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Quick Ways To Choose Better Guest Post Opportunities With Audience and Social Metrics

Quick Ways To Choose Better Guest Post Opportunities With Audience and Social Metrics | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Guest posting is far from new, but it went through a growth spurt after Panda and Penguin's shockwaves began to shake up the SEO world. SEOs needed an bett
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Take Control of Tagging with Google Tag Manager

Take Control of Tagging with Google Tag Manager | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Adding third-party tags to your website is part and parcel of being a digital practitioner. Let's get started by exploring 4 key areas.
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Optimize Your Business & Enhance Your Brand Image with ‘Facebook Graph Search’

Optimize Your Business & Enhance Your Brand Image with ‘Facebook Graph Search’ | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Facebook is the most popular social networking platform in the world which brings together all the information related to the people in your network such as
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Useful SEO Tips to Sustain the Post-Penguin Panda Updates

Useful SEO Tips to Sustain the Post-Penguin Panda Updates | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
In a constantly changing SEO landscape, it is important to remain up-to-date with the changing practices and strategies of optimization.
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How Inbound Marketing Can Fuel Native Advertising

How Inbound Marketing Can Fuel Native Advertising | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
How native advertising, or sponsored stories, when powered by inbound marketing, can supplement your organic efforts.
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Meaningful SEO Metrics

Meaningful SEO Metrics | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
As marketers, we spend plenty of time and energy tracking the metrics that will push our business forward. In today's post, Will Critchlow walks us through what makes good metrics and how to build the right reports for any situation.
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How to Build Powerful In-Person Networks From Your Social Contacts

How to Build Powerful In-Person Networks From Your Social Contacts | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Social networking: learn how to turn your online social contacts into offline business relationships.
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Facebook prepares to amp up its ad war with Google with Atlas

Facebook prepares to amp up its ad war with Google with Atlas | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Social network expected to soon buy extensive ad-serving technology from Microsoft in bid to deliver socially powered ads and reach further into the display ad business. Read this article by Jennifer Van Grove on CNET News.
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Your Guide to Getting Started With Digital Signage

Your Guide to Getting Started With Digital Signage | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Marketing Strategy - When you see a screen displaying some type of message, image, or video, you are seeing a digital sign. These design tips will help you with your first digital display, ...
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Yes, You Were You Born to Blog.

Yes, You Were You Born to Blog. | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Born to Blog is an exciting new book that presents the art and science of blogging in human, actionable terms.
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Facebook Marketing Goals: More Aggressive Approaches

Facebook Marketing Goals: More Aggressive Approaches | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Every strategy needs a goal or else it’s just an aimless plan. We’ve covered the need to setFacebook marketing goals and described both the safe approach as well as some of the moreaggressive approaches to these goals. Now it’s time to bring it home (in hopefully less than 1000 words) with a couple more aggressive Facebook goals that you can set for your marketing.

 
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5 Reasons to Use Google Plus Communities for Brand Promotion

5 Reasons to Use Google Plus Communities for Brand Promotion | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Since being introduced this past December, Google Plus Communities have captured the fancy of everyone having shared interests.
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10 Actionable Trends For Mobile Marketers In 2013

10 Actionable Trends For Mobile Marketers In 2013 | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Research firm Forrester outlines what mobile marketers need to know in 2013 to thrive.
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The Future of Facebook as a Social Content Farm

The Future of Facebook as a Social Content Farm | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
In the lofty idealism of Facebook, the world's largest social network fosters basic human connections. It keeps you in touch with the people you care about. The number of friend...
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The Marketer's Ultimate Guide to Measuring the ROI of Twitter & Vine

The Marketer's Ultimate Guide to Measuring the ROI of Twitter & Vine | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
How to measure the impact of your Twitter and Vine marketing efforts on your business' bottom line.
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How to Choose the Right Social Media Management System to Scale your Social Media Marketing

How to Choose the Right Social Media Management System to Scale your Social Media Marketing | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
If you are responsible for the social presence of a small organization, don’t have many social accounts and not many social messages then social media marketing is simple. At SCALE, however, the picture is quite different.
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15 Helpful Guides for Ecommerce Merchants

15 Helpful Guides for Ecommerce Merchants | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

An ecommerce merchant frequently wears many hats -- entrepreneur, marketer, and content creator, to name a few. Fortunately there are free online guides to help with every task.

Here is a list of online guides to assist merchants with their many needs. There are style guides to help with content and design, search engine optimization guides, email marketing guides, social media guides, technical web platform guides, and a guide to help with video content. All of these guides are free.

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SEO for PR: Boost exposure to your owned media through search tactics

SEO for PR: Boost exposure to your owned media through search tactics | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
You know that owned media you create—blogs, newsletters, infographics, webinars, etc.? Here’s how to optimize it to make the content more search friendly.
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Optimise your tweets with these five simple suggestions

Optimise your tweets with these five simple suggestions | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
To maximise a tweet's effectiveness you need to use the 140 characters in the most efficient manner possible. This post offers five simple suggestions to optimise tweets for engagement and ultimately CTR.
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Social Authority: Our Measure of Twitter Influence

Social Authority: Our Measure of Twitter Influence | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Today, we’re excited to announce the release of Social Authority, our metric of Twitter users’ influence. There are plenty of vanity metrics out there, but Social Authority offers something compellingly different!
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US Trailing W. Europe and Canada in New Media Adoption

US Trailing W. Europe and Canada in New Media Adoption | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Marketing Strategy - Despite its wealth and stronger economic growth, the US is adopting new media technologies —smartphone, tablet, and IPTV (Internet protocol television)—at a slower pace than other countries.
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The Mechanics of Being Social in Media

The Mechanics of Being Social in Media | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Social Media has become a catch phrase that basically describes how we communicate today. We barely think about what that phrase means any more. There was a time not too long ago where most "media"...
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Why Social CRM for Small Businesses?

Why Social CRM for Small Businesses? | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Social CRM is shorthand for ‘Social Customer Relationship Management’, and it is much more than just a social media marketing buzzword. The numbers prove its worth.
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Philippe Trebaul's curator insight, February 17, 2013 7:14 AM
Pourquoi Social CRM pour les petites entreprises?

"Social CRM est un raccourci pour «Customer Relationship Management sociale», et il est beaucoup plus que juste un terme de marketing des médias sociaux.Les numéros de prouver sa valeur"...

Why Social CRM for Small Businesses? http://sco.lt/...


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Facebook Marketing Goals: The Aggressive Approach

Facebook Marketing Goals: The Aggressive Approach | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

We’ve taken a look at the safe approach to setting Facebook goals. Now, it’s time to discuss letting the tiger out. Let’s sharpen our claws, stretch our muscles, and prepare for battle. Getting aggressive on Facebook is about going to social media war.

 
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Empire Avenue is the Most Important Social Media “Game” that You’re Not Playing

Empire Avenue is the Most Important Social Media “Game” that You’re Not Playing | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

I always get a little blown away any time I meet a social media “guru” or “specialist” who isn’t using Empire Avenue. Granted, I wasn’t impressed the first time I gave it a shot in 2011, but since rejoining the site in May of 2012 I’ve learned that it may be the most invaluable tool in the world of social media promotions.

 
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