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You've Been Hit by Penguin! Should You Start Over or Try to Recover?

You've Been Hit by Penguin! Should You Start Over or Try to Recover? | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Can your site ever recover from Penguin, or does it make more sense to just scrap the site and start with a new one? This post will help you decide.

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4 Ways to Delight Visitors With Your 404 Error Page

4 Ways to Delight Visitors With Your 404 Error Page | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Be inspired by these great examples of 404 error pages.

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Storytelling Lessons From Kevin Spacey And House Of Cards

In this post you'll discover 3 Crucial Principles Of Storytelling You Can Learn From Kevin Spacey + House of Cards 
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An Editor’s Rant: 7 Questions Every Writer Should Be Asking

An Editor’s Rant: 7 Questions Every Writer Should Be Asking | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Content Marketing Institute’s editor doesn’t want you to read this even though it’s about the seven questions all content creators should ask when they write.

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SEO: How Google’s ‘Mobile-friendly’ Update Affects Performance

SEO: How Google’s ‘Mobile-friendly’ Update Affects Performance | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Google’s “mobile-friendly” algorithm update is big news. But how will it impact your ecommerce performance?

Google’s “mobile-friendly” algorithm update is big news. But how will it impact your ecommerce performance?


On April 21, Google will begin rolling out a worldwide mobile-friendly algorithm update that will have a “significant impact” on mobile search results for mobile searchers. In essence, if your ecommerce site does not pass Google’s mobile friendly test, there’s a real possibility that Google will send you fewer mobile search customers after April 21.

 

Naturally, the top questions circling the minds of ecommerce marketers revolve around how the update will affect sales.

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seowebblog's comment, March 29, 9:05 AM
The article is really informative. You can read about hoe to make website mobile friendly @ http://seoweb.in/how-to-make-your-website-mobile-friendly/
Jenny Bourbiel's curator insight, March 29, 6:50 PM

Are you ready for Google's mobile friendly algorithm?

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How to Rock Outreach Marketing | Search Engine Journal

How to Rock Outreach Marketing | Search Engine Journal | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Outreach marketing is a great way to create organic backlinks and find new audiences. Valuable content is the most effective marketing strategy for 2015.

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6 Social Media Pros Discuss Effective Client Relationship Managemen

6 Social Media Pros Discuss Effective Client Relationship Managemen | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

We asked 6 social agency experts how they handle client relationship management and what it takes to be effective.

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How Millennials Consume News

How Millennials Consume News | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Content - Some 82% of millennials say they get at least half of their news from online sources, according to a recent report from the Media Insight Project.

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Marco Favero's curator insight, March 29, 8:56 AM

aggiungi la tua intuizione ...

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How To Leverage Web APIs In Your Business

How To Leverage Web APIs In Your Business | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Nearly three quarters of the top apps in the App Store use a Web API. But the complexities can be confusing. This simple guide helps you choose

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Marco Favero's curator insight, March 29, 8:57 AM

aggiungi la tua intuizione ...

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The Business Case For Social Selling in 2015 [Infographic]

The Business Case For Social Selling in 2015 [Infographic] | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

If you're a salesperson who hasn't started incorporating social media into your process, now's the time.

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Marco Favero's curator insight, March 27, 12:43 PM

aggiungi la tua intuizione ...

BRUCE BIXLER's curator insight, March 28, 8:14 PM

Hubspot has nailed it for socialm selling info graphics.

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How to Create an Unforgettable Integrated Campaign

How to Create an Unforgettable Integrated Campaign | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
When the solar eclipse hit Europe last week, Oreo shone bright with a clever campaign that integrated print, social, and even billboards.
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Marco Favero's curator insight, March 27, 5:12 AM

aggiungi la tua intuizione ...

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How to Use LinkedIn: The Ultimate List of LinkedIn Tips

How to Use LinkedIn: The Ultimate List of LinkedIn Tips | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Learn how to use LinkedIn for professional networking, business, and marketing with this ultimate cheat sheet of tips.

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Luca Zuffi's curator insight, March 27, 11:20 AM
Really updating
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SEO Checklist: 15 Steps to Optimize Your Website

SEO Checklist: 15 Steps to Optimize Your Website | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Today, just about anyone can create a new website on any topic and gather a team around it to develop and grow the site through content.But many people fail to get on the first page of search engine results pages (SERPs) because they believe it's just about content, rather than also doing keyword research, creating a semantic kernel, making the website mobile friendly, or even putting the right alt text for images, and so on.
The following list is an SEO checklist of actions that you need to take to optimize your website for search engines.
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Marco Favero's curator insight, March 26, 5:13 PM

aggiungi la tua intuizione ...

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6 Ways to Use Social Media to Learn From Your Competitors

6 Ways to Use Social Media to Learn From Your Competitors | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Here are some easy, resource-efficient ways you can use social media to learn from your competitors.

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Marco Favero's curator insight, March 29, 5:30 PM

aggiungi la tua intuizione ...

Renaud Munier's curator insight, Today, 4:03 AM

Enjoy.

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5 Tools to Track Dark Social Sharing

5 Tools to Track Dark Social Sharing | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

There are new tools that allow marketing professionals to correctly understand traffic origins and therefore study their behaviour and conversions. In this post, you'll find 5 tools to help you track dark social sharing.

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Digital Marketing Metrics the Experts Measure (And Why You Should Too)

Digital Marketing Metrics the Experts Measure (And Why You Should Too) | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

It’s the end of the month, and the end of the quarter and for B2B marketers everywhere it means one thing… analyzing the heck out of your online marketing activity from the past 3 months, measuring its lead generation success and proving the ROI value to the rest of the business.

But with a sea of stats, analytics, dashboards and reports to wade through, across all the different digital platforms…where do you even start? And what digital metrics are REALLY worth measuring?

It’s time to get rid of the digital headache and learn from the very best. Here’s the top digital marketing metrics the experts measure, and why you should too…

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10 Ways to Improve Shopping Cart Conversions

10 Ways to Improve Shopping Cart Conversions | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Web Sites - After your website visitors arrive at your online shopping cart, it's simply a shame if your cart then fails you by not helping you achieve the conversion.

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Marco Favero's curator insight, March 29, 9:23 AM

aggiungi la tua intuizione ...

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How 16 of the Most Successful Social Sellers Schedule Their Days [Infographic]

How 16 of the Most Successful Social Sellers Schedule Their Days [Infographic] | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Discover how social selling experts squeeze blogging and social listening into their daily routines.

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How To Attract Global Traffic To Your Website On A Budget

How To Attract Global Traffic To Your Website On A Budget | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

If you've found your website is attracting traffic from all over the world, how do you harness those new audiences? This helpful guide shows you how

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Arnav De's curator insight, March 29, 4:36 PM

rear.read read read this for sure

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How a Good Content Strategy Can Repair Your "SEO Problem"

How a Good Content Strategy Can Repair Your "SEO Problem" | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Have an "SEO problem"? You might be looking for answers in the wrong places.

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Marco Favero's curator insight, March 29, 8:58 AM

aggiungi la tua intuizione ...

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9 Free Analytic Tools to Measure Your Content Effectiveness

9 Free Analytic Tools to Measure Your Content Effectiveness | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

These nine free analytic tools allow you to evaluate how well your content contributes to your content marketing goals – from Content Marketing Institute.

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Marco Favero's curator insight, March 27, 12:43 PM

aggiungi la tua intuizione ...

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15 Examples of Great Mobile Website Design

15 Examples of Great Mobile Website Design | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Learn about what different companies are doing to show value on their mobile websites.

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Marco Favero's curator insight, March 27, 10:08 AM

aggiungi la tua intuizione ...

Ioan Evans's curator insight, March 29, 4:58 AM

Some great examples of mobile friendly sites. Is your website ready for the new google changes?

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A Checklist for Planning Your Next Big Meeting

A Checklist for Planning Your Next Big Meeting | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Proper preparation will save you time.

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How to Separate the Personal and Professional on Social Media

How to Separate the Personal and Professional on Social Media | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Let’s face it: social media is risky. A single unfortunate post can throw a career off track. And yet in an era in which younger workers are connected with an average of 16 co-workers online and where 40% to 60% of hiring managers use social media to screen potential hires, it is simply not reasonable to stay off social media entirely. So how can we balance the personal and professional online?

 
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