Social Media, SEO, Mobile, Digital Marketing
128.5K views | +23 today
Follow
Social Media, SEO, Mobile, Digital Marketing
Your new post is loading...
Your new post is loading...
Scooped by Kamal Bennani
Scoop.it!

Study: What Makes You Click On A Headline?

Study: What Makes You Click On A Headline? | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

The form of the headline for this article — a question headline with “self-referencing cues” (“you”) — is more likely to generate a click than a question-only headline or a pure “declarative” headline.

more...
No comment yet.
Scooped by Kamal Bennani
Scoop.it!

Should a Company Create a Separate Customer Service Twitter Handle

Should a Company Create a Separate Customer Service Twitter Handle | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Companies often create separate Twitter handles (e.g. @MicrosoftHelps), only for the purpose of leveraging their customer service. But is this actually the way customers want to be approached?

more...
No comment yet.
Scooped by Kamal Bennani
Scoop.it!

How to turn your Instagram fans into brand advocates

How to turn your Instagram fans into brand advocates | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

With the popularity of Instagram rising every month, it is becoming more difficult to get your voice heard amongst the chatter of other users and businesses on the mobile app.

Therefore, it’s important to not only increase the quantity of the quality content your official business account is publishing and further empower existing Instagram followers to continue to post about your company, but also to engage your organization with advocates on Instagram.



more...
No comment yet.
Scooped by Kamal Bennani
Scoop.it!

Jelly Is the New Play Toy for Brands

Jelly Is the New Play Toy for Brands | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Brands are trying out Jelly, the hot new app from Twitter's Biz Stone.
more...
No comment yet.
Scooped by Kamal Bennani
Scoop.it!

Dig the Gold Mine: Hidden Features of Google Analytics Reveale

Dig the Gold Mine: Hidden Features of Google Analytics Reveale | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

You can use the Google Analytics data in understanding your digital marketing scheme progress in terms of audience interaction and engagement and its impact to your sales and conversion success.

more...
Scooped by Kamal Bennani
Scoop.it!

Importance of Local Businesses Being Found on Mobile Devices

Importance of Local Businesses Being Found on Mobile Devices | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Mobile traffic is growing at an alarming rate, but even more alarming might be what a Google Mobile Movement Study mentioned, stating that “88% of consumers who search for a type of local business on a mobile device call or go to that business within 24 hours.” This statement alone should highlight the importance of being found via mobile devices.

 
more...
Scooped by Kamal Bennani
Scoop.it!

How to Create a Prioritized SEO Action Plan

How to Create a Prioritized SEO Action Plan | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

One of the best ways to be an effective consultant is to make your recommendations as actionable as possible. But a full SEO review often raises a LOT of potential issues and their solutions, which can be intimidating to clients.

more...
Scooped by Kamal Bennani
Scoop.it!

6 Facebook Marketing Tips for Managing Your Facebook Page

6 Facebook Marketing Tips for Managing Your Facebook Page | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Use these simple Facebook page tips to become a more effective admin and make your page more professional starting today.

more...
jamuel_2001's curator insight, January 14, 2014 9:17 PM

Dee i cpn for i aoulg kal fre and mo fre sadaulo pndsy kew arrit a  frem

aolnh day chnam lonssp wsonffe agdey cpne aitllong.. cdauy

Lynn O'Connell for O'Connell Meier's curator insight, January 15, 2014 3:36 AM

Critical basics everyone with a Facebook page needs to understand

Scooped by Kamal Bennani
Scoop.it!

3 E-commerce Start-up Marketing Tips to Level the Competition

3 E-commerce Start-up Marketing Tips to Level the Competition | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Let’s face facts: e-commerce isn’t the Wild West it was just a few short years ago. Amazon has virtually monopolized the sector, and niche opportunities are disappearing fast.

To be a successful e-tailer, you need to take an innovative approach, not just with your interface, products, and tools, but with your marketing strategy. The boilerplate PPC, SEO, and affiliate strategy can still work, but it needs to be augmented with a serious understanding of the future of the web in order to prove successful in the long run.

Keep these three insights in mind as you tackle the sector.

more...
No comment yet.
Scooped by Kamal Bennani
Scoop.it!

Deconstructing the Value of LinkedIn Sponsored Updates

Deconstructing the Value of LinkedIn Sponsored Updates | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

With every increase in the amount of content generated on the web, the chances of your content getting missed in the virtual ocean of content are higher than before.

more...
No comment yet.
Scooped by Kamal Bennani
Scoop.it!

2014 State of Marketing: Email Flood Despite Rise Of Mobile And Social

2014 State of Marketing: Email Flood Despite Rise Of Mobile And Social | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

The strategies marketers plan to use to drive engagement is an interesting finding from this study. Email is the vehicle of choice to acquire and onboard new customers. Mobile, however, is the preferred channel for engaging with existing customer.

more...
Lydia's Marketing & Communication Consulting's curator insight, January 12, 2014 1:31 PM

B2Bs take note..,Budgets are increasing in five areas: data and analytics, marketing automation, email marketing, social media marketing and content management

Scooped by Kamal Bennani
Scoop.it!

Don't Kill Off Your Website -- Use It As The Hub For Your Social Media Presence

Don't Kill Off Your Website -- Use It As The Hub For Your Social Media Presence | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

The questions plaguing many corporate leaders these days about social media include: How can we take best advantage of this continually-changing platform for business, sales, and reputation enhancement?

more...
jamuel_2001's curator insight, January 14, 2014 9:29 PM

inday kcspn ond thers h wcpnss haoulg kepmsi aond fre yon..adsilao

Holies wohag cmuteilisp aon for i amfilep  now fre ona chulaniang pnls thelispan goffr didog ulaid cng ayod pcnsskaula mon elitsp

ahorel snlig sanbey al nd colianetsl goffrey saulaond  q wohaleey mondauly keualiay.. a damy cpiss fre goulay..

Scooped by Kamal Bennani
Scoop.it!

Infographics for SEO: Scaling the Development Process

Infographics for SEO: Scaling the Development Process | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

How you can use infographics for SEO purposes and scale the development process of your infographic according to your budget, available resources and goals.

more...
No comment yet.
Scooped by Kamal Bennani
Scoop.it!

How Brands Influence People's Well-Being and Buying Behavior

How Brands Influence People's Well-Being and Buying Behavior | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Active people are more likely to be happy with brands and are more receptive to advertising and sponsorship.

more...
No comment yet.
Scooped by Kamal Bennani
Scoop.it!

6 Tips for Instagram Marketing Mastery

6 Tips for Instagram Marketing Mastery | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Instagram is one of the fastest growing mobile apps. How do you take advantage of its 150 million users? Here are 6 Tips for Instagram marketing mastery

more...
Samantha Aug's curator insight, October 27, 2014 6:02 PM

This article outlines 6 tips for companies that market through their Instagram accounts. With an estimated count of 150 million users, Instagram has grown immensely since it was launched in 2010, and there are no signs of it slowing down. Simply posting photos of products and attempting to "sell" on a company's account could actual drive away followers. Instead, companies should strive to create a dynamic account and Instagram community. The fundamentals include learning to listen, creating engaging conversations, and posting ingenious images. However, to get the most of of Instagram, businesses should use the following six tips. First, connect your channels and ensure that a user can access the company website, Facebook, twitter and any other social networks of the company. This will allow for cross promotion among a wide variety of networks. Second, post quality, personable visuals. This goes along with the idea of not just "selling" products but presenting them in a personable, maybe even gritty way that is more relatable. Thirdly, use hashtags. This will allow posts to become a trending topic on Instagram or twitter. This will make a company's post to be viewable to people that do not already follow and may increase acquisition of followers. Fourthly, be interesting and genuine. This includes posting fun and entertainment content, and even following some followers back and responding to their comments. Fifthly, host a contest. This will be both beneficial to the company and the users as they will win some type of prize while the company will gain buzz and ideas. Lastly, plan your posts. Peak times for posting vary by social network and can be researched and put into action. For example, posting on Facebook on a Friday or Saturday night is probably not the best time as users will likely be out enjoying the weekend.

Scooped by Kamal Bennani
Scoop.it!

Why Google+ is Big News for Online Marketers in 2014

Why Google+ is Big News for Online Marketers in 2014 | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Here are three compelling reasons to integrate this platform into your 2014 online marketing strategy.

 
more...
Marilyn Moran's curator insight, January 13, 2014 10:35 PM

Google+ is Google. Get on board or miss the train.

Scooped by Kamal Bennani
Scoop.it!

Twitter's Redesigned Homepage Keeps Mobile in Mind

Twitter's Redesigned Homepage Keeps Mobile in Mind | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Twitter began rolling out a redesigned homepage for desktop users Monday that feels more like the platform's mobile apps.
more...
No comment yet.
Scooped by Kamal Bennani
Scoop.it!

Five Key Elements in Writing High Quality, Engaging Conten

Five Key Elements in Writing High Quality, Engaging Conten | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Creating high quality content will be a major focus for brands in 2014. Strengthening your online presence will rely on it, and for many businesses this poses a new challenge, a new element to factor into their strategic planning.

more...
aanve's curator insight, January 13, 2014 10:16 PM

www.aanve.com

 

Lynn O'Connell for O'Connell Meier's curator insight, January 15, 2014 3:33 AM

Knowing who you want to reach and why is key to Content Marketing. You can't just churn it out. It needs to fit with your brand, interest your customers/prospects, AND deliver some kind of result -- whether that's leads, sales, or brand awareness. This article gives you 5 things to consider.

Scooped by Kamal Bennani
Scoop.it!

Manage Your Pinterest Account in 10 Minutes a Day

Manage Your Pinterest Account in 10 Minutes a Day | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Brands are increasingly focusing their efforts on using distinct imagery to educate and engage their audiences. A picture really is worth a thousand words and Pinterest, the online pinboard, has taken center stage.

more...
Armin H. Müller's curator insight, January 14, 2014 8:33 AM

Enjoy vacation in Italy at Lake Iseo. Awesome place to relax, sight seeing, having good food  an enjoying great wines.  More info under www.iseosee.info (website owner speaks English)

Scooped by Kamal Bennani
Scoop.it!

Transamerica and the Art of Influence

Transamerica and the Art of Influence | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Gungormez, enterprise director of social media strategy of Transamerica, had a brainstorm: to create a platform that identified influential and reliable sources of financial information in social media.

more...
No comment yet.
Scooped by Kamal Bennani
Scoop.it!

Social Business and Social Media Marketing for Managers: Time to Act!

Social Business and Social Media Marketing for Managers: Time to Act! | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Social business and the use of social media and technologies for marketing both still have a long way to go, certainly regarding maturity, integration, processes and ROI. However, at the same time the speed of ‘social’ adoption and of the social/digital reality outpaces the speed of organizational adaptation. Managers need to start understanding social business and social media in general right now as they get behind in an era of digitization, consumerization and real-time connected business.

 

more...
andree johnston's curator insight, January 13, 2014 5:04 PM

Listen, empower, engage, mesure and optimize !  #social media 

Scooped by Kamal Bennani
Scoop.it!

The 10 Commandments of Great Guest Posting

The 10 Commandments of Great Guest Posting | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

What follows is a simple guide to building a scalable guest posting process without ruining the internet for everyone else. 
t-posting/80845/#QDp6SiySkurUJyYy.99

more...
No comment yet.
Scooped by Kamal Bennani
Scoop.it!

Overcoming Skepticism On Social Campaigns And Vine

Overcoming Skepticism On Social Campaigns And Vine | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Applebee’s latest social media campaign integrates traditional media with social media and leverages Vine to produce new commercials from fans.
more...
No comment yet.
Scooped by Kamal Bennani
Scoop.it!

Reality 101 For Dreamers: Four Critical Lessons For Social Entrepreneurs

Reality 101 For Dreamers: Four Critical Lessons For Social Entrepreneurs | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Five years ago, I left the corporate world to pursue a social venture of my own - in this instance, a small consulting firm that chooses its clients carefully and emphasizes long, deep engagements and measurable social impact.

more...
No comment yet.
Scooped by Kamal Bennani
Scoop.it!

Inside Forbes: We're Diving Into the Era of News Streams With Breakthrough Mobile Products

Inside Forbes: We're Diving Into the Era of News Streams With Breakthrough Mobile Products | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Like a hanging, mobile focuses the mind. I often say the $2 to $3 CPMs publishers frequently get for smartphone ads will crush all traditional newsrooms built for the era of $50 print CPMs -- and most of them still are, whether they admit it or not.

more...
No comment yet.