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How to get more positive reviews for your business (the honest way)

How to get more positive reviews for your business (the honest way) | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Guest Post If you’ve ever thought about paying for inauthentic endorsements like this, you better pump the breaks because third party review sites are now making it as obvious as Snooki’s spray tan...
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4 Ways to Boost Your Facebook Engagement With Promotions

4 Ways to Boost Your Facebook Engagement With Promotions | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Do you want to boost your Facebook engagement? Are you wondering if promotions will help? 79% of Facebook fans are more likely to purchase from a brand th
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17 digital marketing and ecommerce trends for 2013 by Econsultancy CEO Ashley Friedlein

17 digital marketing and ecommerce trends for 2013 by Econsultancy CEO Ashley Friedlein | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Following are my personal thoughts on what will be interesting and important in the world of digital marketing and ecommerce for 2013. As is traditional for my trends, there are around seventeen of them.
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5 Ways To Improve The Bounce Rate Of Your Blog

5 Ways To Improve The Bounce Rate Of Your Blog | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Your bounce rate reveals the percentage of single-page visits on your website. Usually viewed as a sign of visitor dissatisfaction, a high bounce rate isn't a
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Building Up Your Own Personal Brand, The Basics

Building Up Your Own Personal Brand, The Basics | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
When we hear the word 'branding' we immediately think of companies. However, branding isn't just something that companies think about, but can be applied to every single person out there.
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Three things you can cut from your social marketing plan

Three things you can cut from your social marketing plan | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
If you need to create a social media marketing plan for your business in 2013 you'll be smart to cut these three strategies completely out of your budget, providing they meet these "tough love" performance criteria.
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Why People Hate SEO

Why People Hate SEO | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Every few months, someone seems to attack search engine optimization. SEOs are often quick to rise in defense of their profession. I’ve done that plenty myself, in the past.
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Google Plus Communities: More Uses Than You Might Imagine

Google Plus Communities: More Uses Than You Might Imagine | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Google Plus Communities is an excellent way to bring like-minded people together, and in fact, we can imagine these communities being able to take the place of
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Evolving Your SEO: Moving Toward a Content Marketing Approach

Evolving Your SEO: Moving Toward a Content Marketing Approach | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Brands that learn how to evolve their approach to SEO and content to fit this new world will emerge on top. Here’s how to take an SEO perspective on content and merge it with content strategy, editorial, distribution, and planning.
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3 Amazingly Simple Ways to Use Video for Link Building

3 Amazingly Simple Ways to Use Video for Link Building | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Clever use of videos can tremendously help your SEO efforts and make good content more digestible and engaging. Get ahead of the competition and give your link building a boost by reaching consumers where they already are – watching videos online.
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10 lessons learned from launching a Twitter Chat

10 lessons learned from launching a Twitter Chat | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Back in September 2012, myself and fellow Ecommerce Consultant Dan Barker decided that there was a gap in the market for an ecommerce centric industry chat.
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5 Ways to Enhance an Ecommerce Site for Tablets

5 Ways to Enhance an Ecommerce Site for Tablets | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Online retailers must design sites that work well and look great on tablets as those devices emerge as a favorite for online shoppers. Designing for tablets include adaptive layouts, touch-sensitive navigation, great images and graphics, and fast load times.

 
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How Will Web Profiles Help Grow Instagram? - Forbes

How Will Web Profiles Help Grow Instagram? - Forbes | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
How will web profiles help grow Instagram? This question was originally answered on Quora by Andy Johns.
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5 Web Design Tips to Boost Your Conversion Rate

5 Web Design Tips to Boost Your Conversion Rate | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Sales conversion is as much about what you say as it is about how you present it to your viewers.
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What CEO’s Need to Understand About Social Media

What CEO’s Need to Understand About Social Media | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Nichole Kelly shares the key to executive buy-in for Social Media: Converting high funnel traffic into active prospects.
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How to Craft Phenomenal SEO Landing Pages That Rank & Convert

How to Craft Phenomenal SEO Landing Pages That Rank & Convert | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
SEO landing pages must persuade users to take a desired action and rank well and drive organic traffic. No easy task. Here’s a process for creating phenomenal SEO landing pages that are optimized for search and structured to generate conversions.
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Stand Out in Social Media Marketing by Being Consistently Remarkable

Stand Out in Social Media Marketing by Being Consistently Remarkable | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Spend anytime on social media or marketing blogs and you’ll to see advice to make remarkable content. Yes. Be remarkable and you will stand out in your social
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How Social Media is Prompting Organizational Transformation - Brian Solis

How Social Media is Prompting Organizational Transformation - Brian Solis | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
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5 TV Shows Using the Power of the 2nd Screen for Social Engagement

5 TV Shows Using the Power of the 2nd Screen for Social Engagement | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Learn how 5 different television shows are using the power of the second screen to engage their audiences.
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Twitter Survival Guide & 15 Must Do Tips for the CEO, CMO, CTO, CIO

Twitter Survival Guide & 15 Must Do Tips for the CEO, CMO, CTO, CIO | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
So you have finally said “yes.” It feels almost like as big of a commitment as the day that special someone said “I do!”. You honestly never thought
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How to Leverage the Knowledge Graph for SEO

How to Leverage the Knowledge Graph for SEO | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Knowledge is power, as the old saying goes. So what do marketers need to know about Google’s Knowledge Graph to power their SEO and search strategies? T
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The Dangers of Premature Marketing Personalization

The Dangers of Premature Marketing Personalization | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
When it comes to personalized marketing, make sure you're being intentional and doing it for the right reasons.
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Inside YouTube's Plan to Dominate Your TV

Inside YouTube's Plan to Dominate Your TV | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
YouTube talked to Mashable about simply flicking videos from smartphone screens to TVs, smoother-playing videos, the future of TV and a lot more.
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5 Marketing Predictions for 2013

5 Marketing Predictions for 2013 | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
We contacted several advertising experts and reviewed recent studies and business trends to come up with 5 marketing predictions for 2013.
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Social media “engagement” is not a strategy

Social media “engagement” is not a strategy | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Pushing social media engagement rates may look good on paper but might not be the best business strategy.
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