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How to Build a Perfect B2B Product Page

How to Build a Perfect B2B Product Page | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Learn how to build a product page for a B2B company.

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The Most Important Thing About Infographics

The Most Important Thing About Infographics | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

The volume of infographics goes up more than 1% each day. I must confess: I never saw the attraction. It’s not like I didn’t realize infographics had become raging hot. I just didn’t get what the big deal was.

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Why Marketers Need Data and How They Should Use It

Why Marketers Need Data and How They Should Use It | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

In the past, data management rested at the helm of IT departments and data analysts. Marketers depended on IT to store and grant access to data, while data analysts took charge of mining this data and transferring it into actionable insights. 

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5 Keys to Building an Addictive Personal Brand

5 Keys to Building an Addictive Personal Brand | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

If you stopped writing, publishing or creating content, would the people who read notice? If they wouldn’t, you’re quite far off from creating an addictive brand.  Let’s talk about what it actually takes to create a brand that is truly addictive.  There are 5 foundational elements to an addictive brand.

 
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Marti Konstant's curator insight, September 8, 2013 4:13 PM

Personal branding is the ultimate differentiatior for your career within a corporation OR if you are building your own business. Unlike the past where our personalities were embedded within the organizations where we worked, we now carry our reputation with us. This article by @skooloflife Srinivas Rao simplifies the steps nicely. Without giving it all away, his consistency mantra is advice even I can follow.

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9 Do's and Don'ts for Creating Outstanding Facebook Cover Photos [+Free Templates]

9 Do's and Don'ts for Creating Outstanding Facebook Cover Photos [+Free Templates] | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Learn about the 9 best practices for a stand-out Facebook Cover Photo.

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Small Business Social Marketing

Small Business Social Marketing | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Social marketing is not just for big companies. It’s a practice – a discipline – any business, of any size, can jump into. But that doesn’t mean all social marketing strategies are one-size-fits-all.

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Sertan Djelal's curator insight, December 3, 2015 2:30 PM

4 Things Small Businesses Must Understand About Social Marketing

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Establishing Your Personal Brand and Credibility Through Blogging

Establishing Your Personal Brand and Credibility Through Blogging | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

No matter the industry or profession, blogging is a very effective way for you to establish your credibility and therefore create a personal brand. 

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9Dotstrategies's curator insight, September 9, 2013 3:44 AM

Establish Personal Branding and Credibility Through Blogging

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10 Top Google Plus Tools for Digital Marketers

10 Top Google Plus Tools for Digital Marketers | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Google+ is making waves in social media. So what are some powerful Google Plus tools that should be added to your social media marketing toolbox to improve your effectiveness?

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Jane Phelps's comment, September 8, 2013 12:57 PM
I use Buffer to manage my Google+ postings. It was just recently added so I now just combine it with all my other Buffer postings.
Marc Kneepkens's curator insight, September 8, 2013 2:24 PM

So much to learn and know about Google+. This is a good place to start.

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Twitter Metrics Defined: Hashtags

Twitter Metrics Defined: Hashtags | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Hashtags are one of the greatest tools social marketers have at their disposal. Yes, some marketers abuse the feature. Yes, there’s a relatively steep learning curve and some appeared ambiguity when it comes to using hashtags as a tactic. But when it comes to campaign management, organization, and branding; it’s hard to top the simple power of the hashtag.

 
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What Is Crowdfunding? [FAQs]

What Is Crowdfunding? [FAQs] | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Learn about crowdfunding, and how it can be used to raise more donations more efficiently.

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The Evolution of SEO Metrics - Search Engine Journal

The Evolution of SEO Metrics - Search Engine Journal | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

The metrics we use to track SEO success have changed significantly over the years. Here are 10 metrics you could be tracking, with pros and cons for each.

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The Resources You Need to Create Killer Calls-to-Action [In Under 100 Words]

The Resources You Need to Create Killer Calls-to-Action [In Under 100 Words] | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Grab all the resources you need to be a call-to-action creation and optimization master.

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7 P's Of Social Media Marketing That Drive Results

7 P's Of Social Media Marketing That Drive Results | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Learn the 3 steps of brand building and 7 P's of social media marketing that drive success.

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Google+ Introduces Embedded Posts

Google+ Introduces Embedded Posts | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Google+ introduced new features on Monday, including embedded posts that allow bloggers and journalists to embed public Google+ posts on other sites.
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Social Media Marketing For Restaurants

Social Media Marketing For Restaurants | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Any business can stand to benefit from utilizing social media in some capacity, but it’s important to identify where your key demographics are and spend your time there. Each type of business is different and has different customers, so what works for an insurance broker certainly won’t work for an interior designer.

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What Millennials Really Want From Your Nonprofit’s Website

What Millennials Really Want From Your Nonprofit’s Website | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Learn how to adjust your nonprofit website to attract and engage more Millennials.

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How to Boost Rankings with Google+ and +1s

How to Boost Rankings with Google+ and +1s | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

The folks at Moz have done a study that shows a very high correlation between the number of +1s and search ranking in Google. In fact, it was the second highest correlation after Page Authority. 
SearchMetrics found a similar, only stronger, relationship. They found Google +1s as the most highly correlated ranking factor. 

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How to Write an Introduction [Quick Tip]

How to Write an Introduction [Quick Tip] | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Get the formula for writing an introduction to your marketing content; it'll make it quick and painless.

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4 Reasons to Spend More on SEO

4 Reasons to Spend More on SEO | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Most small businesses run very close to the margin and traditionally resist increasing their SEO budget, no matter the consequences. While SEO will is becoming more difficult and expensive to execute, the ROI remains high for small business.

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9Dotstrategies's curator insight, September 9, 2013 3:46 AM

Reasons Why Online Business should Spend More on SEO....

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Google Plus SEO: The Business Benefits

Google Plus SEO: The Business Benefits | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Google Plus offers business opportunities available nowhere else. 

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Advice to Millennials: How to Build a Successful Career

Advice to Millennials: How to Build a Successful Career | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Read Dan Schawbel's advice to Millennials about getting ahead in the workplace.

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5 Tips To Succeed With Tumblr

5 Tips To Succeed With Tumblr | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Tumblr is a very different network from Facebook, Twitter, or even other social networks that are dedicated exclusively to visual content. What sets Tumblr apart, is the creative freedom it gives users to design the way their content is displayed.

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Brands Rocking Instagram

Brands Rocking Instagram | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Instagram has gained a large popularity during the past years – more than 100 million people have signed up and the platform has even outs
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Alison Rothwell's curator insight, September 7, 2013 6:13 PM

Love Instagram at the moment - are you using it in your business?

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Seven Do's and Don'ts of Mobile App Marketing [Infographic]

Seven Do's and Don'ts of Mobile App Marketing [Infographic] | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Mobile - The mobile app market is fiercely competitive. Only businesses that create fresh, useful, and original apps will succeed in it.

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3 Marketing Mistakes Most Companies Make

3 Marketing Mistakes Most Companies Make | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

From vanity metrics to buzz, don't fall into these common marketing traps.

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