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Cómo administrar #Foursquare para #Marcas

Cómo administrar #Foursquare para #Marcas | Social Media  & Community Management | Scoop.it
Les hemos hablados sobre muchas opciones que tienen las marcas en redes sociales. Pinterest, Instagram y otras redes sociales novedosas que quizás no tienen la misma base de usuarios que Facebook o Twitter pero que nos dan una gama de...

Via Gladys Pintado
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Social Media  & Community Management
SocialMedia - Marketing - Branding - Publicidad - Ecommerce - Community Management
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La importancia del Marketing de Contenido en las Empresas

La importancia del Marketing de Contenido en las Empresas | Social Media  & Community Management | Scoop.it
marketing de contenidos en las empresas
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How To Generate Leads With Social Media [INFOGRAPHIC]

How To Generate Leads With Social Media [INFOGRAPHIC] | Social Media  & Community Management | Scoop.it
How To Generate Leads With Social Media [INFOGRAPHIC]
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4 Tools to Help You Manage Multi Channel Businesses

4 Tools to Help You Manage Multi Channel Businesses | Social Media  & Community Management | Scoop.it
Multi-channel businesses by definition offer their core products or services across multiple platforms. The core challenge of a multi-channel business is the fact that each platform is like a mini business by itself and demands dedicated attention and nurturing for it to flourish and succeed. This means multi-channel business owners are perennially over stretched with …
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Business Blogging Power Tools: Editorial Calendars and Idea Catchers

Business Blogging Power Tools: Editorial Calendars and Idea Catchers | Social Media  & Community Management | Scoop.it
Many recognize the benefits of business blogging, yet with a haphazard approach aren’t seeing positive results. These tools will help.
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How to Get Your Business Started on Instagram: 5 Tips

How to Get Your Business Started on Instagram: 5 Tips | Social Media  & Community Management | Scoop.it
Follow these tips to get your business started on Instagram then populate your Instagram account with content that builds an engaged community.
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How Recruiters Can Actually USE Twitter

How Recruiters Can Actually USE Twitter | Social Media  & Community Management | Scoop.it
I meet lots of recruiters who have got zero ROI from Twitter - and yes - this is normally due to a total lack of the “I” in the ROI. To be fair, the recrui
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4 Ways Visual Content Can Enhance Your Ecommerce User Experience

4 Ways Visual Content Can Enhance Your Ecommerce User Experience | Social Media  & Community Management | Scoop.it
Images and videos are fast becoming crucial elements of digital marketing. With the rise of social sharing, brands are looking for ways to enhance the value of their content with visual imagery and...
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Are Social Media Careers On The Road To Nowhere? - SocialBro

Are Social Media Careers On The Road To Nowhere? - SocialBro | Social Media  & Community Management | Scoop.it
With the social media boom came a whole new sector with ample job opportunities, but will it last? We look at the unique social media careers available...
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Un 60% de las Empresas invierte en Twitter el doble de hace dos años

Un 60% de las Empresas invierte en Twitter el doble de hace dos años | Social Media  & Community Management | Scoop.it
Las empresas cada vez destinan más recursos económicos a sus acciones en marketing digital, y por ende, también en redes sociales. Los marketers son conscientes de la importancia del ROI que estas generan, en especial Twitter, que ha visto duplicada su inversión en los últimos dos años. Así lo revela un estudio llevado a cabo [...]
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¿Te quedas en blanco a la hora de Actualizar tu Blog?

¿Te quedas en blanco a la hora de Actualizar tu Blog? | Social Media  & Community Management | Scoop.it
Escribir y el mito del folio en blanco van de la mano. El marketing de contenidos reclama contenidos de manera regular, que sean originales y a la vez tengan interés para los usuarios. Es normal que muchas veces no sepamos sobre qué escribir y pasemos más tiempo buscando una temática interesante que escribiendo el propio [...]
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Want Big Data to Work for Your Marketing? Team Up With IT

Want Big Data to Work for Your Marketing? Team Up With IT | Social Media  & Community Management | Scoop.it
Marketing Strategy - Big Data can lead marketers to see their customers as data points or overthink incongruous reports extracted from siloed databases. To truly make Big Data work for them, marketers need ...
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¿Cómo utilizar a los Social Media para encontrar Trabajo?

¿Cómo utilizar a los Social Media para encontrar Trabajo? | Social Media  & Community Management | Scoop.it
Si quieres encontrar trabajo debes aprovechar las oportunidades que ponen a tu alcance las redes sociales
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The State of #SEO in 2014

The State of #SEO in 2014 | Social Media  & Community Management | Scoop.it
Search Engine Marketing - Most search engine-optimization (SEO) practitioners (71%) say understanding the link between social sharing and search rankings is more important in 2014 than it was last year, according to a recent ...
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Is Social Media Monitoring Keeping You from Being Social?

Is Social Media Monitoring Keeping You from Being Social? | Social Media  & Community Management | Scoop.it
Is your social media monitoring strategy holding you back? Why not look into these helpful tools to streamline the process?
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Facebook Outperforms Twitter, Google+ For Social Brand Interactions [STUDY]

Facebook Outperforms Twitter, Google+ For Social Brand Interactions [STUDY] | Social Media  & Community Management | Scoop.it
Facebook Outperforms Twitter, Google+ For Social Brand Interactions [STUDY]
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How to Increase Advocacy and Forget about Awareness

How to Increase Advocacy and Forget about Awareness | Social Media  & Community Management | Scoop.it
A successful digital or content marketing strategy should, among other things, focus on brand advocacy.
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Build a Lean Influencer Marketing Strategy: 3 Types of Tools

Build a Lean Influencer Marketing Strategy: 3 Types of Tools | Social Media  & Community Management | Scoop.it
Think an influencer program requires too much effort? Fortunately, many tools exist that enable even the leanest of teams to reap the benefits of influencer marketing. Discover the top tools market...
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What are the Main Social Media Trends in the Workplace? [INFOGRAPHIC]

What are the Main Social Media Trends in the Workplace? [INFOGRAPHIC] | Social Media  & Community Management | Scoop.it
How is social media used in your workplace? XpertHR have published the findings of their study below. Takeaways: 55% of medium companies use social media f
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How, What and When Should You Post on Social Media? [INFOGRAPHIC]

How, What and When Should You Post on Social Media? [INFOGRAPHIC] | Social Media  & Community Management | Scoop.it
When sharing on social media, it's important to get it right or you could look rather silly! Here's Keystone Click's guide to what, when and how to share o
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Three Research Backed Content Marketing Insights You Should Know

Three Research Backed Content Marketing Insights You Should Know | Social Media  & Community Management | Scoop.it
Content marketing intelligence and content marketing insights are the backbone of creating a great content marketing plan. Here are three insights to help.

Via Gladys Pintado
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La popularidad del Interim Management se incrementa entre Empresas y Profesionales, según Michael Page

La popularidad del Interim Management se incrementa entre Empresas y Profesionales, según Michael Page | Social Media  & Community Management | Scoop.it
RRHH Press. Un estudio realizado en 17 países de todo el mundo por la compañía de Recursos Humanos Michael Page ha puesto de manifiesto actitudes muy positivas hacia el interim management entre las empresas reclutadoras de interim managers y profesionales para proyectos temporales.
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Beatriz Recio's curator insight, May 9, 3:44 PM

No es el futuro, es ya el presente.

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Personas o Tecnología, ¿qué debe figurar antes en tu Plan de Marketing?

Personas o Tecnología, ¿qué debe figurar antes en tu Plan de Marketing? | Social Media  & Community Management | Scoop.it
¿Te has parado alguna vez a pensar si es mejor poner en primer lugar a la tecnología o a las personas a la hora de elaborar un plan de marketing? Pues bien, la respuesta a tal pregunta es demasiado subjetiva. Depende de la compañía en cuestión, así como del entorno en el que la misma [...]
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#LinkedIn: The Road to 300 Million - Happy 11th Birthday! [INFOGRAPHIC]

#LinkedIn: The Road to 300 Million - Happy 11th Birthday! [INFOGRAPHIC] | Social Media  & Community Management | Scoop.it
Happy birthday LinkedIn! Today, the social juggernaut turns 11, but how has the road to their 300 million members been? This infographic, by dpfoc, outline
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Eight Ways to Capture Your Readers' Attention (and Keep Them Coming Back!)

Eight Ways to Capture Your Readers' Attention (and Keep Them Coming Back!) | Social Media  & Community Management | Scoop.it
Content - Businesses should create content for what really matters—the person who could convert and pay for a product or service offered by the content creator. These tips will help you create ...
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El Social Media, la Estrategia de Marketing Online más utilizada por las Empresas

El Social Media, la Estrategia de Marketing Online más utilizada por las Empresas | Social Media  & Community Management | Scoop.it
Más de la mitad de las empresas, un 52%, apuestan por el marketing de contenidos, y un 35% por el inbound marketing, como estrategias. Además, el 91% de estas tiene una presencia muy activa en redes sociales. Estos son datos extraídos de un estudio realizado por Browser Media.
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