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Social Media Sentiment
Sentiment metrics,social media monitoring,social media measurement and social media engagement systems.
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White Paper: Top Social Media Monitoring Tools of 2012

White Paper: Top Social Media Monitoring Tools of 2012 | Social Media Sentiment | Scoop.it
White Paper: Top Social Media Monitoring Tools of 2012 http://t.co/BELQHofewZ
Hayden Richards's insight:

This list is still a good reference point in Q2 2014.

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How Brands Should Approach Selecting Influencers - Firmology

How Brands Should Approach Selecting Influencers - Firmology | Social Media Sentiment | Scoop.it
Firmology How Brands Should Approach Selecting Influencers Firmology Knowing that consumers will trust a referral from their personal network at a rate of 90% and they gain that referral online more than 81% of the time, what better ways to...
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Social Influence Measurement Site Klout Acquired For $200 Million

Social Influence Measurement Site Klout Acquired For $200 Million | Social Media Sentiment | Scoop.it
Klout (Social Influence Measurement Site Klout Acquired For $200 Million http://t.co/9ZfepAzD4c http://t.co/bnee4ihNhk)...
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Top Media Companies Team Up to Create, Quantify Content and Social Media ... - mediacaster

Top Media Companies Team Up to Create, Quantify Content and Social Media ... - mediacaster | Social Media Sentiment | Scoop.it
Top Media Companies Team Up to Create, Quantify Content and Social Media ...
mediacaster
Strategic Content Labs, an independent division of St.
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The Case for Social Media Metrics | ExpoWeb.com

The Case for Social Media Metrics | ExpoWeb.com | Social Media Sentiment | Scoop.it
Do you need more meaningful social media measurement tools but have no budget?
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The role of sentiment in social data analysis

The role of sentiment in social data analysis | Social Media Sentiment | Scoop.it
Sentiment analysis can offer some insight into what people are saying about your brand, but it won’t answer every question. It also means little outside of a broader context. (Does your #socme strategy include #sentiment metrics?
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Social media monitoring can help police prevent school violence

Social media monitoring can help police prevent school violence | Social Media Sentiment | Scoop.it
Police said that monitoring social media can be an effective tool to help learn about and prevent plans for violence in schools.
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Jay Bartlett Talks Data, Measurement, Conversions | Social Media ...

Jay Bartlett Talks Data, Measurement, Conversions | Social Media ... | Social Media Sentiment | Scoop.it
Just before the holidays, I caught up with Jay Bartlett in our New York studio to talk about the digital transformation of one of the world's most venerable brands, Xerox.
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ROI Measurement For Sponsorships Found Lacking - MediaPost Communications

ROI Measurement For Sponsorships Found Lacking MediaPost Communications The metrics that are both highly used and highly valued for measuring return of sponsorship and/or event marketing include the amount of media exposure generated, social media,...
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Cammie Dunaway's curator insight, November 19, 2013 9:26 AM

We need to continue to push for accountability in experiential marketing while acknowledging  that there is not a silver bullet metric.

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Are You Making These Common Social Media Measurement Mistakes? | VOZIQ | Actionable Social Media Analytics

Are You Making These Common Social Media Measurement Mistakes? | VOZIQ | Actionable Social Media Analytics | Social Media Sentiment | Scoop.it
As social networks have exploded in their use as a critical marketing and PR channel for businesses of all size, so have increased the importance of measuring all this effort more effectively.
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Google Takes Programmatic Approach To Real-Time Data Analytics - MediaPost Communications

Google Takes Programmatic Approach To Real-Time Data Analytics MediaPost Communications Google has turned toward automation, allowing marketers to query real-time data and immediately use the information to manage Web content, determine the demand...
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5 of the Best Free Social Media Monitoring Tools | Social Media ...

5 of the Best Free Social Media Monitoring Tools | Social Media ... | Social Media Sentiment | Scoop.it
The Social Media Strategies Summit Blog gives you all the up to date information in anything related to social media.
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#SocialMedia #ROI

#SocialMedia #ROI | Social Media Sentiment | Scoop.it
SOCIAL MEDIA 10 Social Media Monitoring Tools (#SOCIALMEDIA 10 Social Media Monitoring Tools - http://t.co/beH0XEsJbm)
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The Truth About Social Media Measurement

The Truth About Social Media Measurement | Social Media Sentiment | Scoop.it
Kelley is the lead on marketing and social sales strategy at The Honey Bee Company and Digital Marketing Instructor at GA in NYC.
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Social Media Performance Measurement | Infographic Styles

Social Media Performance Measurement | Infographic Styles | Social Media Sentiment | Scoop.it
Social Media Performance Measurement - http://t.co/fLqOwtCd1d http://t.co/xmgjR0jt4M
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The Top 8 Social Media Monitoring Tools - Social News Daily

The Top 8 Social Media Monitoring Tools - Social News Daily | Social Media Sentiment | Scoop.it
The Top 8 Social Media Monitoring Tools Social News Daily “Users of the eight social media monitoring products on the Grid℠ report that they fully implemented the product they use in less than one month on average, ranging from less than a day for...
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More companies set up social media monitoring and training programs

More companies set up social media monitoring and training programs | Social Media Sentiment | Scoop.it
More companies are turning to consultants for advice and skills to avoid becoming the latest casualty of a social-media flub.
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The Secrets of How to Measure Social Media Success | Grant Leboff & Susan Hallam

Grant Leboff is one of the U.K's leading Sales and Marketing experts. His first book, 'Sales Therapy', introduced businesses to a new and highly effective sa...
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Whitepaper - Monitoring the Social Media Conversation:

Whitepaper - Monitoring the Social Media Conversation: | Social Media Sentiment | Scoop.it
Whitepaper - Monitoring the Social Media Conversation: http://t.co/NfsGvqWHY3
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Reply Deutschland AG : Social media command center opened in Munich - 4-traders (press release)

Reply Deutschland AG : Social media command center opened in Munich - 4-traders (press release) | Social Media Sentiment | Scoop.it
Reply Deutschland AG : Social media command center opened in Munich 4-traders (press release) Arlanis, the Reply Group division specializing in implementations of Salesforce.com software, established the command center at its Munich offices, where...
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HipLogiq Secures $7 Million in Series B Funding to Fuel Social Media Marketing ... - Wall Street Journal

HipLogiq Secures $7 Million in Series B Funding to Fuel Social Media Marketing ... - Wall Street Journal | Social Media Sentiment | Scoop.it
HipLogiq Secures $7 Million in Series B Funding to Fuel Social Media Marketing ...
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Social Automation Faces Slower Adoption than Traditional Campaign Tools #ee13 - CMSWire

Social Automation Faces Slower Adoption than Traditional Campaign Tools #ee13 - CMSWire | Social Media Sentiment | Scoop.it
Social Automation Faces Slower Adoption than Traditional Campaign Tools #ee13
CMSWire
Other large marketing automation systems are in the same boat, and there are no real overarching rules in place to like with email.
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Up Your Social Media Marketing With Instant Gratification Strategies - Firmology

Firmology
Up Your Social Media Marketing With Instant Gratification Strategies
Firmology
When dealing with social media, engagement is the Holy Grail. Followers that don't engage with the brand are ...
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Social media monitoring guide for PR professionals | A PR Guy's ...

Social media monitoring guide for PR professionals | A PR Guy's ... | Social Media Sentiment | Scoop.it
Social media monitoring is one of the fundamental building blocks of starting to integrate social media and social networks into your public relations strategy.
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CIPR's new guide to Social Media Monitoring | Mark Pack

CIPR's new guide to Social Media Monitoring | Mark Pack | Social Media Sentiment | Scoop.it
Put together by Simon Collister and colleagues, featuring a small contribution from myself, this guide to social media monitoring should be useful to many people in the industry: ...
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