Social Media, SEO, Mobile, Digital Marketing
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20 Incredible 3D-Printed Gifts

20 Incredible 3D-Printed Gifts | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Makerbot, one of the companies pioneering the mainstreaming of the 3D printer market, was acquired by Stratasys, another 3D printing heavyweight, in June for $403 million.
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Improve the Way You Work with Images in WordPress

Improve the Way You Work with Images in WordPress | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Work smarter with images in WordPress to reduce bandwidth, increase site speed and decrease page load times, while also avoiding frustrating your readers.

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The Evolution of the Customer Service Experience (Infographic)

The Evolution of the Customer Service Experience (Infographic) | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
A study of more than 8,000 consumers showed that 74 percent of customers use at least three channels when interacting with customer service.

 

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Google Business Photos May Correlate With Higher Local Search Ranking, Although Not a Magic Bullet

Google Business Photos May Correlate With Higher Local Search Ranking, Although Not a Magic Bullet | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

But do Google Business Photos help with local search rankings? Google's been mum, and I haven't been able to find any research on the matter.

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The Customer Support Hierarchy of Needs

The Customer Support Hierarchy of Needs | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Your customers won't settle for chaos, and neither should you.

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4 Ways to Keep a Blog on Schedule

4 Ways to Keep a Blog on Schedule | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

By now you know how important it is to regularly update your blog. Consistency is one of the biggest ways you can help maintain and generate business by putting your blog on the top of the search engines. However, creating unique, entertaining, informative, and relevant content takes time. How do you keep your writing and your posts on schedule without being overwhelmed and still providing quality content? Here are four ways to remain on schedule. While they are not necessarily exclusive of one another, it is highly suggested that you utilize all of the steps discussed.

 

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5 experiences commerce websites should replicate from the Apple Store

5 experiences commerce websites should replicate from the Apple Store | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Apple has largely been successful in creating an in-store shopping experience that’s as simple, dynamic, and stress-free as a visit to its online store. While brick-and-mortar retailers are seemingly shutting their doors left and right, Apple stores seem to keep popping up around the world.

That got us thinking: what tactics did Apple implement in some of its physical stores that every retailer and brand can adopt? Here’s a list of five:

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3 Ways Marketers Can #Win With Twitter's New Tailored Audiences

3 Ways Marketers Can #Win With Twitter's New Tailored Audiences | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Today, Twitter and several platform providers announced the official launch of Tailored Audiences, giving marketers the ability to target individuals using their own first-party data and any third-party data.

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10 excellent video-embedded landing pages

10 excellent video-embedded landing pages | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Using video on a landing page can increase conversion by up to 86%.

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How to Build Up Your LinkedIn Professional Portfolio

How to Build Up Your LinkedIn Professional Portfolio | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

One of the best ways to showcase your professional expertise on LinkedIn is to make use of the site’s “Professional Portfolio” offering. This feature allows you to add your published content—blog posts, guest articles, Slideshare decks, etc.—directly to your profile, where it becomes a permanent part of your online résumé.

 

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5 Creative Ways People Are Using Hangouts [Videos]

5 Creative Ways People Are Using Hangouts [Videos] | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Here are some creative ways people and organizations are using Google+ hangouts:

 
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20 of the Most Important SEO Blogs Online

20 of the Most Important SEO Blogs Online | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Nowadays every person with a computer, an Internet connection, and an opinion has a blog, declaring themselves an authority on whatever topic or segment of an industry strikes them. What authority on that subject do they really have? Some actually do, but most do not. For the ones that have genuine authority and knowledge, which ones are the best to read? When it comes to SEO blogs, here are 20 of the most important search engine optimization (SEO) blogs available online that you should be reading.

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Twitter Launches Tailored Audiences Retargeting Product

Twitter Launches Tailored Audiences Retargeting Product | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Twitter has announced the launch of Tailored Audiences, a retargeting option for advertisers that allows targeting of Promoted Tweets and Accounts based on external user data. Is it an FBX competitor, or will advertisers see the value in both?

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A Step-by-Step Guide to Using Twitter Chats in Your Content Plan

A Step-by-Step Guide to Using Twitter Chats in Your Content Plan | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Today, we're thankful for everyone who has helped make our #CMWorld Twitter chats a success by attending, participating or reading the Twitter streams each week. To say thanks, we're sharing some o...
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SEO: Leveraging Bing’s Pinterest Integration

SEO: Leveraging Bing’s Pinterest Integration | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Pinterest generates a lot of social media marketing excitement among brands that have visually attractive products to promote. But to date, Pinterest hasn’t offered as much natural search benefit. Bing’s October integration of Pinterest content into its image search marked a turning point in Pinterest’s value to search engine optimization. Brands have a new opportunity to expand their search result footprint in Bing, by maximizing their Pinterest campaigns.

 
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10 Horrendous Mobile Websites

10 Horrendous Mobile Websites | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Mobile usage has become such a booming industry that earlier this year, Google began penalizing misconfigured mobile sites. That seems harsh, but Google realizes that if a mobile site isn’t properly functioning, a business can begin a countdown until they close up shop. If you want to thrive online, you need to have a stellar mobile presence. You don’t have to be a web designer to see how the following 10 websites’ terrible mobile design makes it hard to use from a consumer perspective. 

 
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Facebook Promotions: 5 Things That Are Still Illegal

Facebook Promotions: 5 Things That Are Still Illegal | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Facebook’s most recent significant update was announced in August: According to their new promotion guidelines, Page admins are no longer required to use apps to host contests and promotions on Facebook. This update is a big deal, as businesses and brands are now officially allowed to host promotions on Timeline.

It’s exciting news, but there are still a handful of rules businesses must follow to ensure their Facebook promotion is “legal”, meaning that it’s being run in accordance with Facebook’s most current promotion guidelines.

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Blogging On The Go, Aka Mobile Blogging

Blogging On The Go, Aka Mobile Blogging | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Mobile blogging or moblogging is a type of blogging where it means that you can blog on the go from a portable mobile device like your cellular phone. One great reason to consider mobile blogging is if you want someone to be part of an event without being physically in the event.

 

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Google Now Allows Gmail and Calendar Data Downloads

Google Now Allows Gmail and Calendar Data Downloads | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Finally, Google will allow users to download data from their Gmail and Google Calendars, a function that has long been available on many of their other services. The feature will help users who want to store an offline backup of their information.

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Get More Value Out of Social Media Brand-Chatter

Get More Value Out of Social Media Brand-Chatter | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Listening more intelligently could reshape your strategy.

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What Do Google Answers Mean for Content Creators?

What Do Google Answers Mean for Content Creators? | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Have you noticed a dip in traffic from search lately? While it could be the fault of assorted penalties, Pandas, Penguins, and Hummingbirds, but it could also be that Google just doesn’t need to send traffic to your website to provide certain pieces of information anymore. Instead, they’re answering a lot of questions on the search results page itself.

Let’s take a look at some of the search queries that Google is stealing the spotlight from, and what it means for you as a content creator.

 

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Small Businesses Need Big Data, Too

Small Businesses Need Big Data, Too | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

In a study, access to consumer data amplified small firms’ entrepreneurial spirit and collegiality.

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Can We Really Trust Those Amazon Drones? [VIDEO]

Can We Really Trust Those Amazon Drones? [VIDEO] | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Why did Amazon reveal its drone delivery service now if it won't be available until at least 2015?
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Amazon Turned a Flaw into Gold with Advanced Problem-Solving

Amazon Turned a Flaw into Gold with Advanced Problem-Solving | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

How many levels of problem-solving have you mastered?

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The Art Of Marketing In 2014

The Art Of Marketing In 2014 | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Social media; get over it.

It’s no longer a shiny new tool; it’s just the way we communicate now, and like it or not it’s here to stay. Our lives are no longer on and offline – we are creating seamless paths between the two. A complete lifestyle enriched and enabled by technology rather than engulfed by it. Welcome to the post-digital era.

So what does this mean for marketing?

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