If you’re asking prospects to change what they’ve always done for a new way of doing things, you’re going to need to convince them before you can convert them. Does your content marketing program have this kind of content in it – or are you too shy to sell?
“Having your company or brand attached to a significant piece of research that actually reveals new, useful information is one of the best ways to show your prospects that you are not just trying to sell your stuff, but also...
Today, YouTube is one of the most important platforms for your content. However, if you want to be successful on YouTube, you have to build an audience. With some comprehensive techniques in mind and an experience of doing it himself, George Mathew explains how to do that.
Word of mouth is the strongest form of recommendation, and spreads quite quickly too. If people are talking about your business, then you can be sure you’ll get a big lift in your sales from new customers. According to a study done by Ad Age word of mouth can increase marketing effectiveness by 54%!
Developing a social media strategy is important. But beyond just implementing a plan, you’ll want to evaluate your social channel’s success in order to improve moving forward. Google Analytics is a valuable tool that can help you to analyze and enhance your social media strategy.