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An in-depth guide to Google+ for photographers: Storage, editing, sharing and more

An in-depth guide to Google+ for photographers: Storage, editing, sharing and more | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
When Google first launched Google+ in June 2011, there was a fair amount of scepticism. Facebook and Twitter were still growing in popularity and questions were raised about what Google ...
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Rand Fishkin Talks New Approach to Link Building, Content Marketing & Contextual Search

Rand Fishkin Talks New Approach to Link Building, Content Marketing & Contextual Search | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Six key takeaways from Rand Fishkin, CEO of Moz, on local search for national brands, how to stand out with content marketing, where to publish content, relationships, link building vs. social signals, and the importance of email marketing.

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10 Online PR Lessons From the Huge Success of Phonebloks

10 Online PR Lessons From the Huge Success of Phonebloks | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

How do you turn an idea, an explainer video, and small budget into 17 million YouTube views, thousands of quality links, 900,000 registered supporters, and coverage in leading media just eight weeks later?

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6 Inadequate Assumptions Most Content Marketers Make Toda

6 Inadequate Assumptions Most Content Marketers Make Toda | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

People who fall victim to the six common content marketing assumptions listed here are generally blind as to why their content is inadequate.

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10 Things You Didn't Know About Apple Design Chief Jony Ive

10 Things You Didn't Know About Apple Design Chief Jony Ive | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
The unofficial biography of Jony Ive sheds some light on his upbringing, design inspirations and occasional clashes with execs at Apple.
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Why Digital Marketers Should Consider Latin America [INFOGRAPHIC]

Why Digital Marketers Should Consider Latin America [INFOGRAPHIC] | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Check out this infographic on digital trends in Latin America vs. the US, including details on internet growth and the rise of ecommerce.
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How to Work With Freelance Writers (and Get the Results You Want)

How to Work With Freelance Writers (and Get the Results You Want) | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Learn how to work with freelancer writers to have a better content output.

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7 Free Sales Tools to Help Close More Deals

7 Free Sales Tools to Help Close More Deals | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Take a look at these seven sales tools that can help your team more effectively nurture leads and ultimately sell to them.

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13 Metrics Every PPC Report Should Have

13 Metrics Every PPC Report Should Have | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Metrics can be tied back to four basic lifecycle stages of attracting, engaging, converting, and renewing. Let's look at how these stages can apply to your PPC efforts. Depending on the frequency of your reporting, here are 13 metrics to include.

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Driving Results With Visual Content: Interview With Krista Neher

Driving Results With Visual Content: Interview With Krista Neher | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

In an interview conducted at Pubcon 2013 in Las Vegas, Krista Neher of Boot Camp Digital leads a discussion about the benefits of using visual content in social media.

 

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Google launches restricted Google+ communities to let businesses make conversations private or invite-only

Google launches restricted Google+ communities to let businesses make conversations private or invite-only | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Google today launched a new Google+ feature that further makes sure private conversations remain private. Restricted communities, as the new feature is called, is an extra layer of security that ensures only users in a given organization can join.

 
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Measuring the ROI of Your Facebook Contest Should Be Easy

Measuring the ROI of Your Facebook Contest Should Be Easy | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Measuring the ROI of a PPC ad campaign is a relatively easy skill to learn. You can see the real revenue outcome from each each ad and each click.

Measuring the ROI of a Facebook Contest is perhaps a little less obvious, but just as easy. You just need to know which Key Performance Indicators (KPIs) to track.

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5 Essential WordPress Plugins To Boost Your Search Rankings

5 Essential WordPress Plugins To Boost Your Search Rankings | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Search engines provide free traffic. So ranking high in Google is vital on the web. Here are 5 essential WordPress plugins to boost your search rankings.

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Mario Mendoza's curator insight, November 15, 2013 5:38 PM

Search engine optimization is a key thing to look at 

Luis Mendoza's comment, December 13, 2013 7:58 PM
I use SEO Yoast and it is very useful, but I haven't tried the SEO friendly image. i will have to look into that.
Luis Mendoza's curator insight, December 13, 2013 8:00 PM

Excellent article and there are some plugins that I have to check out such as SEO Friendly Image to help boost my site

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Good Marketing Doesn't Feel Like Marketing: 5 Brands That Get It

Good Marketing Doesn't Feel Like Marketing: 5 Brands That Get It | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Discover why these five marketing campaigns were so effective and how these brands engage and inform their audiences.

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PivotPointBrands's curator insight, November 7, 2013 12:27 PM

Other than the uber over-used phrase in their graphic this offers some good insight.

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5 Actionable Metrics To Track On Your Marketing Dashboard

5 Actionable Metrics To Track On Your Marketing Dashboard | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

The problem with Analytics is that there is too much data and most people don’t even know how to get started. Staring blankly at your visitor count may be interesting, but it’s not much use unless you can actually take action on it.

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Guest Blogging: The Proper Way in 2013 and Beyond

Guest Blogging: The Proper Way in 2013 and Beyond | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Most of us already know what guest blogging is and how a website can benefit from it. How will this practice change in the next few years?
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Your Google+ Pictures Will Pop Up With Caller ID on Android

Your Google+ Pictures Will Pop Up With Caller ID on Android | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
If you posted photos to Google+, Android 4.4 KitKat smartphone users will soon see them pop up with caller ID when you call them.
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The Benefits of Blogging: Why Businesses Do It, and You Should Too

The Benefits of Blogging: Why Businesses Do It, and You Should Too | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Learn why business blogging works, and why you should do it for your business.

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Varghese Abraham's curator insight, November 6, 2013 6:30 PM

Blogs make it possible for companies to have straight communications with their target market which builds trust and loyalty among them. As you make yourself available to answer their questions or comments, they would consider trying your products or services. Comments from customers who tried a company’s products or services can help them to make any changes to their offerings. 

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Michael Kors’ Instagram ad generated 33K new followers, 370% more likes

Michael Kors’ Instagram ad generated 33K new followers, 370% more likes | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
After last month’s demonstration of what Instagram ads would look with Levi’s, Michael Kors became the first brand to actually post an Instagram ad this week, featuring a luxury watch amidst a table of macarons.
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Stefanie Pfahler's curator insight, November 6, 2013 5:36 PM

now here's Instagram's first sponsored ad. Curious to find out who will follow and how it will be perceived by users. Time will tell

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The Six-Minute Guide to Making Better High-Stakes Decisions

The Six-Minute Guide to Making Better High-Stakes Decisions | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

In very uncertain situations, traditional decision-support tools just won't cut it.

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Wanelo Takes the Search out of Online Shopping

Wanelo Takes the Search out of Online Shopping | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Wanelo helps you find the items you didn't know you wanted.
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Exclusive: Report Says YouTube Overtakes Facebook Among Teens

Exclusive: Report Says YouTube Overtakes Facebook Among Teens | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
YouTube is now the most popular social network among teens, according to a report.
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Stefanie Pfahler's curator insight, November 6, 2013 5:34 PM

Seems like FB has become uncool, now that our parents, aunties & uncles and sometimes even grandparents have joined the ranks. So what will the next big thing be? Will it really be YouTube or are the other prospectives lining up?

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Google Helpouts Released; Offers Expert Help Through Hangouts

Google Helpouts Released; Offers Expert Help Through Hangouts | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

The online expert video market is one that has continued to grow, and Google has thrown its hat in the ring with its newest offering: Google Helpouts:

 

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Stefanie Pfahler's curator insight, November 6, 2013 5:19 PM

interesting mix of YouTube meets Kindle Direct Publishing. I'm curious to find out how this will work out for Google.

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How to Ensure You Don't Waste Money on Useless Company Swag

How to Ensure You Don't Waste Money on Useless Company Swag | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Ordering company swag for the first time? Make sure you've got all these questions answered before giving over your credit card.

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How to Use WordPress for Your Small Business

How to Use WordPress for Your Small Business | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Thinking about using WordPress for your small business? There are a lot of options and roads you can take, so here's a guide to get you started properly.

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Martine Coutu's curator insight, November 5, 2013 2:43 PM

Vous voulez maximiser votre blog?