One of our presentations covering digital platforms for telling your organisation's stories online.
Ecomedia Collective's insight:
We've uploaded an updated version of our 'Story Platforms' presentation which we use as part of our social media workshops across the SW UK. Figures and data are always changing so expect these to look different when we revisit these again. - KH
The Unity Trust Bank has made available a free practical guide to social media for charities and social enterprises. Download "About That First Tweet" to read and learn from the thoughts and experiences of nearly 200 small and medium-sized charities and social enterprises getting started on their journey into online engagement.
Browse this comprehensive list of how-tos and get to grips with the growing social media landscape. The Media Trust's online micro-masterclasses cover everything from designing a great website to creating an online community, enhancing it with audio and video and learning to improve and refine it all through web analytics.
This is one of the most important shareability enhancers out there. The Share button from Sharethis is customiseable too so it enables your interactors (your followers, fans, friends etc) to share the stuff they like about you with the people they know who'd probably be just as interested. Use it everywhere you can on your blogs, website, images and videos etc.
Rachel Hawkes is the Online columnist for the ThirdSector.co.uk website. She shares her first five hints on this page (usually for Third Sector subscribers only). Need more? The second half of her article is at http://bit.ly/WjE667.
Nine out of 10 charities now invest in digital, more than 80% of those spent less than £10,000 in the last year, and younger generations are more likely to be attracted by a tailored Facebook page. These are just three of the findings of "Understanding donor behaviour in a digital age", published by the Institute of Fundraising and sponsored by BT's MyDonate.
For any charity or non-profit wanting to get more out of their Facebook presence, here's a great place to start. (Note: ignore most of the sometimes irrelevant and self-promotional comments others have posted here and sift out the nuggets of wisdom in this pool of shared resources, success stories and more).
Drivers and sportspeople always do better if they - and everyone around them - know what's inside and outside the rules. Here's a collection of Government and Non-profit social media policies from around the world.
"Mind The Gap' was a 2012 study released by the Charities Aid Foundation.
It showed that the UK’s under-30s were now six times less generous than the country's older people. Charities will be facing a generational gap in giving - and social media and digital/online strategies will help.
How are UK charities using social media right now - and how's it helping their bottom line? Give As You Live's Digital Giving Review allows you to benchmark your online strategy against 500+ charities, broken down across small, medium and large organisations. Download the full report at http://bit.ly/N1gj5k
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.