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How to Optimize Any Page for Your Target Keywords

How to Optimize Any Page for Your Target Keywords | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
This is more of a beginner post than I would usually write, but several friends at Indy Hall and around the Philly start-up community have been asking for a
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Inc. 500: LinkedIn Replaces Facebook as Top Social Tool

Inc. 500: LinkedIn Replaces Facebook as Top Social Tool | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Social Media - LinkedIn is now the most popular social media tool among the nation's fastest-growing private companies, surpassing Facebook: More than 8 in 10 companies listed on the 2012 Inc. 500 use ...
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Vine for Brand Marketing

Vine for Brand Marketing | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Since Twitter launched Vine, brands have been creative, in adapting the six seconds restriction, of communicating their brand. In this post
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SEO Friendly WordPress in 12 Steps

SEO Friendly WordPress in 12 Steps | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
WordPress is fantastic, free, and open source. It can be installed, up and running in a matter of minutes, however, out of the box, WordPress is not as SEO friendly as you'd think. This guide will show you the steps to modify a WordPress site.
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7 Social Media Tools Salespeople Should Keep in Their Back Pockets

7 Social Media Tools Salespeople Should Keep in Their Back Pockets | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Learn how to use social media tools and features to improve your sales performance.
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Social SEO Insights for the New Age of Search

Social SEO Insights for the New Age of Search | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
“Suddenly the fingers of a man’s hand emerged and began writing opposite the lampstand on the plaster of the wall of the king’s palace, and the king saw th
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Social Signals & Search – Reading the Tea Leaves

Social Signals & Search – Reading the Tea Leaves | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
There is more speculation than definitive direction on how search engine algorithms are weighing social signals in search. Here's what we can learn search engines value by dissecting and interpreting search results from Google, Bing, and Yahoo.
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SEO for WordPress Blogs: Getting the Basics Right

SEO for WordPress Blogs: Getting the Basics Right | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
WordPress is an amazing publishing platform with an strong community that supports it. For the uninitiated, WordPress is an open source blogging platform
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Social Media Curation Guide

Social Media Curation Guide | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Social content curation is an important building block of your inbound marketing strategy.
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Social media measurement: focus on the big picture

Social media measurement: focus on the big picture | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
A couple of weeks ago I wrote a post about some of the problems I’ve encountered when trying to gauge accurate traffic from our social media channels, particularly Twitter.
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How to Generate Quality Traffic With Display Advertising

How to Generate Quality Traffic With Display Advertising | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Even if you have been burned with a poor display experience in the past – or were just too scared to try – know that now is the time to test display again. There are so many options, it is truly like being a kid in a candy store.
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Before & After: How to Fix 3 Egregious Website Design Errors

Before & After: How to Fix 3 Egregious Website Design Errors | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Take a look at three of the most harmful mistakes marketers make with website design, and how to fix them.
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Social media quality: the forgotten metric?

Social media quality: the forgotten metric? | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Businesses have always struggled to measure quality. The challenge in social media is no better. In fact, it’s considerably worse.
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How Mobile Is Making Us Rethink Email Marketing

How Mobile Is Making Us Rethink Email Marketing | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Thanks to smartphones and tablets, email marketing has fundamentally changed. Best practices surrounding design and when to send are seeing some of the first major shifts since webmail clients were the dominant email platform.
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50 Social Media Case Studies You Need To Bookmark

50 Social Media Case Studies You Need To Bookmark | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
With so many social media platforms to choose from, knowing which one will generate results, or even figuring out how you can use them to achieve your objectives can be difficult to figure out.
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Join the LinkedIn Party: Five Tips for Using LinkedIn Groups Effectively

Join the LinkedIn Party: Five Tips for Using LinkedIn Groups Effectively | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Social Media - If you are on LinkedIn to really connect with people, LinkedIn Groups is where the party is. But to get the most out of LinkedIn Groups, you need to learn ...
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What is the Big Question in Social Media Marketing Everyone is Afraid to Ask?

What is the Big Question in Social Media Marketing Everyone is Afraid to Ask? | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
The big question that is often asked about social media when it comes to investing money, resources and time is what is the return on investment?
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Avoid These Three Deadly Sins of Sales Messaging

Avoid These Three Deadly Sins of Sales Messaging | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Sales - Salespeople's lips moving—that's how deals get done. The entire deal rides on what you have to say even more than what you have to sell. So here's how you'd better ...
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What is SEO Cocitation?

What is SEO Cocitation? | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
There has always been evidence that words on pages linking to a website (contextual phrases) are influential, but many SEOs see the importance of co-occurrence, or semantic similarity, increasing in Google's algorithm.
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Google Plus is Better for Business Than You Think

Google Plus is Better for Business Than You Think | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
With half the active population of Facebook's monthly active users Google Plus is growing up fast. There are a great deal of benefits for business and pers
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Vimeo Looks to Become the Instagram of Video Adding 500 New Creative Filters

Vimeo Looks to Become the Instagram of Video Adding 500 New Creative Filters | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
The popular video sharing service Vimeo, has added a new video-editing tool called "Looks" that adds Instagram-like filter effects to your videos for a more professional look.
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7 Top Bloggers Tips on How to Create and Grow a Successful Blog

7 Top Bloggers Tips on How to Create and Grow a Successful Blog | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
The number of active bloggers on the Internet is increasing each day – it is one of the latest trends in the social media world also. In fact, blogging is becoming an essential part of any social media strategy.
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10 Ways to Use Social Media to Promote an Event

10 Ways to Use Social Media to Promote an Event | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Social media event promotion: Discover 10 creative ways to use social media to promote your offline and online events.
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Why Your Online Marketing Campaign Can’t Ignore Google+

Why Your Online Marketing Campaign Can’t Ignore Google+ | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Businesses embarking on an online marketing campaign can no longer ignore or discount the social impact of Google+ on the marketplace.  While initially faltering after its kickoff in September 2011, it has since risen to be the second most popular social media site after Facebook, according to the latest GlobalWebIndex survey [http://globalwebindex.net/blog/].  And whether or not you agree with the analysis (there’s some controversy about the way active users are accounted for in Google applications), there’s no doubt it is a rising star in the social media realm, and one that will have to be reckoned with soon, if not immediately.  Google+ is here to stay.

 
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Instagram Smashes Huge Milestone

Instagram Smashes Huge Milestone | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Many people enjoy the capturing of life with photos. For some it is the reminder of people met and experiences that shouldn't be forgotten. Some are moments of fun and ecstasy, others are sad and tragic.
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