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Why Thriving Communities Require True Fans

Why Thriving Communities Require True Fans | Social Media, SEO, Mobile, Digital Marketing | Scoop.it
If you start a blog today with the intention of becoming the next Lifehacker, Problogger, or Copyblogger, you're likely to fail. Between a lengthy head sta
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9 Brands Absolutely Crushing it on Instagram

9 Brands Absolutely Crushing it on Instagram | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Instagram is a great channel for companies to convey their brand. Check out several that are doing a remarkable job.

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Christina Guenther's curator insight, October 23, 4:15 PM

Be human. Be creative. Embrace your audience. 

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8 Types of Rich Media to Share on Google+

8 Types of Rich Media to Share on Google+ | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

**Want new ways to benefit from Google+? Here are eight types of rich media content to share on Google+.

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10 Tips for Using Social Media in Holiday Ecommerce Marketing

10 Tips for Using Social Media in Holiday Ecommerce Marketing | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

The holidays will soon be upon us. With just 26 days between Black Friday and Christmas and a reported 15.5 percent growth in ecommerce sales at stake, retailers should leverage every marketing opportunity.

Social media is one such opportunity. It can help extend brand reach, build awareness for promotional efforts, support overall sales activity, and do so at minimal expense to the merchant.

With that in mind, here are 10 social media marketing tips you can employ this holiday season.

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Marco Favero's curator insight, October 23, 9:19 AM

aggiungi la tua intuizione ...

Jedidiah Yousefi's curator insight, October 23, 6:57 PM

I chose to read this article for a couple reasons. First, it is talking about social media and marketing and second, because we are up-coming on the Christmas season and it will be good to watch and see how companies promote their products. Using social media as a layer, rather than a channel is the way to go. Tie social media into email marketing by asking people to share your message with their friends and followers. Add social sharing buttons to product pages with your website. Decorating your social media graphics with holiday themes is another idea. Use cool graphics and images, this keeps the customer engaged and is very inviting and appealing for potential clients. One of the biggest social media marketing trends to emerge from this past year is the use of things which are visuals. Adding graphic elements allows consumers to associate that image with your brand. Another great idea is to send personal holiday greetings to customers. I have received a few of these in my very short life. These all are just a few of the examples listed, but I think these are important because I will be looking for them now over this Christmas holiday.

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13 Email Marketing Hacks That Can Help Double Your Response Rates

13 Email Marketing Hacks That Can Help Double Your Response Rates | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Get some tactical tips to improve your email marketing on the cheap.

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The Psychology of Web Design

The Psychology of Web Design | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

A great website design is so much more than just delivering content and making it look good. When visitors come to your site, they produce a set of feelings about your website and your organization. The type of feelings they produce – positive or negative – are entirely in your hands and should not be overlooked when designing content.

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How to Make a Negative Review a Positive Experience

How to Make a Negative Review a Positive Experience | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

First, realize that all hope is not lost. Second, make a plan for responding. Third, be consistent in your approach.

 

 

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How to Turn Your Old, Forgotten Content Into Your New Secret Weapon

How to Turn Your Old, Forgotten Content Into Your New Secret Weapon | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Effective marketing isn’t just about quality content - it’s about algorithms. The solution? Create evergreen social updates for your evergreen content. The important thing is that you stop thinking of the work you create as one-time-use-only.

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Why You Need to Worry About the Questions Your Website Visitors DON’T Ask

Why You Need to Worry About the Questions Your Website Visitors DON’T Ask | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Are you missing out on key questions your website visitors are asking?

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10 Smart Search Engine Marketing Tactics To Get Free Google Traffic

10 Smart Search Engine Marketing Tactics To Get Free Google Traffic | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Search engines will drive 300% more traffic than social media. So how do you let Google know you exist? Here are 10 smart search engine marketing tactics

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Thibault Raz'Dorado's curator insight, October 23, 1:44 PM

#traffic #google #marketing #digital

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7 Tips for Using Social Media During Conferences

7 Tips for Using Social Media During Conferences | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Being active on social media during an event can help you take your career to the next level.

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Bye Link Building. Hello Link Earning

Bye Link Building. Hello Link Earning | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

While many people believed that Google would devalue links and instead use social mentions as a strong signal in their algorithm, it was Google’s head of web spam, Matt Cutts that said they had tested the algorithm without using links as a signal and the results were complete trash. So, let’s just get that out of the way and make one point crystal clear: links are here to stay and will always remain the top signal. What will continue to evolve and change is the method in which those links are acquired.

 

 

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Marilyn Moran's curator insight, October 20, 10:24 PM

If you have to continually build links on your own to get links; you might want to re-think your strategy.

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10 Ways To Create Contagious Content for Your Social Media Marketing

10 Ways To Create Contagious Content for Your Social Media Marketing | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Creating shareable content boils down to understanding your audience. Here are some powerful ways to create contagious content that begs to be shared

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A Google Analytics Setup Checklist

A Google Analytics Setup Checklist | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

In this helpful how-to, columnist Brian Massey explains how to set up your analytics to get the most from your data.

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Do You Need a Separate Business Social Account?

Do You Need a Separate Business Social Account? | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

We walk you through what you need to consider when deciding how to set up your personal and professional social presence.

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Kahan Bond's curator insight, October 23, 8:41 PM

keep business and family separate

 

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Why Content Marketing Will Never Go Out of Style

Why Content Marketing Will Never Go Out of Style | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Content marketing is the SEO investment of today and the future, if you want your site to rank well in the SERPS. Here's why it will never go out of style.

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Effective Ways of Improving Your Business Using Local SEO

Effective Ways of Improving Your Business Using Local SEO | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Local SEO is a great way to target customers by allowing the local businesses to get featured before their customers are looking for them. Higher a business ranks in this local search result, greater are its chances of being noticed by a potential customer.

 
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Digital Media Diva's curator insight, October 23, 1:59 AM

Local SEO Strategies for your Business. 

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Infographic: The Optimal Length for Every Social Media Update

Infographic: The Optimal Length for Every Social Media Update | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

The optimal length for social media posts and all other forms of online content. Get best practices for tweets, posts, blogs, and more.

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Marco Favero's curator insight, October 22, 5:39 PM

aggiungi la tua intuizione ...

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Why You Need a Content Strategy to Attract Advertisers

Why You Need a Content Strategy to Attract Advertisers | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Learn why you need a content strategy to attract your advertisers - not just an editorial calendar.

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Content Marketing Lessons From the Battle Between Amazon and Hachette

Content Marketing Lessons From the Battle Between Amazon and Hachette | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

**Content - Can you handle—on your own—attacks on your brand from cyber-criminals? Or do you need a brand-protection tool to help

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How to Be a Good Content Marketing Client

How to Be a Good Content Marketing Client | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Maybe you’ve decided that your content marketing efforts aren’t really going anywhere or you need some outside help. If you’re an organization that decides to partner with an outside expert (be it a large or small agency or even a consultant) to develop a content marketing strategy, the content itself, or your promotional plan, it is important to establish a collaborative process up front that will build a strong foundation for future efforts.  In this article, we’ll talk about the best way to build a relationship with an outside vendor…

 
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4 Cool Mobile Ecommerce Ideas You Should Steal

4 Cool Mobile Ecommerce Ideas You Should Steal | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Thinking outside the box for your mobile commerce site isn't always easy. That's why you should consider just adopting these four cool ideas.

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How to Use Apple Pay: What You Need to Know

How to Use Apple Pay: What You Need to Know | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Apple Pay has finally launched to the masses. Here's what you need to know before you start charging up a storm.

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How to Get More Out of Facebook Ads

How to Get More Out of Facebook Ads | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

Do you use Facebook ads to promote your business? Here are four marketing tactics you can use to get more out of your Facebook advertising.

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5 Tips for Improving Your Presence on LinkedIn [SlideShare]

5 Tips for Improving Your Presence on LinkedIn [SlideShare] | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

LinkedIn is a network for showing off your career successes, rewards, and goals. Is your profile up-to-par? Learn the five things you should be doing.

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Tercio Strutzel's curator insight, October 21, 7:21 AM

boas dicas para fortalecer a presença digital com o LinkedIn

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Engage Fans and Followers With Google+ Polls

Engage Fans and Followers With Google+ Polls | Social Media, SEO, Mobile, Digital Marketing | Scoop.it

**Polls can provide deep insight into your fans. Here’s what you need to know about Google+ Polls and how to incorporate them into your marketing efforts.

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