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14 Awesome Free Resources to Drive More Traffic to Your Blog

14 Awesome Free Resources to Drive More Traffic to Your Blog | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Congratulations, you’ve started a blog for your business. Content Marketing is one of the key ways to drive online leads to your business, so you’re off to a good start.

But how can you find the best topics to write about, the best design tools and the best ways to distribute your content? Just as importantly, how can you do it all without breaking the bank?

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Nedko Aldev's curator insight, April 23, 2015 4:29 AM

 

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CIM Academy's curator insight, April 23, 2015 4:57 AM

This article outlines a few handy resources to improve the performance of your blog.

MompreneurInk's curator insight, April 24, 2015 12:31 PM

I LOVE Canva and Buffer! Great article.

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Google's Mobile Update: Know All the Pros & Cons of Your Next Mobile Friendly Site

Google's Mobile Update: Know All the Pros & Cons of Your Next  Mobile Friendly Site | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

As you know, Google has announced that as of today, the algorithm will be expanding its use of mobile-friendliness as a ranking signal for mobile searches. 

The majority of websites that will suffer from this update will be the ones that only feature a desktop-oriented design. Adapting the design to work for smartphones and tablets as well may be easy, requiring a few changes to style sheets, or may be difficult, requiring a complete redesign.

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Google Analytics Reports for Conversion Optimization

Google Analytics Reports for Conversion Optimization | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Conversion rate optimization begins with identifying problem areas in your conversion funnel that will benefit from testing and improvements.

But how do you establish exactly what to test and improve?

Google Analytics can identify conversion uplift opportunities. Google Analytics cannot identify the problem areas. But it can provide the data, which you can interpret and make changes accordingly.

This post aims to list key reports and hidden features in Google Analytics to begin your conversion rate optimization — CRO — efforts.

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Kate Harvey's comment, November 2, 2016 6:55 PM
I've read this post previously and appreciate that it breaks down step-by-step what you should be doing within your Google Analytics account. Thanks for sharing/scooping!
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Apple, Google & Starbucks: Inside the Web Design Style Guides of 10 Famous Companies

Apple, Google & Starbucks: Inside the Web Design Style Guides of 10 Famous Companies | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Take a peak at the digital style guides designers use at influential companies like Apple, Google, and Starbucks.

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A 4-Point Plan to Boost Your Website’s Authority for Search Engines

A 4-Point Plan to Boost Your Website’s Authority for Search Engines | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

A website’s authority contributes to how high it appears in the Search Engine Result Pages. Improve your rankings in 4 steps.

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Marco Favero's curator insight, April 20, 2015 4:41 PM

aggiungi la tua intuizione ...

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How to Measure Instagram Traffic, Leads and Sales [INFOGRAPHIC]

How to Measure Instagram Traffic, Leads and Sales [INFOGRAPHIC] | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

With third-party tools that allow you to build landing pages, brands are able to create Instagram Campaigns that can host all sorts of content including forms, videos and more.

Instead of directing Instagram users to a URL that serves one purpose, make the one link allowed in your Instagram bio really count by directing them to a dynamic Instagram Campaign.

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4 Ways to Use Social Proof on an Ecommerce Site

4 Ways to Use Social Proof on an Ecommerce Site | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Building trust and putting online shoppers at ease are important parts of ecommerce marketing and merchandising, since very few folks will hand over payment card ...
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Marco Favero's curator insight, April 20, 2015 4:11 AM

aggiungi la tua intuizione ...

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15 Link Building Tactics that Work in 2015

15 Link Building Tactics that Work in 2015 | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

With several link-based updates and announcements from the Google search team, it is very obvious that link building today is leaning towards a brand-based game where the swiftest and the most creative marketers will win.

 

- See more at: http://www.octaeye.com/15-link-building-tactics-that-work-in-2015/#sthash.levkLw5T.dpuf

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7 Instagram Marketing Strategies You Can Launch in 2 Hours

7 Instagram Marketing Strategies You Can Launch in 2 Hours | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

In this article you'll find seven tactics you need to leverage for successful Instagram marketing. Depending on your experience with visual marketing, you should be able to implement these tactics in under 2 hours.

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carbguif's curator insight, April 19, 2015 10:00 AM

Y ya esta Inscrito: recuerda el precio el dia del evento es diferente: www.congresocial.com/inscripcion.html

Bet Cunillera's curator insight, April 21, 2015 4:15 PM

Article sobre com fer créixer el teu compte de instagram. Diferents maneres de com acosneguir seguidors o fer-se famós a instagram.

Fernando's curator insight, April 24, 2015 7:15 AM

#instagram

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Is Your Mobile Friendly Website Ready for 21st April?

Is Your Mobile Friendly Website Ready for 21st April? | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Serving mobile users with relevant and timely content has long been a key goal for Google, but the new mobile-friendly algorithm update, due for the 21st of April, represents one of the biggest algorithm changes yet.

 

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5 Reasons to Use Instant Messaging Apps for Marketing

5 Reasons to Use Instant Messaging Apps for Marketing | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Millions of people use instant messaging for content sharing and communication. These private messaging channels hide new opportunities for brands to connect with their fans.

If you don’t capitalize on the opportunities provided by messaging apps, then you are probably leaving money on the table. If you are not convinced about the business value of instant messaging apps, then definitely continue reading.

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Marco Favero's curator insight, April 18, 2015 10:02 AM

aggiungi la tua intuizione ...

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Marketing Trends: How to Think Differently and Predict the Future

Marketing Trends: How to Think Differently and Predict the Future | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Do you want to stay on top of the latest marketing trends?

Looking to tap into the next big trend?

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See Your Site as Googlebot Mobile Does

See Your Site as Googlebot Mobile Does | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

With the Google’s Mobile Update coming in hot, are you sure you’re auditing the mobile content Googlebot is seeing?

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carbguif's curator insight, April 19, 2015 10:09 AM

Solo en: www.congresocial.com el maximo evento sobre MOBILE MARKETING

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Driving Traffic with Interactive Content

Driving Traffic with Interactive Content | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Responsive website design has changed more than just the way audiences access content. It is also changing the face of content itself. Brands are now able to exercise a far greater degree of control regarding how audiences interact with content. Now that mobile has surpassed desktop, audiences can interact with brands from any location at any time.

 
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Your social media cheat sheet for perfectly sized images

Your social media cheat sheet for perfectly sized images | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

If you set a photo with screwy dimensions as your profile pic or cover photo, you've immediately set the tone all wrong.

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Andrew Greenyer's curator insight, April 21, 2015 9:41 AM

Use of images is vital on social media, but they must be right - not only content-wise, but size too.

SENAME Interactive's comment, April 22, 2015 1:29 AM
Image tools like Canva has template for FB poster, cover page to eliminate the sizing hassle.
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10 Ways to Reach Customers Who Don’t Know They Need You

10 Ways to Reach Customers Who Don’t Know They Need You | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Every company has a few audience segments that are "unreachable". Learn our top 10 tips to finally reach them.

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11 Awesome Automated Email Triggers You Should be Using

11 Awesome Automated Email Triggers You Should be Using | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

So you’ve got your eCommerce store up and running, you’re making sales, things are looking good. But you’re not content to just let your business sit, no matter how profitable it is. You are always looking for ways to take your business to the next level.

If that first paragraph speaks to you, then you need not look any further than automated event based email triggers as the very thing you need to push your business forward!

 

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Marco Favero's curator insight, April 20, 2015 4:39 PM

aggiungi la tua intuizione ...

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3 Actionable Ways to Get Your Site Mobile Ready Before 21st April

3 Actionable Ways to Get Your Site Mobile Ready Before 21st April | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

On 21st April, 2015 the Google algorithm will be expanding its use of mobile-friendliness as a ranking signal for searches on mobile devices. 

This announcement is no surprise since Google continually factors in user experience into ranking evaluations, and mobile internet searches have increased dramatically over the last few years. The web design team at New Design Group has worked on three actionable ways to get your website mobile ready.


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How to Offer Great Customer Service With Social Media

How to Offer Great Customer Service With Social Media | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Are your customers on social media?

Do you interact with them?

The key to effectively using social media for customer service is to listen, take action and make the most of what your community tells you.

In this article you’ll find out how to provide great customer service with social media.

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Marco Favero's curator insight, April 20, 2015 4:47 AM

aggiungi la tua intuizione ...

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New algorithm could put an end to online trolling

New algorithm could put an end to online trolling | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Antisocial online trolls aren't much fun for anyone involved in a Web community, but researchers are busy working on ways to automatically spot them based on their posting behavior.

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Marco Favero's curator insight, April 20, 2015 4:11 AM

aggiungi la tua intuizione ...

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5 Storytelling Lessons From Game of Thrones

5 Storytelling Lessons From Game of Thrones | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
How do the content marketers behind Game of Thrones harness the storytelling driving the show? What can we take away from their work? Here are the major points marketers can, and should, learn from one of TV’s best-run marketing strategies.
 
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How a Lead Becomes a Customer [Infographic]

How a Lead Becomes a Customer [Infographic] | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Sales - A potential customer sees your business on the first page of the search engine results page. What happens next? Here's a look at the journey from lead to customer.

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Top 5 Ways to Use Social Media to Improve Customer Services

Top 5 Ways to Use Social Media to Improve Customer Services | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Want your business to succeed?

You need to have a primary focus. That’s your target audience. It is extremely important to focus on the customers, as they are the center of your business universe.

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Jump-Start Your Video Optimization and Promotion

Jump-Start Your Video Optimization and Promotion | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

The real challenge of video lies in getting them viewed and ranked. Follow these useful optimization and promotion tips.

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3 Ways People-Powered Marketing Can Make Your Brand Stronger

3 Ways People-Powered Marketing Can Make Your Brand Stronger | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Thought leadership, or people-powered marketing, isn't just a PR strategy. It can also be a way to engage customers and grow your influence.

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Marco Favero's curator insight, April 18, 2015 4:10 AM

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