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Here's Why Your Editorial Calendar Isn't Working...

Here's Why Your Editorial Calendar Isn't Working... | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

They said that content was king and that editorial calendars would be our pathway to the kingdom. Maybe all of that is true. But if your editorial calendar isn't producing the results you had hoped for, here's why and what you can do about it.

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6 Ways to Get Your Tweets Noticed

6 Ways to Get Your Tweets Noticed | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Do people pay attention to your tweets? This article shows six ways to improve your tweets and get noticed.

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Instagram vs. Vine: Which Is Better for Ecommerce?

Instagram vs. Vine: Which Is Better for Ecommerce? | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Instagram added video to its app in the summer of 2013. This feature came just five months after the launch of Vine, the video-sharing app. Both apps allow the creation of short videos and both are backed by social media giants: Vine by Twitter and Instagram by Facebook. One year later, which app has won the battle for video dominance and marketers’ attention?

 
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8 Tips to Take Advantage of The New Google My Business

8 Tips to Take Advantage of The New Google My Business | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Google My Business: How to make the most of the new platform to be found online and increase customer interactions.

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APAC Digital's curator insight, July 29, 10:59 PM

Do we need to be on every social channel? 

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3 Tools to Create a Social Media Hub

3 Tools to Create a Social Media Hub | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Are you using user-generated content in real-time? This article shows three tools that pull your social conversations to a single social media hub.

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Google Updates Local Search Algorithm: SEO’s Report Ranking Changes

Google Updates Local Search Algorithm: SEO’s Report Ranking Changes | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Over the weekend Google released another search algorithm update, this time to their Local Search Algorithm.  An article by Search Engine Land, the updated has appropriately dubbed this the “Pigeon” update, which will most likely stick, as this appears to be a significant update.

The algorithm update will provide more accurate and relevant local search results that are linked to organic search results within the Google Maps feature, also know as Google Places.  This is critical for local businesses and SEOs as it appears that the two sets of search queries will now be tied more closely together. As you build authority organically, your local results should improve as well.

 

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How You Can Use Instagram Direct to Reward Fans

How You Can Use Instagram Direct to Reward Fans | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Here are some examples of how brands have successfully worked Instagram Direct into their social outreach strategies to reward fans.
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Design Experts's curator insight, July 28, 6:35 PM

Some great examples of using #Instagram to reward Fans #thinkdigital

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Twitter Cards: A Quick Start Guide

Twitter Cards: A Quick Start Guide | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

How to go beyond basic tweets to include videos, pictures, and other information, so your business can add a transactional message to the conversation.

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Martina Patone's curator insight, July 29, 7:42 AM

twitter cards

 

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How to Use Twitter Analytics to Find Important Data

How to Use Twitter Analytics to Find Important Data | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Are you looking for new ways to measure success on Twitter? Get access to Twitter Analytics and find the data you need to track your campaign success.

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What Small Businesses Should Know About Content Marketing But Don’t

What Small Businesses Should Know About Content Marketing But Don’t | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Content marketing is here to stay. How does a small business survive? Here are what small businesses should know about content marketing but don`t.

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How to Find Great Content to Share — 3 Techniques to Help You Fill In Your Company’s Timeline

How to Find Great Content to Share — 3 Techniques to Help You Fill In Your Company’s Timeline | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Besides interacting with customers, filling in the social media stream for their brands and clients is one of the main responsibilities of the community manager/social media manager.
It’s their job to provide the community with interesting, useful and entertaining content. It’s the best way to give value to the audience and make them ha glad for following your profile.

Here are 3 of the most common and maybe more efficient ways to find content to share through your social media streams.

 

 

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The Top 7 Facebook Marketing Tips Every Marketer Should Know

The Top 7 Facebook Marketing Tips Every Marketer Should Know | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

74% of marketers now consider Facebook a staple in their lead generation efforts, showing how critical of an element it has become. In this article I want to share 7 tips I have found to be the most effective in my own Facebook marketing.

Read on to discover how you can consistently drive new leads and engagement with your content on Facebook.

 

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6 Tips For Optimizing Your Content Publishing On LinkedIn

6 Tips For Optimizing Your Content Publishing On LinkedIn | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

LinkedIn recently introduced an important new feature: long-form publishing. Now, all account holders (paid and free) can publish articles on LinkedIn.

Empowering users to publish their content on the LinkedIn site is part of a broad strategy to position the business networking site at the centre of news and information distribution. LinkedIn’s Pulse news service already delivers business and financial news to users daily via their activity stream. And with long-form publishing, LinkedIn is vying for more of the user-generated content that is currently finding its way onto blogs and other media sites.

 

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2DiFore Marketing Solutions's curator insight, July 29, 8:30 AM

Have you taken the time to use this new feature on LinkedIn yet? We did the other day, pretty amazing, check it out and let us know your thoughts :) Have a great Tuesday....

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Tracking Intent Data Across Channels For B2B Marketers

Tracking Intent Data Across Channels For B2B Marketers | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

For B2B marketers, where the buying process is more intricate and collaborative, intent is an even more important factor in building and nurturing relationships with customers. Knowing just when to reach out to them with exactly what they need is what keeps long term B2B relationships going.

 
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How to Reach a Buying Target Audience for Your Business in 7 Steps

How to Reach a Buying Target Audience for Your Business in 7 Steps | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Your target audience determines your marketing success. Here`s how small businesses can reach their target audience without budget and not go crazy.

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The Ultimate Guide to Building a Fast Blog and Why it Matters

The Ultimate Guide to Building a Fast Blog and Why it Matters | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Internet users today expect a site to load fast. They really feel cheated when they take a long time. Here are a ton of tips to building a fast blog

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How to Streamline LinkedIn Sharing With Oktopost

How to Streamline LinkedIn Sharing With Oktopost | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Do you want a quick, easy way to share content to LinkedIn groups? This shows the basic ins and outs of using Oktopost for LinkedIn sharing.

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How to Compete with the Tweet Elite

How to Compete with the Tweet Elite | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

So how do you do the Twitter? It’s one thing to have a Twitter profile, but it’s another thing to be active on the platform. And once you are active, it’s another thing again to utilise Twitter to best effect. While every user has a different approach and different goals for their Twitter presence, it’s worth noting the various types and uses of tweets to help guide your own process. Many things are still being tried and tested, different practices will have varying levels of success, but here are some basic Twitter protocols, along with the how and why of their most common uses.

 

 

 

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LinkedIn Redesigns Mobile Profiles to Put Relationships Into Context

LinkedIn Redesigns Mobile Profiles to Put Relationships Into Context | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
LinkedIn's flagship app has gotten a major overhaul.
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Turn Your Blog Into A Learning Center To Win At Content Marketing

Turn Your Blog Into A Learning Center To Win At Content Marketing | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

In order to effectively reach your audience and build trust, you must break through the noise and help your audience by publishing high-quality educational and useful content.

 
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10 Rising Social Networks You Should Explore

10 Rising Social Networks You Should Explore | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

With the explosion of startups, there are plenty of new social networks popping up. Here are 10 up-and-coming social networks worth exploring.

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6 Tips for Writing Successful LinkedIn Articles

6 Tips for Writing Successful LinkedIn Articles | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Publishing articles on LinkedIn requires a content strategy. Here are six tips to help you write articles that will succeed on LinkedIn.

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Why It Might Be Time to Completely Change Your Social Media Strategy

Why It Might Be Time to Completely Change Your Social Media Strategy | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Reliable reach is a unicorn in social media. Businesses must now shift their social media strategy and build a touchpoint corral around their customers, says Jay Baer.

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The Highest Converting Images to Use on Social Media Networks

The Highest Converting Images to Use on Social Media Networks | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Here are some ideas for types of images you can use to help pump up your conversion rates from social media networks.

 
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5 Ways To Build A Strong Twitter Community For Your Personal Brand

5 Ways To Build A Strong Twitter Community For Your Personal Brand | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Whether you are a business building leads or a professional creating a personal brand, Twitter has become a top place to quickly connect with others. But how do you create a meaningful conversation that builds trust?

 

 

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Five simple tips for improving your LinkedIn B2B marketing

Five simple tips for improving your LinkedIn B2B marketing | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Many people say to me that they don’t generate any business through LinkedIn. I have a simple reply. You’re doing it wrong.

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IraBraceloff's curator insight, July 26, 1:05 AM

Want to learn more about San Francisco? Check out Expedia’s new San Francisco Viewfinder travel blog to find your inspiration and plan your next vacation.