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How to Set a Content Marketing Budget If You’re Just Starting Out

How to Set a Content Marketing Budget If You’re Just Starting Out | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

If you know you need a content marketing strategy, but you're not sure where to start, this article is for you.

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7 Ways to Create Helpful Content for Boring Industries

7 Ways to Create Helpful Content for Boring Industries | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Although certain industries may be conceded as dull or ho-hum, many of these industries lead our economy in capital growth and demand. Insurance, finance, and telecommunications for example, have flooded the marketplace with day-to-day products and services that each of us consume.
With such a lucrative opportunity to target the masses, how do these industries create captivating content that is interactive and conversion driven?

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Marco Favero's curator insight, February 24, 2016 2:36 AM

aggiungi la tua intuizione ...

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7 Easy LinkedIn Tweaks That Boost Your Web Presence

7 Easy LinkedIn Tweaks That Boost Your Web Presence | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Improving your LinkedIn can mean opportunities for jobs and even customers.

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Marco Favero's curator insight, February 23, 2016 3:51 AM

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8 Steps for Fixing Negative Online Reviews

8 Steps for Fixing Negative Online Reviews | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Even if you have the best product in the world, you will get negative online reviews. Here's what to do to combat them.

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How to Edit Instagram Photos: A Step-by-Step Guide to Using Instagram Filters & More

How to Edit Instagram Photos: A Step-by-Step Guide to Using Instagram Filters & More | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Learn step-by-step instructions for editing photos on Instagram to make them much more compelling.

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Bringing Ideas to Life: A Look Behind the Creative Curtain

Bringing Ideas to Life: A Look Behind the Creative Curtain | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Content Marketing Institute’s creative director pulls open the curtains from Content Marketing World 2015 and shares how to create a successful theme.

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The 2016 Guide to Local Search Optimization

The 2016 Guide to Local Search Optimization | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Until 2013, local search optimization consisted of steps that existed outside of traditional SEO practices. Then everything changed. Here's what to do now.

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Marco Favero's curator insight, February 22, 2016 3:33 AM

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The 3 Biggest Factors to Becoming a Digital Influencer

The 3 Biggest Factors to Becoming a Digital Influencer | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

If you want your message to be heard and understood by the right people, it is critical to build your status as a digital influencer.

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nishant99's curator insight, February 22, 2016 9:37 AM

Great insights. Very much helpful for website design and development as a SEO point of view

By

http://www.clickpointsolution.com/

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What You Didn’t Know About Snapchat’s Power for Social Good

What You Didn’t Know About Snapchat’s Power for Social Good | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

With Snapchat's audience on the rise, it’s time for non-profits to get on board and leverage the platform's potential for social good.

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Marco Favero's curator insight, February 22, 2016 10:29 AM

aggiungi la tua intuizione ...

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Four Ways to Stop Your Infographic From Being a Total Flop

Four Ways to Stop Your Infographic From Being a Total Flop | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Next time your team is drafting a new piece of visual content, ask the following four questions before you pour hours and dollars into the project.

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10 Tools, Tactics, and Tips to Create Facebook Video Ads That Drive Business

10 Tools, Tactics, and Tips to Create Facebook Video Ads That Drive Business | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Before jumping in and spending precious dollars on Facebook video ads, use these tools and tactics to create a powerful paid video campaign.

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Visual Realism: The Way to Build Trust With Your Audience

Visual Realism: The Way to Build Trust With Your Audience | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Why would your brand intentionally create imperfect imagery? To build a real sense of trust with your audience.

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The Brands to Watch in Social Media in 2016

The Brands to Watch in Social Media in 2016 | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Some brands have been ruling social media with their sheer brilliance & creativity. Read more to find how these major brands have been outperforming others.

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Five Steps to Build E-Commerce Sales: How to Link Engagement to Revenue

Five Steps to Build E-Commerce Sales: How to Link Engagement to Revenue | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Engagement is all about the richness of the experience—visual impact and easy consumption, powerful images and intuitive design, a path that takes users where they want to go... even if they don't know it yet.

Keeping customers within a site and serving up the right content that engages them and makes purchase decisions easy is critical.


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Marco Favero's curator insight, February 24, 2016 2:35 AM

aggiungi la tua intuizione ...

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Here’s How to Combine Storytelling and Data to Produce Persuasive Content

Here’s How to Combine Storytelling and Data to Produce Persuasive Content | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Combining data and storytelling can make your brand's content stick out in a meaningful way.

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How to Create a Content Strategy in Minutes not Months

How to Create a Content Strategy in Minutes not Months | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Do you have 20 minutes? Use this quickstart template to help you create a content strategy with six easy questions.

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Marco Favero's curator insight, February 23, 2016 3:52 AM

aggiungi la tua intuizione ...

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5 Smart Ways to Use Email Signature Marketing

5 Smart Ways to Use Email Signature Marketing | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Expand your lead gen strategy toolbox with email signature marketing. Here are five ways to get started.

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Nurturing Leads With Social: How to Warm Up Your Following

Nurturing Leads With Social: How to Warm Up Your Following | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

In this article Kim Walsh Phillips explores how to use social media to turn cold prospects into warm opportunities.

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The Art of Emoji Marketing: 7 Clever Examples From Top Brands

The Art of Emoji Marketing: 7 Clever Examples From Top Brands | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Check out these awesome examples of emoji marketing from brands like Bud Light and Dominio's.

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Antonio Fernández Alonso's curator insight, February 22, 2016 8:59 AM

Si no sabes cómo aprovechar el Marketing Emoji, aquí tienes unos ejemplos de grandes marcas.

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Take Your Content From Albatross to Asset: 18 Experts Tell How

Take Your Content From Albatross to Asset: 18 Experts Tell How | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

18 experts share their top tips for managing complex and abundant content as a business asset.

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Unlocking the Mystery of Lead Capture Success (Infographic)

Unlocking the Mystery of Lead Capture Success (Infographic) | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Many marketers are struggling to reach central goals and prove return on investment (ROI) because they are tracking key performance indicators (KPIs) that are not aligned with their goals.

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How to Control Rich Snippets on Social Media

How to Control Rich Snippets on Social Media | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

The way your content previews in search results and social media isn't arbitrary. Control your content's rich snippets using these steps.

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6 Ways To Use Social Media To Make More Business This Easter

6 Ways To Use Social Media To Make More Business This Easter | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Easter is a billion-dollar time of year for many businesses, learn how to make more business this Easter with these 6 crafty social media tips.

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Influencer Marketing May Be the Antidote to Ad Blocking

Influencer Marketing May Be the Antidote to Ad Blocking | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Audiences can block and skip ads, but they can't block content from people they follow on social media. So, is influencer marketing the solution to the ad-blocking problem?

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Marco Favero's curator insight, February 20, 2016 4:57 AM

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3 Mistakes Ecommerce Merchants Make With Mobile Commerce

3 Mistakes Ecommerce Merchants Make With Mobile Commerce | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Here are three of the big mistakes ecommerce merchants make with mobile commerce to avoid.

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