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Rescooped by Michelle Gilstrap from SEO and Social Media Marketing
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The Future of Search: Search IS The Future

The Future of Search: Search IS The Future | Social Media sites | Scoop.it

What is coming for SEO? 2014 and the few coming years will be dedicated to improving the quality of search and SEOs/digital marketers will need to expand their reach in order to remain ahead of search.

 

To summarize successful SEO will rely on:

 

- A better understanding of audiences at both global and personal levels;


- An optimized user journey across devices;

 

- Less and more user-centered, personalized content;

 

- The development of “real” expertise and authority;

 

 -Being proactive in semantic web standards adoption and optimization.

 

Read More: http://moz.com/ugc/the-future-of-search-search-is-the-future


Via Antonino Militello
Michelle Gilstrap's insight:

I agree that Search is going to be the wave for business as well, we must make sure we have our keywords working for us.

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9Dotstrategies's curator insight, March 5, 2014 9:50 PM

Search future in 2014

 

Anamaria Mocanu's curator insight, March 6, 2014 2:50 AM

Challenging.

Rescooped by Michelle Gilstrap from Digital Presentations in Education
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The best free presentation software and other alternatives to Microsoft PowerPoint

The best free presentation software and other alternatives to Microsoft PowerPoint | Social Media sites | Scoop.it
Want to make a splash with your presentations, but don’t want to splash out any money on a program? Forget PowerPoint, we’ve got some totally gratis...

Via Baiba Svenca
Michelle Gilstrap's insight:

Powerpoint isn't the only presentation software available. Check out these that are free.

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Solange Giardino's curator insight, March 21, 2014 4:54 PM

Ótimas alternativas para variar nas apresentações.

Alfredo Corell's curator insight, March 23, 2014 3:22 PM

A new compilation of free software to prepare digital presentations.

Of course... alternatives to Power-point or Keynote.


Have a look, and if you're not into any of them, give them a try!!!

Ingrid B's curator insight, April 2, 2014 8:34 AM

Algunos programas gratuitos para hacer presentaciones, como nuevas y más completas alternativas al ppt.

Rescooped by Michelle Gilstrap from New Age Leadership
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7 Unconventional Behaviors Of Inspiring Leaders

7 Unconventional Behaviors Of Inspiring Leaders | Social Media sites | Scoop.it
Exceptional leaders are not always perfect, and sometimes downright quirky. But they display a set of behaviors that make them admired and loved. Here is a look at seven rare ones.

Via David Ednie
Michelle Gilstrap's insight:

Good things to remember.

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Denis Fortier's curator insight, February 23, 2014 2:04 PM

Listening is tough but hearing is even tougher.

Madhav Sharma's curator insight, February 24, 2014 8:49 PM

How many have you come across, I have come across one in Jet Airways, who always asked this question Why ? and How ? made us think and  helped us to win. 

Angela Watkins's curator insight, March 15, 2014 9:15 PM

http://angelawatkins57.blogspot.com - http://pinterest.com/angeladwatkins

Rescooped by Michelle Gilstrap from visualizing social media
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Does Website Speed Affect Your Ranking? (infographic)

Does Website Speed Affect Your Ranking? (infographic) | Social Media sites | Scoop.it
Have you ever been to a slow site and it felt like it took hours to load? You look down at your computer clock and really only 30 seconds have gone by. That's just the user experience on a slow site- the real question is “Does your website speed effect your ranking?” Will your slightly slower site be penalized by Google and other search engines when you clients are even looking for you?In this easy to understand graphic, we see that 1 second makes all the difference in the world. And after just 6 short weeks of poor load times, your site can lose 75% of it’s traffic to that page.If you have a low ranking you might want to follow some of the Google Guidelines to pre-load your most popular pages to increase your site’s overall performance.
Via Lauren Moss
Michelle Gilstrap's insight:

This is a good infographic regarding speed and your website. You don't want to lose traffic due to slow speed.

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Mr Tozzo's curator insight, March 4, 2014 8:12 AM

Does Website Speed Affect Your Ranking? (infographic)

Carlos Polaino Jiménez's curator insight, March 8, 2014 6:12 AM

SEO SEO, al final todo es KPI's y posicionamiento. 

outofseo's curator insight, April 4, 2014 5:27 AM

Website speed affects ranking and conversions. Pages load time is an important issue to be fixed if load time is over 3 sec.

 

Scooped by Michelle Gilstrap
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116 Niche Social Media Sites for Marketing Your Business

116 Niche Social Media Sites for Marketing Your... http://t.co/wgGyQzWdqv #SearchEngineOptimization
Michelle Gilstrap's insight:

Your business may benefit from Niche Social Media Sites. Check out this great list.

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Rescooped by Michelle Gilstrap from Digital Delights - Avatars, Virtual Worlds, Gamification
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Pickaface - Create an Avatar

Pickaface - Create an Avatar | Social Media sites | Scoop.it
Pickaface.net - free online avatar creator.

Via Ana Cristina Pratas
Michelle Gilstrap's insight:

Have you wanted to create an avatar? This is a neat free online avatar creator.

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Infographic: will these social media 'failures' rise again? - Marketing magazine Australia

Infographic: will these social media 'failures' rise again? - Marketing magazine Australia | Social Media sites | Scoop.it
Infographic: will these social media 'failures' rise again?
Michelle Gilstrap's insight:

Reasons for social media failure. Always good to see why these networks failed.

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Rescooped by Michelle Gilstrap from Business Improvement
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7 Tips to Empower Your Business's Brand

7 Tips to Empower Your Business's Brand | Social Media sites | Scoop.it

Via Daniel Watson
Michelle Gilstrap's insight:

Check out this article to learn how to make your brand more successful.

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Cathy Matthews's curator insight, January 23, 2014 9:18 AM

Some great tips/reminders, e.g. creating your USP - Unique Selling Proposition - to illustrate what your members/customers enjoy and benefit from when buying from you.

tulasiraolanke's curator insight, January 23, 2014 1:19 PM

http://www.youtube.com/watch?v=N4x_LU6szyg&feature=youtu.be

rushforms's curator insight, January 27, 2014 12:59 AM

Excellent branding fuels a business to reach its goals and achieve success in its respective niche. Looking forward for more of your scoops.

Rescooped by Michelle Gilstrap from visualizing social media
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What Does a Day in Social Media Look Like? [Infographic]

What Does a Day in Social Media Look Like? [Infographic] | Social Media sites | Scoop.it

Of the world's roughly 7 billion people, 40% use social media daily. So, what are those folks doing on the major social platforms?

The following infographic by Saxum shows the daily activity on Facebook, Twitter, LinkedIn, Pinterest, Vine, Google+, and Tumblr, measured against each platform's total user base.

On Facebook, some 23% of users check newsfeed more than five times a day, 2.7 billion people give Facebook posts a Like, and Twitter's active users contribute 400 million tweets a day...


Via Lauren Moss
Michelle Gilstrap's insight:

This is a good Infographic to show the use of Social Media platforms.

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Victor Juarez's curator insight, January 31, 2014 2:43 PM

Muy interesante! datos de trafico en RRSS a nivel mundial, 7 Billones de personas conectadas y el Prime Time a las 15h ! 

Nine0Media's curator insight, February 1, 2014 11:31 AM

#DIYSEO #Nine0Media

Heather Koroll's curator insight, March 19, 2014 9:28 PM

add your insight...

 
Rescooped by Michelle Gilstrap from Business Improvement
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10 Powerful Online Business Tools

10 Powerful Online Business Tools | Social Media sites | Scoop.it

Via Daniel Watson
Michelle Gilstrap's insight:

It is always good to learn new tools. This article gives you some new tools you might not know about.

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Tooliers's curator insight, January 10, 2014 9:36 AM

@michaelhyat.com 

Tia Ribary's curator insight, January 12, 2014 3:38 PM

Apps and online tools can make your more efficient, for sure! If you're looking to discover a few for 2014, here is a great start. I've used a few myself. Take a look and see if one of these would make a difference in your business.

Marcellus Maxximus's curator insight, January 13, 2014 2:16 AM

I read this one because I thought it would kinda go along with the ways to make your business site better. Theses tools make your online site more productive. 

Rescooped by Michelle Gilstrap from Digital Presentations in Education
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Toufee - create flash movies without programming

Toufee - create flash movies without programming | Social Media sites | Scoop.it

The traditional approach to flash movie making has been to use complicated desktop software which are difficult to learn and require advanced programming skills. Toufee on the other hand requires absolutely no technical skills, and its so simple to use that you can get started instantly!

Toufee is the only flash Maker that supports YouTube!


Via Baiba Svenca
Michelle Gilstrap's insight:

This is another great tool for thos who want to creat a flash movie without the software and without technical skills. I love things like this for the rest of us.

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Pierre Créac'h's curator insight, January 6, 2014 3:54 AM

ajouté le 06/01/2014

Pas testé mais seulement 21 jours de free trial

Willemijn Schmitz's curator insight, January 6, 2014 4:48 PM

Werkt niet op de iPad natuurlijk... Maar wel goed om morgen te proberen

GwynethJones's curator insight, January 12, 2014 10:32 AM

Toufee is the only flash Maker that supports YouTube!

Rescooped by Michelle Gilstrap from Social Media Content Curation
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Content Curation: 10 Tips To Help You Curate Ethically

Content Curation: 10 Tips To Help You Curate Ethically | Social Media sites | Scoop.it

Excerpt from the article by Pawan Deshpande and published on Content Marketing Institute:
"Many content curators are still unsure about what constitutes ethical curation, and how they can share third-party content without running afoul of copyright laws.
Here’s our 10-step checklist to help you curate ethically and effectively.

1. Draw from a variety of sources;
2. Prominently link to the original source;
3. Avoid “nofollow” links;
4. Quote sparingly;
5. Insert your own point of view;
6. Fill in the gaps;
7. Use thumbnail images;
8. Give readers the option to close an iFrame or share bar;
9. Add a new title;
10. Claim Google authorship, as appropriate..."

Each step is analyzed with more information. Read full original article here:
http://contentmarketinginstitute.com/2013/11/ethical-content-curation-checklist

 


Via Giuseppe Mauriello
Michelle Gilstrap's insight:

Excellent steps to look at how you are doing Content Curation.

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Franck Pelagatti's curator insight, December 3, 2013 2:52 AM

Un excellent post qui rappelle les règles d'éthique professionnelle à respecter lorsqu'on (re) diffuse du contenu déjà publié. (grâce à Scoop.it, c'est plus facile ^^)

Ivon Prefontaine, PhD's curator insight, January 8, 2014 7:35 PM

This is interesting and worth having.

John Thomas's curator insight, February 5, 2014 7:32 AM

Content Curation: 10 Tips To Help You Curate Ethically

Rescooped by Michelle Gilstrap from Content Curation World
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Content Discovery Tools: a Directory of My Favorite Ones

Content Discovery Tools: a Directory of My Favorite Ones | Social Media sites | Scoop.it

Via Robin Good
Michelle Gilstrap's insight:

Robin has some wonderful tools. Please check it out for your use in 2014.

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Marco Favero's curator insight, October 3, 2014 6:06 PM

aggiungi la tua intuizione ...

Roberto De Pedrini (Telnext - Italy) - Twitter: @depetwi's curator insight, October 4, 2014 2:39 AM

This is an Off-Topic but interesting !

Rescooped by Michelle Gilstrap from Social Media Marketing
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Social-Media Traffic to News Sites Has Increased 57% Since 2009

Social-Media Traffic to News Sites Has Increased 57% Since 2009 | Social Media sites | Scoop.it
Digital consumption of the news is quickly becoming the norm, with 64.5% of Americans now combing the headlines online.

Via Christophe Esposito
Michelle Gilstrap's insight:

Just in case you were wondering, most of us go to news sites digitally. Tremendous increase since 2009. When Michael Jackson died, I immediately went to Twitter to see what new outlet was confirming it. I follow several there.

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Christophe Esposito 's curator insight, February 23, 2014 11:42 PM

To no surprise, in the past couple of years Digital has far surpassed print in the way we consumer news. I can’t remember the last time I opened up a newspaper. Instead I turn to online news sites. It’s reports that over 60% of their Americans now consume their news online and traffic to news sites generated by social media has increased 57% since 2009. I believe that this trend is going to continue for the near future as more and more people become connected online. As shown in the Infographic already more than 2.4 billion people use the Internet, and over 1.4 billion use social media.  With these statistics more and more people are coming into contact with the breaking news other users share on these platforms. It has happened to me on multiple occasions where I find out about a break news story that is going viral on Twitter before I see it in the main stream. 

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Next Wave of Technology Extinction

Next Wave of Technology Extinction | Social Media sites | Scoop.it
So you bought a Betamax VCR? And also a Nook? Here’s a strategy to avoid betting on the wrong horse again. (How to Survive the Next Wave of Technology Extinction. An NYT column by me in which I suggest you buy Apple phones.
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Rescooped by Michelle Gilstrap from It's Your Business
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Looking For A New Business Idea in 2014? Steal One Of These

Looking For A New Business Idea in 2014? Steal One Of These | Social Media sites | Scoop.it
Could you turn one of these ideas into a viable business?

Via The Fish Firm II
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BSN's curator insight, February 19, 2014 9:17 AM

Could you turn one of these ideas into a viable business?

#businessideas #business

Ravi Bhatia's curator insight, February 28, 2014 5:04 AM
Looking For A New Business Idea in 2014? Steal One Of These
Rescooped by Michelle Gilstrap from Consumer Behavior in Digital Environments
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Eye Tracking 101: How Your Eyes Move on a Website

Eye Tracking 101: How Your Eyes Move on a Website | Social Media sites | Scoop.it

Engage website visitors better by designing your site to match how people's eyes move on the page. Here are some surprising eye tracking stats to help.

 

Putting together a great looking website is a great start, but it is just a start.

 

True web design requires you to venture beyond the aesthetic and into the worlds of User Experience and Conversion Rate Optimization.

Knowing how the viewers of your site really see it can help to shine light on new and/or missed opportunities within your current design. It may also bring out the need for new elements or changes.

 

While there are plenty of options for improving CRO, eye tracking analysis provides some of the most useful information for optimizing your biggest digital marketing asset, your website.

 

A good design will catch people’s eye, but a great design will keep people on your site and get them engaged with your content. And while you shouldn’tunderestimate the power of good copy, your design is what people notice first.

 

We teamed up with our friends over at Single Grain to put together the infographic below in hopes that it will help everyone get a better, basic understanding of what eye tracking is and what it can do.


Via Russ Merz, Ph.D.
Michelle Gilstrap's insight:

Good Design on your website is very important, but knowing how the human eye works on a website determines engagement.

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Steve Baker's curator insight, February 19, 2014 7:37 AM

Designing clean, effective websites that work and deliver clients 

Mike Milazzo's curator insight, February 21, 2014 10:09 AM

When we get past all the ads.

Gonzalo Moreno's curator insight, February 22, 2014 6:55 AM

One of my students' favorite topics... XD

Rescooped by Michelle Gilstrap from Curation, Social Business and Beyond
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Who Really Gets People To Buy On Social Media Influencers or Early Adopters?

Who Really Gets People To Buy On Social Media Influencers or Early Adopters? | Social Media sites | Scoop.it
According to findings of a new study by the Webby Awards, Social Media platforms really do allow people to influence the purchasing activities of their connections. The strategic question remains, however: who actually gets people to buy? Some social media experts say you must win the “influencers” to your cause and make them your advocates....

Via janlgordon
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Neil Ferree's curator insight, February 4, 2014 3:36 PM

Social Content Marketing is no longer an Option.


Our web traffic will live or die on how well we engage in social media. Google Plus and Facebook and Twitter and Pinterest and YouTube and LinkedIn and Yelp are all part of our social sphere of influence.

Randi Thompson's curator insight, February 6, 2014 9:43 AM

Those are pretty good numbers.  6 out of 10 people are not buying products because other people have shared them.  Who would have thought?

renata mello's curator insight, February 21, 2014 11:10 AM

Can we really influence people? Should we just listen to what they have to say and tell stories and ways to help them?

Rescooped by Michelle Gilstrap from MarketingHits
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7 Social Media Predictions For 2014 [INFOGRAPHIC]

7 Social Media Predictions For 2014 [INFOGRAPHIC] | Social Media sites | Scoop.it
2013 was a huge 12 months for social media, but it’s so last year.
So what’s going to happen in 2014?
continued…
New Career Opportunities Daily: The best jobs in media.

Via Brian Yanish - MarketingHits.com
Michelle Gilstrap's insight:

Good things to come in 2014, be on the look out as we progress into more tech items for Social Media. What will your company be doing? Perhaps you might want to consider doing some of the items suggested by creating a policy for employees to help with social media.

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Frederic Hohl's curator insight, February 1, 2014 4:20 AM

Best social Media wishes for 2014

Carlos Polaino Jiménez's curator insight, February 1, 2014 7:03 AM

Hay que estar al día!

Nathalie Prinet-Houairi's curator insight, February 3, 2014 11:09 AM

Sensible predictions

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10 Hottest Social Media Marketing Trends Watch Out This 2014 (Infographic) - Business 2 Community

10 Hottest Social Media Marketing Trends Watch Out This 2014 (Infographic) - Business 2 Community | Social Media sites | Scoop.it
MarketingProfs.com (subscription) 10 Hottest Social Media Marketing Trends Watch Out This 2014 (Infographic) Business 2 Community In 2013, businesses and marketers also witnessed how these social media networks evolved much further into the digital...
Michelle Gilstrap's insight:

If you haven't seen this Infographic, take a minute and give it a quick look. It has some excellent information.

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Rescooped by Michelle Gilstrap from visualizing social media
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Infographic: The 4 Steps to Social Media Marketing

Infographic: The 4 Steps to Social Media Marketing | Social Media sites | Scoop.it

“ One of Stephen Covey’s The 7 Habits of Highly Effective People is to Begin with the End in Mind.”This infographic does just that – recognizing that you need to establish your goals first when looking to your social media marketing strategy. It doesn’t simply speak about conversions – it speaks to the other business uses of social media: Brand Marketing, Thought Leaderhsip, Service and Sales Prospecting. Much of the strength of social media doesn’t come from the immediate push… it’s the echos and volume that are established over time.


Via Lauren Moss, David Simpson
Michelle Gilstrap's insight:

When you know where you are going, you know how to begin. This is a great way to plan. Good Infographic.

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Perrine Clobus's curator insight, January 6, 2014 4:24 AM

Little infographics! 

Harkrisyati Kamil's curator insight, January 18, 2014 8:47 PM

the use of infographic in library works will increase library perception and attract more people to visit and use library.

Janet Vasil's curator insight, July 14, 2016 2:18 PM
Simple plan for structuring a social media strategy
Rescooped by Michelle Gilstrap from Digital Delights - Digital Tribes
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So You Want To Start A Blog? (Infographic)

So You Want To Start A Blog? (Infographic) | Social Media sites | Scoop.it
If you're planning on starting a blog, there's no shortage of reference material here at MakeUseOf -- we have an entire manual dedicated teaching you the ins and outs of Wordpress, and we've even compared two popular blogging platforms then laid...

Via Ana Cristina Pratas
Michelle Gilstrap's insight:

Great Infographic if you are thinking about starting a Blog

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Volkmar Langer's curator insight, January 9, 2014 3:25 AM

Nice quick reference as infographic - thanks to J. Chung

Louise Robinson-Lay's curator insight, January 9, 2014 7:03 PM

This is a no nonsense guide to getting your blog organized. I really need to take some of this advice myself! 

Halina Ostańkowicz-Bazan's curator insight, January 10, 2014 5:12 AM

Thank you for sharing. It is good to know how to write a blog.

I used to have my blog on WordPress but now I am with Blogger.

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User Age Profiles of Top Social Networks

User Age Profiles of Top Social Networks | Social Media sites | Scoop.it
Social Media - The social platform with the youngest global user base is Tumblr, followed by Instagram and Pinterest, according to a recent report by GlobalWebIndex. (A breakdown of the ages using Facebook, Twitter, etc.
Michelle Gilstrap's insight:

As we market to a variety of ages in our consumer, it is good to know the ages of each social media user so we can target appropriately.

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Rescooped by Michelle Gilstrap from Digital Presentations in Education
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Glossi - create digital magazines or e-books

Glossi - create digital magazines or e-books | Social Media sites | Scoop.it
Free digital magazine creation platform. Add images, photos, videos, animations and audio. Customize and publish for desktop and mobile devices.

Via Baiba Svenca
Michelle Gilstrap's insight:

This looks amazing and something that many of us might want to utilize.

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BI Media Specialists's curator insight, January 31, 2014 9:36 AM

This is another FREE tool that can be used to help students sum up the information they learned into a neat little package.  It seems to be relatively easy to use and creates a wonderful product.  Let us know if you want to create a lesson around this type of product and we will be happy to help you!

Alfredo Corell's curator insight, February 9, 2014 3:51 PM

Free app for creating e-papers or e-books


Easy and friendly even for beginners. Highly Recommended for storytelling and presentations.

Character Minutes's curator insight, April 3, 2014 2:11 PM

Looks like a great way to display work!

Rescooped by Michelle Gilstrap from Content Marketing and Curation for Small Business
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25 Content Marketing Tools to Push your Branding - INFOGRAPHIC

25 Content Marketing Tools to Push your Branding - INFOGRAPHIC | Social Media sites | Scoop.it
Brands are increasingly relying upon Content Marketing by creating and publishing relevant & valuable content. When you are kicking off ...

Via Peg Corwin
Michelle Gilstrap's insight:

Excellent tools, left off Scoopit, but other than that, it is a great list of paid and unpaid.

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Peg Corwin's curator insight, December 30, 2013 12:30 PM

Infographic of top CONTENT MARKETING TOOLS.


Shows if free or paid, what's great, who should use it.


If you like this scoop, please consider a thumbs up or share.