Social Media, SEO, Mobile, Digital Marketing
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6 Location-based Social Media Monitoring Tools : Social Media Examiner

6 Location-based Social Media Monitoring Tools : Social Media Examiner | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Do you want to reach local customers on social media? This article shares six location-based monitoring tools to use for local social media marketing.

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How to Create a Blog Persona to Make Your Content Consistently Relevant

How to Create a Blog Persona to Make Your Content Consistently Relevant | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Content - To make sure your company blog consistently engages your audience, apply persona research to the content you produce. Here are five steps for creating and using your blog persona.

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How to grow and monetize your Instagram account

How to grow and monetize your Instagram account | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

The seven essentials below will not only help you understand how to quickly grow your followers, but also show you how you can attract small businesses and brands that will want to advertise via your account. This will grant you several monetization opportunities — in other words, literally making money from being good at Instagram.


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How to achieve flow when you create content

How to achieve flow when you create content | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Flow is a state of optimized personal performance. Here are some ideas on how to achieve flow when you are creating content.

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Marco Favero's curator insight, January 12, 2016 2:38 AM

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7 Tips to Market Your Brand Using Customer Reviews

7 Tips to Market Your Brand Using Customer Reviews | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

No one is better than your satisfied consumers to narrate your success stories. This article shows you 7 ways to market your business with customer reviews.

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Marco Favero's curator insight, January 11, 2016 3:36 PM

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Content Standards by Google Search Guidelines | SEJ

Content Standards by Google Search Guidelines | SEJ | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

In November 2015, Google released its 160-page search guidelines. Julia McCoy discusses the two main acronyms Google now uses to rate content quality.

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5 Steps Savvy Content Marketers Should Take in 2016

5 Steps Savvy Content Marketers Should Take in 2016 | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Ready to start the New Year strong? Follow these 5 steps to make sure you get the most out of your content marketing in 2016.

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How to Create a Google Reviews Landing Page for Your Business

How to Create a Google Reviews Landing Page for Your Business | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Google Reviews' role in local search is growing. Make sure your business is set up with a reviews landing page of its own.

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What Millennials Expect From You on Social Media

What Millennials Expect From You on Social Media | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Millennials love conversations on social media, and they expect a lot more from brands than just buy this, buy that small talk.

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10 Ways To Simplify Your Local Marketing Strategy In 2016

10 Ways To Simplify Your Local Marketing Strategy In 2016 | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Looking back at lessons learned last year and expected trends for this year, Wesley Young cuts through the clutter and suggests ways to make your marketing strategy simpler, clearer and easier to execute.

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Marco Favero's curator insight, January 7, 2016 12:43 PM

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2DiFore Marketing Solutions's curator insight, January 8, 2016 7:26 AM

Have you learned any lessons from 2015? Well of course you have however when it comes to marketing your message to the right audience that can be challenging. Here are 10 key steps to review and implement one or more in your 2016 marketing strategy to see improvement! To a terrific Friday!

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How Consumers Perceive Native Advertising

How Consumers Perceive Native Advertising | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Do consumers believe that native advertising pieces on media websites are written by companies or journalists? Does the presentation of this type of content change how it is perceived?

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Tips, Tricks to Optimize a YouTube Channel

Tips, Tricks to Optimize a YouTube Channel | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Using YouTube for your business is easy. Simply set up a channel and start uploading videos. But as your investment in video grows, so does the pressure to make sure that the content is performing.

Beyond the basics of YouTube branding and uploading, there are little-known features that can help to improve performance. Put these tips and tricks into action and you will be on your way to building not only video views, but also the number of subscribers to your channel, and those all-important clicks back to your ecommerce website.

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The Ultimate Science-Backed Method for Creating Content That Readers Love

The Ultimate Science-Backed Method for Creating Content That Readers Love | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Want to make readers love your content? There’s a formula for that. Discover how readability tests make a difference – Content Marketing Institute

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Mike Allen's curator insight, February 4, 2016 11:00 AM

I used to used Microsoft Word readability index to check my content. Thanks for this very good reminder. However as we all agree the quality of content is vital too not the length. It is about what grips the reader!

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How Twitter and Periscope Changed the Game While You Were Sleeping

How Twitter and Periscope Changed the Game While You Were Sleeping | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Live video streaming comes to Twitter news feed.
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6 Tools to Help Turn Trends Into Valuable Content

6 Tools to Help Turn Trends Into Valuable Content | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

These six tools are a great start to knowing what topics are buzzing so you can create on-trend content and grow your subscribers.

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How to Develop a Social Media Reporting System

How to Develop a Social Media Reporting System | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Are you responsible for reporting your social media results? Discover how to develop a social media reporting system for your business.

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Three Big Reasons You Aren't Connecting With Your Brand's Audience

Three Big Reasons You Aren't Connecting With Your Brand's Audience | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Customer Relationships - You're trying to connect to your target audience, but something's just not working. Maybe the disconnect is a consequence of these common issues.

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Top 4 Emerging Trends Shaping eCommerce in 2016

Top 4 Emerging Trends Shaping eCommerce in 2016 | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Discover four emerging trends that we expect will influence brand-customer relationships in 2016 alongside tips that can help stores turn change into opportunity.


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10 Key Content Marketing Tips for the Next Decade | SEJ

10 Key Content Marketing Tips for the Next Decade | SEJ | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Julia McCoy shares major content marketing tips for 2016 and beyond: Long form content will be on the rise, brands should be storytelling, and more.

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P.j. Germain's curator insight, January 12, 2016 11:36 AM

Is #ContentMarketing and Long Form content is the way to go?

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11 Testimonial Page Examples You'll Want to Copy

11 Testimonial Page Examples You'll Want to Copy | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Check out this list of awesome testimonial pages that check off all the best practices, including using pictures, focusing on tangible impact, tailoring to their target audiences, and more.

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Social Media Evolution: What Does the Future of Social Marketing Look Like?

Social Media Evolution: What Does the Future of Social Marketing Look Like? | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Are you amazed at how much social media has changed over the last few years?
Want to discover what’s next?
Brian Solis will explore how social media has changed and how it continues to evolve.
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How to Monetize Visual Content: Existing Solutions & Tools

How to Monetize Visual Content: Existing Solutions & Tools | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

You can monetize visual content if you know where to look. This article reveals the existing places you can make money with your visuals and how to do it.

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Marco Favero's curator insight, January 8, 2016 4:19 AM

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6 Methods to Recycle Blog Posts to Expand Readership

6 Methods to Recycle Blog Posts to Expand Readership | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

If you’re tired of old, out-of-date content collecting digital dust, recycle blog posts into different content types.

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5 Smart Marketing Strategies for Niche Businesses

5 Smart Marketing Strategies for Niche Businesses | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Conventional marketing strategies aren't always the best fit for niche businesses. You'll need ideas as unique as your client.

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Five Forms of Interactive Content to Boost Engagement

Five Forms of Interactive Content to Boost Engagement | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Content - The latest trend to enter the marketing world is interactive content, and it's gaining popularity for very good reasons.

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