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How to Write the Dreaded Self-Appraisal

How to Write the Dreaded Self-Appraisal | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Reviews are unpleasant. But they can work in your favor.
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6 Content Marketing Tactics for Ecommerce Merchants

6 Content Marketing Tactics for Ecommerce Merchants | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

There may be hundreds of tactics that you could consider content marketing. So the six content marketing tactics briefly described here are certainly not an exhaustive list. But this short list does, perhaps, represent some of the best, easiest to understand, and most common content marketing options for small and mid-sized ecommerce businesses.

 
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10 Simple Edits That'll Instantly Improve Any Piece of Writing

10 Simple Edits That'll Instantly Improve Any Piece of Writing | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Check out these 10 simple editing tips that'll help you transform dull copy into persuasive, actionable content.

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Marco Favero's curator insight, Today, 3:30 AM

aggiungi la tua intuizione ...

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5 Ways to Master Your Local Search Ranking

5 Ways to Master Your Local Search Ranking | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Do your local search listings give customers everything they need to know? These steps can help optimize your business for local search.

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Here's Why Your Content Marketing Strategy is Totally Failing

Here's Why Your Content Marketing Strategy is Totally Failing | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

If your content marketing strategy doesn’t guide the business to achieve its goal, reprogram it with SMART goals.

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Marco Favero's curator insight, February 10, 9:45 AM

aggiungi la tua intuizione ...

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23 Ways to Build Colossal Pre-Launch Product Buzz

23 Ways to Build Colossal Pre-Launch Product Buzz | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

To reach your sales potential, you need to create pre-launch product buzz. With just a few simple tactics, you can have people excited for its release date.

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New Research Shows How Fast Companies Have to Be in Social Media

New Research Shows How Fast Companies Have to Be in Social Media | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

How fast do customers want you to be in social media when responding to complaints? New research provides the answer.

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8 Ways to Optimize Facebook Ad Targeting

8 Ways to Optimize Facebook Ad Targeting | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Looking for new ways to reach your ideal audience with Facebook ads? Discover eight ways to optimize your Facebook ad targeting.
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How to Use Hashtags on Twitter, Facebook & Instagram

How to Use Hashtags on Twitter, Facebook & Instagram | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Learn what a hashtag is, why it works, and how it works on Twitter, Facebook, and Instagram.

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79 Social Media Facts That Reveal How Our World Is Changing

79 Social Media Facts That Reveal How Our World Is Changing | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Social media is an addiction along with mobiles. We can't get enough. Here are some fascinating social media facts that reveal its global impact.

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Marco Favero's curator insight, February 8, 4:04 AM

aggiungi la tua intuizione ...

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6 Types of Iteration Every Content Strategy Needs

6 Types of Iteration Every Content Strategy Needs | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

What works for your content now may not work next year. Add iteration to your strategy to stay on the cutting edge of your audience's needs.

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What Marketers Need to Know About Snapchat [Infographic]

What Marketers Need to Know About Snapchat [Infographic] | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Snapchat has emerged from its murky roots to become a popular app with 100 million daily active users. So, should marketers consider having a strategy for this video messaging app?

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Caroline Dyen's curator insight, February 7, 11:45 AM

Infographie sur l'utilisation de Snapchat. 
A l'occasion du Superbowl, 30% des marques y faisant leur publicité ont décidé d'inclure Snapchat à leur stratégie. 

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5 Smart Metrics To Measure B2B Content Marketing Success

5 Smart Metrics To Measure B2B Content Marketing Success | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Only 21% of content marketers are able to successfully measure their content marketing in terms of ROI. Here's how we measure our efforts with 5 metrics.

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How to Crowdsource Your Blog Content: Tips for Finding and Collaborating with Your Crowd

How to Crowdsource Your Blog Content: Tips for Finding and Collaborating with Your Crowd | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Do you know the importance of writing weekly or even daily blogs for your company but you’re out of interesting ideas? Do you want to let your customers and clients know that you’re interested in what they have to say? If you’re looking for new and interesting ways to engage your audience, consider crowdsourcing.

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How to Get More Organic Traffic to Your Content

How to Get More Organic Traffic to Your Content | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

You can spend hours writing the most interesting and engaging post, or spend thousands on creating interactive/video content or e-book, but if you don't have a strategy from the start for getting it in front of eyeballs... nobody's going to see it. All that time and money—wasted.

Here are tried-and-tested suggestions for getting high ranking on search engines and traffic to your content.

 

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SEO for Local Businesses in 2016: Key Trends and Tips

SEO for Local Businesses in 2016: Key Trends and Tips | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

SEO for local businesses is more important than ever in 2016. This article reveals the key trends to be aware of and how you can adapt your strategy.

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6 Website Tweaks to Give Conversions a Shove in the Right Direction

6 Website Tweaks to Give Conversions a Shove in the Right Direction | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Use these six tweaks to give your visitors a clear reason to take the action you want them to and see conversion rates grow.

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A Four-Step Process for Creating Compelling Content for Your Audience

A Four-Step Process for Creating Compelling Content for Your Audience | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Marketers, bloggers, and small business owners have been struggling with the same problem for years: how to create compelling content. Why is it such a struggle? Because they're using the wrong process—or, worse, they don't use a process at all.


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6 Winning Ways to Use LinkedIn For Your Clients

6 Winning Ways to Use LinkedIn For Your Clients | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Agencies and freelancers: Want to show good results on LinkedIn for your clients? Try these ideas.

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How to Add and Manage Multiple Accounts on Instagram

How to Add and Manage Multiple Accounts on Instagram | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Instagram has now released one of its most requested features.
The ever-popular photo sharing app announced that following the release of version 7.15 for iOS and Android users will have the ability to switch between multiple accounts.

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Grow Your Audience: Hashtags for Instagram | Sprout Social

Grow Your Audience: Hashtags for Instagram | Sprout Social | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

It's smart to focus on your hashtags for Instagram because the potential engagement could boost your social media marketing efforts.

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How to Use Facebook Messenger for Your Business

How to Use Facebook Messenger for Your Business | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Looking for a new way to connect with customers and prospects on Facebook? Messenger for business pages makes it easy to offer instant customer service.

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2DiFore Marketing Solutions's curator insight, February 9, 7:40 AM

Business owners here is a secret weapon that will help to increase your engagement with your followers. Our team manages over 10 business pages and converse with potential clients on their behalf everyday which help to increase their closing rates....start today!

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9 Smart Ways to Boost E-commerce Reviews for SEO and Customers

9 Smart Ways to Boost E-commerce Reviews for SEO and Customers | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Without reviews on your e-commerce site, you’re doomed. Online shoppers are hungry for social proof and these reviews can even help your SEO rankings.

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SEO 101: Link Building: What Not to Do

SEO 101: Link Building: What Not to Do | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

If you want to improve your ranking in the long term you should definitely avoid certain link building tactics.

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P.j. Germain's curator insight, February 10, 10:08 PM

#seo #links #linkbuilding

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Turn Employees Into Brand Advocates With Case Studies

Turn Employees Into Brand Advocates With Case Studies | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Turn your employees into brand advocates and arm them with content to tell your success stories.

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A 5-Point B2B Digital Marketing Strategy for Engagement and Visibility in 2016

A 5-Point B2B Digital Marketing Strategy for Engagement and Visibility in 2016 | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

With a recent survey indicating that 77% of companies increased their digital marketing budgets – up from 71% on the previous year – and trends indicating further rapid growth in 2016, competition for B2B visibility is increasing significantly.

 And what this means in terms of gaining competitive high ground in crowded B2B markets is the application of stand-out techniques in both new and existing B2B marketing channels. So what do these stand-outs look like in developing market share in 2016?

 

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