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Facebook's New Pitch to Advertisers: We Can ID Groups That Buy Your Products

Facebook's New Pitch to Advertisers: We Can ID Groups That Buy Your Products | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
Facebook is now letting advertisers find and target consumers who buy their products or those of a competitor.
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The Definitive Guide To Pinterest For E-Commerce

The Definitive Guide To Pinterest For E-Commerce | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

How can retailers optimize their website and marketing strategy to get the most out of Pinterest? Columnist David Rekuc has the answers.

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Why Personalized Marketing Will Dominate in 2015

Why Personalized Marketing Will Dominate in 2015 | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Personalized marketing engages consumers with custom offers and services. This strategy will become imperative for companies looking to grow in 2015.

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How To Improve Your Google Plus Post Interactions By 8,400 Percent

How To Improve Your Google Plus Post Interactions By 8,400 Percent | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Have you ever wondered why some Google+ posts attract hundreds, if not thousands, of shares and +1 while some simply drown in a sea of noise almost immediately after being published?

What is the difference between a popular Google+ post and the average ones? What is it that makes a reader want to share your Google+ post or even take the time to read it in the first place?


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10 Things All Bloggers Need to Know to Know About WordPress

10 Things All Bloggers Need to Know to Know About WordPress | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

WordPress is the most popular blogging platform in the world and used by 23.3% of the top 10 million websites. Here are 10 things all bloggers need to know.

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Samantha Patterson 7's curator insight, January 26, 9:53 PM

This is a wonderful list for Bloggers to use for WordPress. It helps beginners understand the basic of WordPress.

Thanks :)

 

Marco Favero's curator insight, Today, 2:48 AM

aggiungi la tua intuizione ...

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The 15 Best Facebook Pages You've Ever Seen

The 15 Best Facebook Pages You've Ever Seen | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Check out 15 of the best Facebook Page examples we've ever seen from real brands on Facebook.

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Getting the Most Out of Your Business Blogging Efforts

Getting the Most Out of Your Business Blogging Efforts | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

There is no clear set of rules that can help you get the best out of business blogging. You need to think out of the box and play to your strengths.

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Be Smarter About Your Display Network Placements

Be Smarter About Your Display Network Placements | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Optimizing your automatic placements campaign may not be as straightforward as you originally thought, but in the end, it’s all about testing to grow your account and optimize overall performance. Just make sure you take all things into consideration, layer your targeting and analyze the site placements to ensure relevancy.

  
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25 of the Best PowerPoint Presentation Examples Every Marketer Should See

25 of the Best PowerPoint Presentation Examples Every Marketer Should See | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

25 top-notch PowerPoint presentation examples to inspire your next PowerPoint or SlideShare presentation.

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How to Use Comments to Start Conversations with Prospects

How to Use Comments to Start Conversations with Prospects | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Every successful sales relationship starts with a conversation. Sales reps must establish rapport with their prospects before advancing through the buying cycle, and commenting provides a unique opportunity to initiate and strengthen relationships. In fact, 39% of sales reps who regularly comment on their sales prospects’ LinkedIn activities exceed their quota.

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In the Internet of Things, Will You Be a Leader or a Follower?

In the Internet of Things, Will You Be a Leader or a Follower? | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
*In the Internet of Things, Will You Be a Leader or a Follower?*

What exactly is the IoT? It is the interconnection of objects, people, locations, and the Internet. In short, inanimate objects supported by Big Data become smart and can talk to each other and to consumers. IoT is a marketer's wildest dream come true!
 
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Kan Young Loong's curator insight, January 25, 4:52 AM

In the Internet of Things, Will You Be a Leader or a Follower?

#internetmarketing

Caroline B. Neblett's comment, January 26, 8:53 AM
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Top Brand Marketers Share What They're Gearing Up for in 2015

Top Brand Marketers Share What They're Gearing Up for in 2015 | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Marketing Strategy - Need some marketing inspiration for the new year? Check out what these top brands are focusing on in 2015.

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Four Steps to Getting Started With Social Selling

Four Steps to Getting Started With Social Selling | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Most businesses now look to social media as a tool mainly for brand awareness. To do so, though, is to ignore the real power of social media—its impact as a driver of leads and revenue.

 Businesses today need a plan for social selling if they're looking to build lasting relationships with buyers online. Here's how to get started
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Maria Rekrut's curator insight, January 24, 12:19 PM

How is your brand doing on Social Media?

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Sell vs. Tell: Five Ways to Engage Your Audience During a Presentation

Sell vs. Tell: Five Ways to Engage Your Audience During a Presentation | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

*Sell vs. Tell: Five Ways to Engage Your Audience During a Presentation*

How can you build/host an interactive presentation given PowerPoint's linear nature? Stop relying on the technology, and start using time-tested, old-fashioned proven sales techniques. They work. 
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Kainer Weissmann's curator insight, January 24, 7:27 AM

That is why webinars suck.

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For Writers Only: Secrets to Improving Engagement on Your Content Using Word Pictures (and I Don't Mean Wordle)

For Writers Only: Secrets to Improving Engagement on Your Content Using Word Pictures (and I Don't Mean Wordle) | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

If you aren't thinking about imagery as you're writing, you're missing a huge opportunity to engage readers. Learn how to capture all the magic that word pictures can offer.

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3 Tips For Responding to Negative Feedback

3 Tips For Responding to Negative Feedback | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

One of the biggest concerns small businesses have when they start getting reviews online is that they have no control over them. Whether they are negative, positive, indifferent or flat-out incorrect, a small business owner can’t just take them down.

 
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PivotPointBrands's curator insight, Today, 11:21 AM

There is especially no reason to panic about a negative online review if you've done your due diligence in managing your brand. A strong brand will have enough advocates in the online world to compensate for a negative review. A poorly managed brand - not so much.

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How People See Your Website [INFOGRAPHIC]

How People See Your Website [INFOGRAPHIC] | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Do you know that 3 in every 4 of online users admit they decide on a company's credibility based on its website design. And that, 17—50 milliseconds is the time it takes for a person to decide whether he or she finds your website appealing.

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Does Posting More Content Lead to More Engagement?

Does Posting More Content Lead to More Engagement? | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Brands are producing much more content now, but the engagement with each piece of content is less than it was two years ago, according to a recent report from Track Maven.

 
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A brief guide to using Twitter's 'Discover' tab

A brief guide to using Twitter's 'Discover' tab | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

If your Twitter feed is getting a bit stale, there's a built-in tool that can help you find fresh content.

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7 Science-Based Reasons to Use Emoticons at Work

7 Science-Based Reasons to Use Emoticons at Work | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

As social media has grown (and character counts have shrunk), these pictorial representations of feelings are playing a significant role in communication.

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Angela Kowalski Katterhagen's curator insight, January 25, 9:36 PM

A CRM tool that humanizes your organization, encourages multiple conversations, and embraces the casual approach to establishing and maintaining customer relationships...thoughts?

Caroline B. Neblett's comment, January 26, 8:51 AM
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Are Keywords Relevant to SEO in 2015?

Are Keywords Relevant to SEO in 2015? | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Take a look at this analysis of onsite optimization factors that matter far more than keyword presence.

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Graham Drage's curator insight, January 26, 3:20 AM

Keywords, or more accurately phrases, are still hugely important but placement, meaning, semantic search and structure replace "stuffing"!

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9 Examples of Native Ads People Actually Enjoyed Reading

9 Examples of Native Ads People Actually Enjoyed Reading | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Review the best native advertising campaigns of 2014.

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Content Marketing: What To Consider Before You Outsource

Content Marketing: What To Consider Before You Outsource | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

If you're like many brands, you want to keep close tabs on your content marketing. Contributor Rebecca Lieb details what you should consider when hiring an outside agency to help.

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Caroline B. Neblett's comment, January 26, 8:52 AM
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Using Google+ and Pinterest Search for Long-Term Impact

Using Google+ and Pinterest Search for Long-Term Impact | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

The potential benefit social media can give to brands comes from the long-term benefits of consistent and quality social media content.

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Caroline B. Neblett's comment, January 26, 8:53 AM
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Add These Five Word 'Magnets' to Your Marketing and Sales Vocabulary

Add These Five Word 'Magnets' to Your Marketing and Sales Vocabulary | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Content - Words. They can be powerful, passionate, and—if used correctly in marketing and sales communications and presentations—extremely profitable.

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Why Social Is the New Word-of-Mouth Marketing, and What That Means

Why Social Is the New Word-of-Mouth Marketing, and What That Means | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Word-of-Mouth - If you think about it, social is word-of-mouth. Except now it's digital, which means it has a whole new set of properties.

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Paulo Gervasio's curator insight, January 24, 7:05 PM

I don't think so - Word of mouth is still word of mouth over Skype or a phone conversation - I don't see any post or a tweet from friends endorsing a random product.  - These advise and endorsements just pops up during a casual conversation.