Social Media Resources & e-learning
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Social Media Resources & e-learning
Good info about the evolving social media sphere
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Everything You Need to Know About Social Media Command Centers

Everything You Need to Know About Social Media Command Centers | Social Media Resources & e-learning | Scoop.it
A social media command center is a dedicated area where a company can monitor and engage in social conversation around their brand and market.

Via Dr. Susan Bainbridge
AlGonzalezinfo's insight:

Very interesting read.  I took the time to download the Clemson pdf, sign of things to come...

 

From the article:

 

What are some uses of social media command centers?

 

~Connect with key decision makers. Dell uses their command center to connect with IT leaders to uncover helpful information in order to better understand customers.

 

~Give executives an at-a-glance look at the social health of your brand. Cisco installed a 2-screen kiosk in front of their CEO and CMO’s offices so company leaders can keep one eye on the brand.

 

~Stay connected. Clemson University’s command center was used by student researchers to monitor conversations about academics, NCAA athletics, alumni and student activities, and community programs.

 

~Serve as the platform for your crisis communications plan. American Red Cross staff and digital volunteers listen to online conversations, interacting directly with people who need help or have questions.

 

~Inform content strategy and development. Edelman Digital is the interactive arm of the world’s largest independently-owned public relations firm. They’ve set up their own Social Intelligence Command Center (SICC), which monitors the social web to gather data for many activities, including content strategy and development.

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Andreas Kuswara's comment, June 11, 2013 9:07 PM
interesting, not sure how many would have the luxury to have such center. it has to be tied to a more traditional corporate management function to justify setting one up, probably.
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5 Ways Social Learning Communities Transform Culture and Leadership - Forbes

5 Ways Social Learning Communities Transform Culture and Leadership - Forbes | Social Media Resources & e-learning | Scoop.it

Community, more than any other factor, will transform the role of leaders and influence the development of workplace culture. The power of online learning communities is more visible in lean-running start-ups where skills must shift quickly, but I think their effect will be more profound in established companies on a global scale.


Via Richard Andrews, Bobby Dillard, AlGonzalezinfo
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Candice Kramer's curator insight, December 30, 2012 8:46 PM

, as soon as they stop seeing it as one-way communication....

AlGonzalezinfo's curator insight, January 5, 2013 11:54 AM

"Online learning social communities exist which cater to all learning styles, all skill sets and personalities, native abilities and educational needs.

 

Available to employees on-demand as well as via mobile devices and tablets, online learning communities remove barriers dear to the hearts of brick-and-mortar universities and companies."

 

~I completey agree!

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What is the difference between social media and social networking? | The Small Business Storyteller

What is the difference between social media and social networking? | The Small Business Storyteller | Social Media Resources & e-learning | Scoop.it

Social media and social networking. The terms are often used interchangeably. But, are they the same? Which should you be using for business? Does it really matter? Well, while the difference between the two is subtle, I think there is one…and it’s worth talking about.


Via Dr. Susan Bainbridge
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Six Steps To Social Media Success

Six Steps To Social Media Success | Social Media Resources & e-learning | Scoop.it
Six Steps To Social Media Success - Six Steps To Social Media Success Social media success really is not an option...

Via Dr. Susan Bainbridge
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52 cool social media facts | Articles

52 cool social media facts | Articles | Social Media Resources & e-learning | Scoop.it
Impress your colleagues, friends or attendees at your next presentation with these facts—one for every week of the year.

Via Dr. Susan Bainbridge
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31 Actionable Social Media Marketing Tips Based On Research | Heidi Cohen

31 Actionable Social Media Marketing Tips Based On Research | Heidi Cohen | Social Media Resources & e-learning | Scoop.it
No longer marketing’s shiny new object, social media has become an indispensable tool to achieve key business goals since prospects and customers spend at least one out of five online minutes using these platforms.

Via Dr. Susan Bainbridge
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Goals Behind Social Media Use - Best Colleges Online

Goals Behind Social Media Use - Best Colleges Online | Social Media Resources & e-learning | Scoop.it

Discover how schools are now using social media to reach past, current, and future students.


Via Dr. Susan Bainbridge, Adelina Silva
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Social Media: 20 Types of Content and Format that Engage

Social Media: 20 Types of Content and Format that Engage | Social Media Resources & e-learning | Scoop.it
The cry of "Content is King" has been a rallying call for bloggers and on-line publishers for years.

Via Dr. Susan Bainbridge
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4 social media tools that make life easier

4 social media tools that make life easier | Social Media Resources & e-learning | Scoop.it

As social media has become a common marketing tool for businesses, it can become a time suck, but with these four tools, it doesn't have to.


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