Financial Services & Social Media: A Relationship
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Financial Services & Social Media: A Relationship
Being a presence for those across all platforms of social media is more than just sharing and posting. It is the continuous conversation between current clients, future prospects, and business professionals. Give this feed a scan, learn a few tips, and finally...enjoy!
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The New Facebook: A Timeline for Personal Discovery and Storytelling - Brian Solis

The New Facebook: A Timeline for Personal Discovery and Storytelling - Brian Solis | Financial Services & Social Media: A Relationship | Scoop.it
Justin Grossinger's insight:

An amazing article touching on how Facebook allows us to tell OUR story with OUR personal touch!

 

It defines us!

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Improve client relationships with social media

Improve client relationships with social media | Financial Services & Social Media: A Relationship | Scoop.it

There are many advantages to incorporating social media into your routine work process. Improving client relationships is perhaps one of the most important.Tips to kick start your Social Media Strategy Social Media: A New Frontier for Researchers...

Justin Grossinger's insight:

Having the ability to build and improve the relationships with all of those around you through a simple social media presence is key.

 

Checking in on all clients, personal friends, or thought leaders strengthens the bond and proves to them that you are an industry leader and are worling towards a media expert.

 

All of these sources of social media allow for the viewing of friends, connections, or followers. This may help with that initial break the ice conversation with prospects, lead generation, and network expansion.

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Is it Better to Share on Google+, Facebook or Twitter? - Jeffbullas's Blog

Is it Better to Share on Google+, Facebook or Twitter? - Jeffbullas's Blog | Financial Services & Social Media: A Relationship | Scoop.it
Justin Grossinger's insight:

Be a presence worth "sharing." By creating a personal character that can continue a conversation with those around the platform you will stand out. This "shareablility" factor can help any job seeker, business professional, or mulinational corporation!

 

Likes, retweets, and shares are what drive connection...get noticed!

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Financial Advisors and Social Media | Social Media Today

Financial Advisors and Social Media | Social Media Today | Financial Services & Social Media: A Relationship | Scoop.it
When I meet with Financial Advisors to discuss their online strategy and use of social media the conversation nearly always turns to the advisor’s skepticism about generating business from social media.
Justin Grossinger's insight:

This article hits the key with this brief burst of information. Succesful Financial Advisors must begin to not only see its target niche market person to person, but must also be present on social media platforms as well.

 

71% of a market actively using LinkedIn? Why wouldn't you want to stand out!

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Client Relationship Management: A Healthy Balance - Business 2 Community

Client Relationship Management: A Healthy Balance - Business 2 Community | Financial Services & Social Media: A Relationship | Scoop.it

In some professions, it is discouraged to get attached to your patient/client/business relationships. In Marketing and Advertising, however, I would encourage the opposite. A good client relationship management strategy is crucial to maintaining not only a healthy balance for your ROI but also for your professional relationships.

Justin Grossinger's insight:

How close should we become to clients? This guide touches on a few basic steps to continue the conversation while still keeping it balanced!

 

To start: Communication, trust, personality, time, and integrity!

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Jeffbullas's Blog - Internet Marketing

Jeffbullas's Blog - Internet Marketing | Financial Services & Social Media: A Relationship | Scoop.it
Helping business and personal brands with digital marketing including social media with Blogs, Twitter, Facebook, LinkedIn, YouTube and Search Engine Optimization.
Justin Grossinger's insight:

After diving in and reading through Jeff Bullas's blog, I'm hooked. He touches on nearly every social media platform available.

 

He teaches not only how to involve them in an overall plan but how to use them in amplification. Thanks Jeff!

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LinkedIn Tips for Financial Professionals | Social Media Today

LinkedIn Tips for Financial Professionals | Social Media Today | Financial Services & Social Media: A Relationship | Scoop.it
If you want to be found by your clients, prospects and referral sources, you need to follow these eight LinkedIn tips.
Justin Grossinger's insight:

On Social Media today Friedman again comments on LinkedIn and its power in today's marketplace. A few simple tips will get you off the ground running and it can be one of the most powerful tools available.

 

It allows for current client relationship building, future prospect generation, and last, but not least, revenue generation!

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The Ultimate Guide to Social Media Tools

The Ultimate Guide to Social Media Tools | Financial Services & Social Media: A Relationship | Scoop.it
This guide lists which tools do what, what types of companies they are ideal for, and if they're free or paid. It's a social manager's dream come true.

Via Plus91
Justin Grossinger's insight:

With so many sources of shareable "media" available we need to stay up on as many as we can while perfecting those that will make as much a difference as possible. I will be digging into these data gathering sources!

 

Just as the article says, "It's a social manager's dream!"

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