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Social Signals: Search Is Looking To Social

Social Signals: Search Is Looking To Social | Social Media & Social Signals | Scoop.it

Search is getting more social. Anyone who is watching the way that Google and Bing present their results and determine rankings on keywords can see this.

 

Social media sites like Facebook, Twitter, and Pinterest (not to mention Google+, which is trying to seamlessly tie in search with social) are all becoming more prominent in search while continuing to improve their own internal search engines.

 

These two facts are pushing us towards a collision course where search marketing and social marketing are becoming the same overall concept.

 

Read More: http://www.techi.com/2013/10/search-and-social-will-not-be-separate-marketing-endeavors-in-2014/

 


Via Antonino Militello
Marilyn Moran's insight:

I don't have much more to add here except to say that I agree; social and search go hand-in-hand these days. There's no question that having a social networking presence and using social media is essential to marketing.

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Chris Bantock's curator insight, October 21, 2013 5:48 PM

Search and social collide ...

Elsie Whitelock's curator insight, October 25, 2013 8:03 AM

Search is more social

Chris Munz's curator insight, October 27, 2013 8:48 PM

Social is becoming more prominent in search.  Companies will be looking to social channels as search traffic drivers. #socialmarketing #digitalmarketing #seo #sem

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Five Essential Social Media Activities I Do Everyday - Marilyn Moran

Five Essential Social Media Activities I Do Everyday - Marilyn Moran | Social Media & Social Signals | Scoop.it

Marilyn Moran shares five essential social media activities she practices on a daily basis.

Marilyn Moran's insight:

I actually blogged today for personal pleasure. I haven't done that in a very long time, so I was overdue. Always trying to practice what I preach. #socialmedia

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23 Tools and Resources to Create Images for Social Media

23 Tools and Resources to Create Images for Social Media | Social Media & Social Signals | Scoop.it
A huge list of tools, apps, icons, and backgrounds for creating amazing, professional images for social media and marketing.
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26 Ways Brands Succeed With Social Media Marketing

26 Ways Brands Succeed With Social Media Marketing | Social Media & Social Signals | Scoop.it
Do you want to improve your social media marketing? Are you curious about what works for large companies? The best way to add techniques to your repertoire is t

Via Jeff Domansky
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Jeff Domansky's curator insight, February 8, 11:56 PM

Lots of great social media lessons to learn from in these examples assembled by StrongSocial.

Rescooped by Marilyn Moran from The Marketing Technology Alert
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The Good and the Bad of Social Media Marketing [Infographic]

The Good and the Bad of Social Media Marketing [Infographic] | Social Media & Social Signals | Scoop.it
Social Media - Still not convinced whether social media marketing is worth your company's time, energy, and effort? Here's a look at its pros and cons.

Via iNeoMarketing
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Sally Gunn's curator insight, January 30, 1:14 AM

Make sure email is still a part of your marketing efforts - data backs this up!

Petra Uhe's curator insight, January 30, 6:35 AM

... das sagen Marketingexperten aus South Carolina (US) über Social Media Anwendungen...

Katherine Elizabeth's curator insight, February 4, 11:20 PM

Getting real about how social media REALLY affects your business.

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26 Tips for Improving Your Social Media Marketing |

26 Tips for Improving Your Social Media Marketing | | Social Media & Social Signals | Scoop.it
Does your social media marketing need a boost? This article shares 26 ways, an A-Z guide, to improve your social media efforts.

Via Jeff Domansky
Marilyn Moran's insight:

Great tips here!!

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Jeff Domansky's curator insight, January 27, 11:38 AM

This Social Media Examiner article shares 26 ways, an A-Z guide, to improve your social media efforts.

Marco Favero's curator insight, January 27, 12:10 PM

aggiungi la tua intuizione ...

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10 Things All Bloggers Need to Know to Know About WordPress

10 Things All Bloggers Need to Know to Know About WordPress | Social Media & Social Signals | Scoop.it
WordPress is the most popular blogging platform in the world and used by 23.3% of the top 10 million websites. Here are 10 things all bloggers need to know

Via Kamal Bennani
Marilyn Moran's insight:

Love the new WordPress features!

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Marco Favero's curator insight, January 27, 2:48 AM

aggiungi la tua intuizione ...

Graham Drage's curator insight, January 29, 3:24 AM

A little bit "techy" but a good explanation of why WordPress is a great solution for many businesses and not just for the Blog you can create great websites using WordPress. Most of my web development is using WordPress as seen here; http://www.wsi247marketing.co.uk/our-clients/

Neon Street Media's curator insight, February 2, 11:49 AM

Good clean design on 2015. The plugin interface is informative and easy to navigate. Better with every version!

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10 Social Media Habits to Get You Better Results This Year

10 Social Media Habits to Get You Better Results This Year | Social Media & Social Signals | Scoop.it
These 10 tips will help you get the most out of your social media efforts in the year ahead.
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How to Use Facebook's NEW Call-to-Action Button to Bring In the Benjamins

How to Use Facebook's NEW Call-to-Action Button to Bring In the Benjamins | Social Media & Social Signals | Scoop.it
Are you using Facebook's NEW Call-to-Action button on your page yet? It's pretty sweet! Here's how to use it to drive traffic & boost sales BIG TIME!

Via David Blundell
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David Blundell's curator insight, January 8, 11:31 PM

Facebook are rolling out the new Call To Action worldwide very soon. Take a look at this article that gives you great tips on how to use it to promote your business . . .

HiddenValleyRV.net's curator insight, January 23, 10:43 PM

CTA button just made active on my page, yay.  So excited.  Peg has some tips to put it to best use.

Love the CTA clicks analytic availability too!

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8 Ways To Make Your Customers Look Awesome On Social Media

8 Ways To Make Your Customers Look Awesome On Social Media | Social Media & Social Signals | Scoop.it
How do you feel about your customers? Go ahead and be honest. Are they a “necessary evil” or you “like them as long as they don’t complain” or maybe you truly believe “they’re the reaso…

Via Kamal Bennani
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WebTech Group's curator insight, December 28, 2014 2:58 PM

8 Ways To Make Your Customers Look Awesome On Social Media - WebTech Group

misslenali's curator insight, December 29, 2014 2:01 PM

awesome :)

Joe Rothstein's curator insight, December 30, 2014 5:15 PM

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5 Killer Social Tools for Shaping Up Landing Page Conversion

5 Killer Social Tools for Shaping Up Landing Page Conversion | Social Media & Social Signals | Scoop.it
Marketers, are you still wondering whether adding social tools to your landing page will increase your conversion rates? With more than half of all new users abandoning your site once they’re asked…

Via Kamal Bennani
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15 beautiful ways to use the new Instagram filters

15 beautiful ways to use the new Instagram filters | Social Media & Social Signals | Scoop.it
Ideas on where to effectively use the new Instagram filters for beautiful photos.

Via Kamal Bennani
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15 Social Media Companies To Watch In 2015 - Forbes

15 Social Media Companies To Watch In 2015 - Forbes | Social Media & Social Signals | Scoop.it
This was an exciting year for social. About 300,000 apps were added to the Apple App Store. Eighty-five billion apps have been downloaded since October. Instagram’s active use grew by 23 percent.
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How to Boost Your Content Reach With Social Media

How to Boost Your Content Reach With Social Media | Social Media & Social Signals | Scoop.it
Looking for the best ways to publicize your content? This article shares how to get more content reach for the first 24 hours after it goes live.

Via Bonnie Burns
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Bonnie Burns's curator insight, December 11, 2014 1:11 PM

Whether you publish a new blog post, video clip, audio interview or other piece of content, you want to spread the word to your followers as fast and efficiently as possible. While the exact tactics may vary from business to business, the basics for each network remain the same.

Mance Creative's curator insight, December 29, 2014 12:19 PM

"Whether you publish a new blog post, video clip, audio interview or other piece of content, you want to spread the word to your followers as fast and efficiently as possible."

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6 Things the Best Social Media Influencers Do Better than You

6 Things the Best Social Media Influencers Do Better than You | Social Media & Social Signals | Scoop.it
Want to become one of the best social media influencers on the planet? No problem. Just do these 6 things that SM influencers do better than the rest.
Marilyn Moran's insight:

I'm too busy working in the social media trenches to be an "influencer" but I know that I'm influencing and leading my team at my company to do great social media work for our clients!

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How to Promote Your Event With Social Media Marketing [Infographic] - Business 2 Community

How to Promote Your Event With Social Media Marketing [Infographic] - Business 2 Community | Social Media & Social Signals | Scoop.it
Events are, by nature, social affairs. People attend them so they can connect, interact, and share with their peers.
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6 Essential Tips to Create Your 2015 Social Media Strategy | White Chalk Road

6 Essential Tips to Create Your 2015 Social Media Strategy | White Chalk Road | Social Media & Social Signals | Scoop.it
Proper planning is essential to boosting your social media function. Create your 2015 robust social media strategy today...

Via Jeff Domansky
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Momentum Factor's curator insight, February 11, 11:39 AM

Social Media is now an absolute necessary function for your business marketing. 

Owen Kim's curator insight, February 14, 9:40 AM

Social media has become a essential part of business as many people gain information from social media and they decide whether to trust or choose a certain market. In my opinion, social media generally brings positive impact to business as buyers can get as much information to buy a product which is reliable which promotes more people to buy things and markets can also advertise their product to people more since more and more people are using social media. It is also more convenient for buyers to check whether the market is reliable or not as people can check and compare to other sources more accessibly in social media. 

Sally Gunn's curator insight, February 16, 11:39 PM

Perfect template approach to follow regarding strategy development and best of all visually appealing.....I love a good visual

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6 Social Media Practices That Boost SEO

6 Social Media Practices That Boost SEO | Social Media & Social Signals | Scoop.it
Social media marketing and SEO are two tightly interwoven strategies. Both are organic, inbound strategies that focus on building an appealing identity that naturally attracts visitors.

Via Antonino Militello
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Graham Drage's curator insight, January 28, 2:09 AM

This summarises the ways that social media activity can boost your website rankings in Search Engines. Yes businesses in Britain need to start engaging with social media!

2DiFore Marketing Solutions's curator insight, January 30, 8:01 AM

We were asked an interesting question last night at an association meeting from a production builder...."does social media work to bring customers to my door"? Well the answer is yes but you must have a plan in place just like building a home, this infographic rounds out this weeks tips! Have a great weekend...

Jeroen Lugtigheid's curator insight, February 24, 2:51 AM

Waarom niet? Een keertje een uitgebreide infographic. Maar wel eentje die de samenhang laat zien tussen zinvolle, rijke social media inzet en Google Ranking. Daar zitten vast wel wat tips tussen die je kunt gebruiken. 

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50 Top SEO Experts to Follow on Social Media (to Get Updated Tips & Advice)

50 Top SEO Experts to Follow on Social Media (to Get Updated Tips & Advice) | Social Media & Social Signals | Scoop.it
Looking to get your website on Page 1 of Google? Better get your SEO up to speed! Following these 50 top SEO experts on social media will help.
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Using Google+ and Pinterest Search for Long-Term Impact

Using Google+ and Pinterest Search for Long-Term Impact | Social Media & Social Signals | Scoop.it
The potential benefit social media can give to brands comes from the long-term benefits of consistent and quality social media content.

Via Kamal Bennani
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How to Sync Your SEO and Social Media Marketing For High Impact

How to Sync Your SEO and Social Media Marketing For High Impact | Social Media & Social Signals | Scoop.it
How to Sync Your SEO and Social Media Marketing For High Impact:Please understand that it is important to have your SEO and social media marketing plans
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Marilyn Moran's comment, January 27, 8:03 PM
Thank you! :)
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15 Digital Marketing and Social Media Trends That Will Shape 2015

15 Digital Marketing and Social Media Trends That Will Shape 2015 | Social Media & Social Signals | Scoop.it
What I love about social media is that is really levels the playing field and allows small businesses to connect one on one with their customers in an intimate way.

Via Kamal Bennani
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Jeff Domansky's curator insight, January 3, 10:21 AM

Good read for creative marketers.

For Common Cause's curator insight, January 6, 6:37 AM

Social media will help You to take off...

Daneysi's curator insight, January 20, 7:57 PM

Facebook exigirá pagos para llegar a muchas personas con la publicidad por lo que prevé mayor número de empresas que huyan de Facebook a otros espacios.

Blogging Will Continue To Dominate Lead Generation   El Blogin continua dominando

Los influenciadores (no son los mismos que los comunity managers ) cada vez más importantes

Las App de marketing – móvil no son solo para las nuevas generación, hay que estar optimizado para móviles si se quiere llegar a la gente.

Es necesario captar la atención rápida de la gente para sobresalir en este mar de contenidos por lo que la estrategia comunicacional visual  cobra cada vez más importancia.

Se resalta la importancia de los nichos web para llegar a las personas adecuadas.

Utilizar el  marketing con videos para generar confianza con los clientes.


....

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What's Changing in Social Media Marketing in 2015

What's Changing in Social Media Marketing in 2015 | Social Media & Social Signals | Scoop.it
In 2015, new trends will require that companies make changes to their social media marketing strategy to remain relevant and competitive.

Via Don Dea
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Don Dea's curator insight, December 22, 2014 1:49 AM

As social media continues to gain prominence, there will be an increased focus by brands on interacting with customers on a more personal level. Forbes reported that brands which are successful in achieving the goal of connecting with their customers in a more personal manner will be better positioned to take advantage of improved brand loyalty, higher conversion rates, and faster audience growth.

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How to Build a Successful Social Media Marketing Funnel

How to Build a Successful Social Media Marketing Funnel | Social Media & Social Signals | Scoop.it
When it comes to generating conversions through social media, you should be have a customized sales oriented funnel in place.

Via iNeoMarketing
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iNeoMarketing's curator insight, December 17, 2014 7:45 PM

Plenty of potential holes to poke, but remember the bottom line: attribution. The key metrics in the first two stages are feel-good metrics, and not tied to business metrics. It's about conversions and business metrics: from where did the conversion emanate, and what percentage of the conversions actually close.

Birgit Bauer's curator insight, December 18, 2014 3:11 AM

Interesting Numbers .... 

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How to Create a Social Media Marketing Plan From Scratch

How to Create a Social Media Marketing Plan From Scratch | Social Media & Social Signals | Scoop.it
When I went rock climbing for the first time, I had no idea what I was doing. My friends and I were complete newbies about ropes and rappelling and every other bit of jargon and technique that goes with climbing.

Via Jeff Domansky
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Jeff Domansky's curator insight, December 21, 2014 11:15 AM

Just the basics to help you develop a marketing plan.

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15 Tools To Monitor Your Social Media Presence More Effectively

15 Tools To Monitor Your Social Media Presence More Effectively | Social Media & Social Signals | Scoop.it
Want to monitor your social media presence? Not sure which tool to use? Save time and drive results using the tools in this list.
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5 Ways to Improve Your Instagram Marketing

5 Ways to Improve Your Instagram Marketing | Social Media & Social Signals | Scoop.it
Is there a place for Instagram in your marketing plan? This article explains how to use Instagram to drive big results for your business.

Via Stefano Principato
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Marco Favero's curator insight, December 11, 2014 12:58 PM

aggiungi la tua intuizione ...

Instagram for business's curator insight, March 17, 8:06 AM

Per promuovere i propri prodotti e servizi su Instagram è opportuno aggiungere un link al proprio profilo, tracciare il traffico, pubblicizzare i prodotti attraverso immagini e video che raccontino una storia, interagire con il consumatore, utilizzare chiare call to action e scritte sulle immagini