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Podcasting for Business: Top Podcasters Share Success Tip

Podcasting for Business: Top Podcasters Share Success Tip | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Are you thinking of starting a podcast for your business?

Wondering how top podcasters use their podcasts to grow their businesses?

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Google wants you to turn on email and push notifications for your favorite Google+ circles

Google wants you to turn on email and push notifications for your favorite Google+ circles | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Google is trying to remind users of its fledgling social network and encourage them to engage with posts on Google+ through the use of notifications. While this has been a feature for some time – users can opt to receive an email or push notification for individual circles – Google has started displaying a new landing page:

 

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5 Essential Elements for Mobile SEO Success in 2014

5 Essential Elements for Mobile SEO Success in 2014 | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Adopting a successful mobile SEO strategy as part of your overall SEO strategy will undoubtedly give your organization a competitive advantage in 2014. Here are five essential elements to ensure your mobile SEO investments pay off.

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What Is Call Tracking And Why Should I Care?

What Is Call Tracking And Why Should I Care? | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Call tracking can help to fill that gap in your marketing analytics. If you receive inquiries on the phone, you need to be using this tool.

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Year End Analysis: How to Plan Your Content Based on Data

Year End Analysis: How to Plan Your Content Based on Data | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

As the new year begins, it can be easy to charge full-steam into 2014 without taking the time to focus on what we can learn from last year. It’s human nature; we tend to assume our intuition is our best guide.

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5 Ways to Have Killer Content in 2014

5 Ways to Have Killer Content in 2014 | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Content will continue to be a key part of SEO in 2014. But your strategy has to adapt to your users if you're going to keep up. Here are five ways to make sure your content will sustain in the New Year and move you past your competitors.

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What to expect from Google in 2014

What to expect from Google in 2014 | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Google performed well in 2013, launching a plethora of new and improved products, ramping up its profits each quarter and maintaining its dominance in the mobile OS race. As we enter a new year, our attention turns to 2014 and where Google will focus its efforts next.

What follows are predictions about how Google will develop its business over the next 12 months.

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3 Social Media Trends You Should Know About

3 Social Media Trends You Should Know About | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Here are three social media trends you should know about.
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Influence the Influencer: How to make the most of Bitly's Realtime Tool!

Influence the Influencer: How to make the most of Bitly's Realtime Tool! | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

This is where the question comes from: How does one create a super-hit blog post that has the potential to go viral in a matter of minutes? (Okay, in hours if not minutes!

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Content Marketing Minds: Content is Only King of a Fairytal

Content Marketing Minds: Content is Only King of a Fairytal | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Content is not king. It’s not queen. If you need to give content marketing a royal appointment, Jack is the word, Jack.
You see, the jack is a servant of the king.

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Use This Tool to Check if Your Snapchat Account Was Compromised

Use This Tool to Check if Your Snapchat Account Was Compromised | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Two developers have created a tool that helps Snapchat users check if their accounts were compromised following a massive leak of information.
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How To Create The Perfect Google Plus Post

How To Create The Perfect Google Plus Post | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Read how to create the perfect Google Plus post so you can get the most out of your experience.

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Where to Find Great Topics to Write About When Blogging

Where to Find Great Topics to Write About When Blogging | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Blogging can be tough, especially when you start to run out of ideas on what to post on. We have listed some great topics for your future blog posts.

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Don’t Buy Your Programmatic Audience, Build It

Don’t Buy Your Programmatic Audience, Build It | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

The traditional sales funnel is dead. No longer a simple funnel, we now have a complex ecosystem of online research, social proof, and point-of-decision content consumption that consumers can move in and out of at will.

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4 Surprisingly Awesome Google Retail Opportunities for 2014

4 Surprisingly Awesome Google Retail Opportunities for 2014 | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Google did a lot in 2013, but the retail opportunities and places the search giant could grow based on its current technology and resources are a bit mindboggling. Here are some areas where Google could potentially grow in 2014.

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Mobile Advertising Projected to Increase 64% in 2014

Mobile Advertising Projected to Increase 64% in 2014 | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Mobile and native advertising is on the rise in 2014, with spending estimates in the billions and growth rates for increasing greatly.
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Top Email Marketing Initiatives and Challenges in 2014

Top Email Marketing Initiatives and Challenges in 2014 | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Email marketing is slated for an increase in budgets, according to results from a recently-released StrongView study [pdf]. So what will be the top priorities for email
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Luc Haberkorn's curator insight, January 4, 2014 4:02 AM

Customer retention is the key...

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Link Building the Right Way in 2014

Link Building the Right Way in 2014 | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Link building, if done correctly, isn't cheap or easy. If your objective is to improve a website's visibility in organic search results, then relevant links are still the best way to do so in 2014. But you'll need to invest and avoid link schemes.

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How to Connect With Your Customers

How to Connect With Your Customers | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Connecting with your customers on an emotional level is important because if you do, they will be 300% more likely to recommend you. Or, better yet, they will be 44% less likely to shop around, and they will be 33% less sensitive when it comes to your price.

To help you connect with your customers, here's an infographic that will teach you how to engage with them and appeal to their wants.

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5 Ways to Blog From Your Mobile Device

5 Ways to Blog From Your Mobile Device | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Use these tools to blog from your mobile device. You'll publish content faster than your competition and find it easier to sustain your blogging routine.

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Are you experienced? Measuring success in the new mobile economy

Are you experienced? Measuring success in the new mobile economy | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Mobile is driving the need for app and portfolio measures unlike any we saw in the days of web. Good mobile analytics must provide insight into both thebehavior of the app and the behavior of the user.

 
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11 Web Marketing and Social Media Trends That Will Shape 201

11 Web Marketing and Social Media Trends That Will Shape 201 | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

As Facebook, Twitter, and Google Plus make it harder to get found organically, niche sites are going to prove to be more valuable than ever to get in front of your customers.

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Four key marketing lessons to propel us into 2014

Four key marketing lessons to propel us into 2014 | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

2013 is over. What are the marketing lessons from that year that will help propel our efforts into the New Year?

From Jay Baer’s Youtility to Brian Solis’s What’s the Future of Business

, marketing thought leaders this year have pushed marketers to create content that helps the audience and enhances the customer experience. Let’s revisit some of the year’s core lessons as 2014 blasts off.

 

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9 Best Social Media and Content Marketing Tips From Buffer

9 Best Social Media and Content Marketing Tips From Buffer | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

We’ve experimented with lots of different content marketing methods at Buffer, so I wanted to share with you 9 of the best ways we’ve found to increase engagement and improve your content strategy.

 
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Barry Deutsch's curator insight, January 2, 2014 9:34 PM

Interesting article discussing leveraging one of my favorite social media tools.


I knew about 10% of the capability of some the items discussed in this blog post - blown away by what I didn't know.


This is the value of constant reading and exploration - how tools, tactics, methods are literally changing overnight - hard to keep up with all of it.


What do you use to improve your efficiency - and are you "UP" on the latest leverage/application of the tools?


Barry Deutsch

Social Media Coach to Vistage and TEC Chairs

 

Are you reading our dedicated Chair blog to learn how to create an abundance of CEO referrals?


Join me for the conversation on Google Plus



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5 Fantastic Examples of B2B Social Media Marketing in 2013

5 Fantastic Examples of B2B Social Media Marketing in 2013 | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Successful B2B social media marketing engages people as much as possible, regardless of the platforms they use.

These are five B2B social media marketing examples from companies that put their audiences first in 2013 - and they do it very well.

 

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