online retailers.
Samu Tuomisto's insight:

See orginal reports:
http://cpcstrategy.com/comparison-shopping/ ; and latest: http://cpcstrategy.com/comparison-shopping-q2-2013/

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Inside the Mind of a Startup Entrepreneur

Inside the Mind of a Startup Entrepreneur | Social Media Startups | Scoop.it
An inside look at what it takes to be a succesful startup entrepreneur.
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Russian Mood-Sensing Retail Device Readies for U.S. Invasion

Russian Mood-Sensing Retail Device Readies for U.S. Invasion | Social Media Startups | Scoop.it
Synqera is a point of sale analytics and loyalty startup using tablets mounted to kiosks that sync people's facial emotions and personalize shopping.
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Give.it Enables Easy Gift Giving Around the Web | Social Media Today

Give.it Enables Easy Gift Giving Around the Web | Social Media Today | Social Media Startups | Scoop.it
Give.it not only makes it really easy and intuitive to surprise a friend with a gift. For merchants, Give.it facilitates more revenue from gift sales and helps them promote their products on social media in a fun and engaging way.
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Everything You Need to Know About Twitter

Everything You Need to Know About Twitter | Social Media Startups | Scoop.it
Twitter has changed a lot since 2006. We give you all that you need to know in preparation for the IPO.

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Twitter's story starts at Odeo, a podcast service startup founded by Noah Glass and ex-GooglerEvan Williams. The startup was a product of Glass’s idea — that a message recorded on a phone could be converted into an MP3 hosted on the Internet ...

 

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How to Get Others to Do Your Social Media Marketing for Free - Jeffbullas's Blog

How to Get Others to Do Your Social Media Marketing for Free - Jeffbullas's Blog | Social Media Startups | Scoop.it
Virality involves motivating people to share your content on their social networks. Here are 5 tips to get others to do your social media marketing for free
Samu Tuomisto's insight:

Useful practices for startups too.

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Futurelytics Gets $800K From Index And More So That Small Enterprises Can Access Big Data, Too | TechCrunch

Futurelytics Gets $800K From Index And More So That Small Enterprises Can Access Big Data, Too  | TechCrunch | Social Media Startups | Scoop.it
Big data analytics has given large enterprises a way of analysing historical and real-time data to monitor their business' performance, and to better predict..
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Startups get Free Cloud Data Access through Interoute's European Fibre Network

Startups get Free Cloud Data Access through Interoute's European Fibre Network | Social Media Startups | Scoop.it
Interoute, the owner operator of Europe’s largest fibre network, is offering a free cloud services platform to startups worth up to 1,200 euros ($1,630) over a year.
Samu Tuomisto's insight:

Interoute is luring startups with free services too -  challenging Amazon Web Services (AWS) that just a while ago announced its startup program.

 

Jump StartUp program of Interoute: http://www.interoute.com/cloud-hosting-startups

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Mark Zuckerberg Makes First Known Investment in Startup

Mark Zuckerberg Makes First Known Investment in Startup | Social Media Startups | Scoop.it
Mark Zuckerberg has made his first known investment in a startup, for Panorama Education.

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The company applies "data-driven solutions" to educational issues. The platform is being used in more than 4,000 schools serving more than 1 million students.

 

Aaron Feuer co-founded the company while still an undergrad at Yale. “Our schools weren’t using feedback from teachers, parents, and students effectively," he said in the press release. "There was a missed opportunity to understand everyone's experiences and learn what wasn't working. This data is extremely important when addressing issues such as parent involvement, bullying prevention, school safety and student engagement."

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AWS Activate

AWS Activate | Social Media Startups | Scoop.it
Amazon Web Services (AWS) delivers a set of services that together form a reliable, scalable, and inexpensive computing platform “in the cloud”.
Samu Tuomisto's insight:

Indeed AWS-activate program provides valuable benefits for startups.

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Should Your Company Be on Google+?

Should Your Company Be on Google+? | Social Media Startups | Scoop.it
Consider these implications if you’re wondering (for the millionth time) whether your company should be paying attention to Google+.
Samu Tuomisto's insight:

Well, Yes.

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Why tablet magazines are a failure

Why tablet magazines are a failure | Social Media Startups | Scoop.it
Dedicated magazine apps for tablets may look good, but I fear they’re headed straight to oblivion.
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Social Media Management Startup Falcon Swoops On Expanding Market

Social Media Management Startup Falcon Swoops On Expanding Market | Social Media Startups | Scoop.it
With consumers using social networks in their droves and web-enabled businesses having to control their presence on those networks, the advent of social media management systems was all too predictable.
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Why Brands MUST Blog! [Infographic]

Why Brands MUST Blog! [Infographic] | Social Media Startups | Scoop.it

Blogging Is Important For Brands because, blogging is one of the most important and trusted method to promote brands for many years.


Via Jeff Domansky, Brian Yanish - MarketingHits.com, Martin (Marty) Smith
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Martin (Marty) Smith's curator insight, October 1, 2013 7:29 AM

Beyond The Stats
This is a great Blogging For Brands Infographic, but there is more to why brands must blog than stats. We live in a connected age when anyone can get to know anything.

Blogs create a sense of VOICE. They have a tone and a rhythm that communicates mountains of information about what a brand is really about. Blogs help supply the brand advocates any company depends on with social ammunition and fodder for their own blogs.

Blogs also react to what is happening NOW. If there is a national story an active blog is a great place to share your take. If there is a ripple in your brand's fabric a blog is a great place to iron out the wrinkle.

This is not to say that blogs are defensive. Blogs imply a promise - we will share on a regular basis and you (our brand advocates) can comment, participate and inform our efforts. Blogs say you are in this WITH US (visitors and brand advocates).

The collaborative idea of a blog can help a brand match its walk and talk, create a distinct tone and become a hub for all social marketing. Blogs are a must for brands and for many more reasons that captured in this excellent infographic.

Well Connected Mom's curator insight, October 1, 2013 1:07 PM

People love to hear from people directly, not companies.  Trust can be built up faster for brands through the people, not corporate advertising.

xaltd's curator insight, October 1, 2013 10:40 PM

Nice infographic on blogging for business

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Startup Runnable fancies itself as "the YouTube of code"

Startup Runnable fancies itself  as "the YouTube of code" | Social Media Startups | Scoop.it
Runnable says it aggregates APIs and code snippets from all over the world to make the findable and usable by developers everywhere.
Samu Tuomisto's insight:

Search for code snippets.

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Estonian Startup Weekdone Takes The Pain Out Of Team Management And Those Pesky PPP Reports | TechCrunch

Estonian Startup Weekdone Takes The Pain Out Of Team Management And Those Pesky PPP Reports | TechCrunch | Social Media Startups | Scoop.it
Weekdone is an Estonian startup backed by Ahti Heinla, founding engineer of Skype, and former investors and executives of leading Russian social network Odnoklassniki.
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For $150/month, this Google-backed startup lets small biz automate marketing like the big boys

For $150/month, this Google-backed startup lets small biz automate marketing like the big boys | Social Media Startups | Scoop.it
"There's three legs of marketing automation," Stuart Wall, CEO of Signpost, told me yesterday. "Presence, customer information, and remarketing. Most small businesses fail at all three steps."

Via Ken Morrison
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Ken Morrison's curator insight, October 1, 2013 5:37 PM

I have been hearing more about Signpost recently.  It is a way of managing your socilal media presence and to help drive people to your website in a more wise way.  Google has backed this startup.