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Tumblr Shuts Down Popular Blogger: Who's Next?

Tumblr Shuts Down Popular Blogger: Who's Next? | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Learn about Tumblr's recent removal of popular blogger Bohemea and its implication for company blogs using the popular platform for marketing.

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Eight great examples of agile marketing from Oreo

In recent months, we've seen lots of brands launching real time campaigns in response to national events, producing great opportunist campaigns.

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Marketers Struggling With Real-Time Personalization

Marketers Struggling With Real-Time Personalization | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Marketing Strategy - Most marketers say they struggle to personalize content in real-time, even though 77% say real-time marketing is highly important to their organization, according to a recent report.

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How to Use Tabs in Gmail

How to Use Tabs in Gmail | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Designed to make your inbox a less scary place, Gmail's new tabs organize your incoming mail into categories, giving you an at-a-glance look at what's new.
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Randy Hilarski's curator insight, July 29, 2013 9:52 AM

Change is scary, but I will find a way to use it to our advantage.

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11 Best Video Editing Software Platforms

11 Best Video Editing Software Platforms | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Any of these video editing software options will help you create a movie masterpiece.
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The 9 Types of Facebook Users [INFOGRAPHIC]

The 9 Types of Facebook Users [INFOGRAPHIC] | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Are you the Facebook stalker? The oversharer? The brand promoter? Discover the numbers behind each Facebook archetype.
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14 Best Free Audio Editing Apps

14 Best Free Audio Editing Apps | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Edit your audio files like a pro with these 13 phenomenal -- and free -- audio editing apps.
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BBQ Ribs Can Teach You a Lot About Content Marketing

BBQ Ribs Can Teach You a Lot About Content Marketing | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Sterling Ball combined content marketing, exceptional online community, and a deep knowledge of BBQ to create one of the world's best e-commerce platforms. You could, too.

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How Much Do We Distrust Ads? Enough to Refuse Free Money [Video]

How Much Do We Distrust Ads? Enough to Refuse Free Money [Video] | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

This video shows a man trying to give away free money around Boston ... and no one takes it. Why?

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John Jaworski's curator insight, July 27, 2013 9:32 PM

If someone tried to very blatently give you free money... Would you take it?

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SEO is dead. Long live social media optimisation

SEO is dead. Long live social media optimisation | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

As Google search results throw up more and more ads, using SEO to reach your audience is becoming increasingly futile. Could social media optimisation be the answer?

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Cynthia Cavoto's curator insight, July 27, 2013 8:43 AM

I'm not totally convinced, are you?

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How Many Social Buttons Do You Really Need?

How Many Social Buttons Do You Really Need? | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Too many choices can also dilute the impact of the most important platforms. Here, we take a look at the most popular social buttons, explaining our decision process when selecting the relevant buttons to use on our casino portal website.

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3 SEO Methods to Repurpose Great Content

3 SEO Methods to Repurpose Great Content | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

By reposting off-site publications on your website using either of those three methods, you are able to repurpose awesome articles and put your content in front of more readers without worrying about a duplicate content penalty from Google.

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The New Gmail Inbox: How It Works and Why Email Marketers Should Pay Attention

The New Gmail Inbox: How It Works and Why Email Marketers Should Pay Attention | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Are you making the most of Gmail's new inbox design? Here's what's changed and tips on taking advantage of the new layout.

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Five Ways to Minimize Email List Unsubscribes

Five Ways to Minimize Email List Unsubscribes | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
1. Offer an 'opt-down' as an alternative to opt-out2. Provide email message type (category-specific) selections3. Include an email change-of-address function4. Consider message format choices5. Communicate beyond email
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Social media research, customer insight, and the power of the one

Social media research, customer insight, and the power of the one | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Word clouds and other social media research tools are fun and easy but is it making us lazy marketers who miss real customer insights?

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An Introduction to Integrated Marketing and SEO: How It Works and Why It Matters

An Introduction to Integrated Marketing and SEO: How It Works and Why It Matters | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

To be successful in SEO today, a solid understanding of supporting marketing disciplines is imperative to success.

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9 Best Free Image Editors

9 Best Free Image Editors | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Nine free image editors that range from basic programs with plenty of filters to near professional-grade software for pixel-to-pixel editing.
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How to Create a Meaningful Tumblr Campaign

How to Create a Meaningful Tumblr Campaign | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Since Tumblr's acquisition by Yahoo, users have been seeing an uptick in ads. This shouldn't come as a surprise, though; Yahoo CEO Marissa Mayer said early and often that monetizing the microblogging platform "in a way that's meaningful and additive to the user experience" would be a priority.

 
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How to Add a YouTube Subscribe Button to Your Site

How to Add a YouTube Subscribe Button to Your Site | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
We've taken a look at how to add a YouTube subscribe button to your site, and how to customize it to suit your site's style.
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Denise Rivers's curator insight, July 29, 2013 1:23 PM

Utilizing social media is imperative to raising your search ranking. YouTube is just one more medium, and here is how you can add your channel to your site.

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How Native Ad Campaigns Are Shaping Up

How Native Ad Campaigns Are Shaping Up | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Native ads are getting a lot of attention from US publishers as a new model for ad placements. Nearly three-quarters of major publishers offer native advertising on their site, and another 17% plan to offer it in the next year.

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Social Media Marketing Tool Box: 62 Tips

Social Media Marketing Tool Box: 62 Tips | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Social media marketing has become embedded. Learning to to use social media well is vital. Here is a social media marketing toolbox with 62 essential tips

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7 Online Marketing Tactics and Campaigns

7 Online Marketing Tactics and Campaigns | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Here are some terrific, unconventional online marketing campaigns run by brands in different fields of business.

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5 Ways to Prove to the Client that the Traffic Will Come

5 Ways to Prove to the Client that the Traffic Will Come | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

This post is dedicated to those hard working white-hat SEOs helping websites obtain top search engine rankings the right way. Sometimes we have to remind the client that slow and steady wins the race.

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Reducing Your Rates: How Low Should You Go?

Reducing Your Rates: How Low Should You Go? | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Changing your rates on a client-by-client basis can be a dangerous game, so here are few things to think about before you take the plunge.

 

 

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