Social Media Pearls
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Social Media Pearls
Finding those pearls in social media. You can decide whether it is a gem or two... or not (http://Xeeme.com/shirleywilliams /http://socialmediapearls.com)
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Social media case studies from Wells Fargo, Clorox, Coca-Cola, and 22 more | SocialMedia.org

From the Social Media Business Council's Business Blogging Blog: Great social media case study examples from Wells Fargo, Clorox, Coca-Cola, and 22 more.
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How to Estimate Your Social Media Return on Investment

How to Estimate Your Social Media Return on Investment | Social Media Pearls | Scoop.it
Learn how to estimate your social media return and ROI with these examples based on return on sales, return on consumer insights and return on customer support.
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SOCIAL MEDIA ROI – THE BUSINESS CASE

SOCIAL MEDIA ROI – THE BUSINESS CASE | Social Media Pearls | Scoop.it
Interesting research about social media is always helpful in building the business case, and MDG Advertising have helpfully published a useful infographic in support of this (see end of blog).
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48 Free Social Media Monitoring Tools | DreamGrow Social Media

48 Free Social Media Monitoring Tools | DreamGrow Social Media | Social Media Pearls | Scoop.it
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Newswire / Frost & Sullivan Recognizes Sitel for Social Media Innovation - Outsourcing - Frost & Sullivan | NewswireToday

Customer care outsourcing provider Sitel honored for advancements in driving social customer care as a legitimate call center channel - Sitel.com / Awards.Frost.com...
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How and when the world shares socially according to AddThis [Infographic]

How and when the world shares socially according to AddThis [Infographic] | Social Media Pearls | Scoop.it
After 5 years, AddThis is now the largest content sharing platform on the web with over 10 million websites using it. AddThis compiles sharing analytics over the course of its use ...
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Word-of-Mouth - Why Your Influencers Matter Now More Than Ever : MarketingProfs Article

Word-of-Mouth - Why Your Influencers Matter Now More Than Ever : MarketingProfs Article | Social Media Pearls | Scoop.it
Word-of-Mouth - In today's social climate, influencers are more important than ever in shaping impressions and customer actions. Connect with those powerful voices. Learn three steps to locating and engaging your key ...
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Social Media: Become a 'One Percenter' | Practical eCommerce

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Social media ROI: 10 companies that made it work | Articles

Social media ROI: 10 companies that made it work | Articles | Social Media Pearls | Scoop.it
Ready to prove that there is such a thing as social media ROI? Use these proven examples to make your case. (Wow. Banner ads have less impact that good social media strategy!
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Is social media creating a generation of cowards?

Is social media creating a generation of cowards? | Social Media Pearls | Scoop.it
I’ve been asked about my perspective on Malcom Gladwell’s article, “Small change: Why the revolution will not be tweeted.”  ...
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5 trends that will shape the future of mobile advertising

5 trends that will shape the future of mobile advertising | Social Media Pearls | Scoop.it
Spending in the mobile advertising space will be approximately $4 billion worldwide this year, so despite perceptions to the contrary, we can safely assume it's an area to watch in the coming years.
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Five Reasons Why Google+ is Better Than Facebook

Five Reasons Why Google+ is Better Than Facebook | Social Media Pearls | Scoop.it
While it is the answer to Facebook by Google, the company under-promised and over-delivered all over again. Google+ is not isolated as a separate thing like other Google services but is the bridge between all.
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How to explain Social Media – its all about the Pee…

How to explain Social Media – its all about the Pee… | Social Media Pearls | Scoop.it
How many times have you been asked “what is Social Media ?” or “do I use Twitter or YouTube and whats the difference ?”

Here is the only definitive answer you will ever need:



&nbs...
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How Timing a Blog Post Can Increase Your Exposure

How Timing a Blog Post Can Increase Your Exposure | Social Media Pearls | Scoop.it
Is timing all that important in the world of online marketing where information flows freely twenty four hours a day, seven days a week?
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StumbleUpon Doubles User Base in 16 Months, Surpasses 20 Million Users

StumbleUpon Doubles User Base in 16 Months, Surpasses 20 Million Users | Social Media Pearls | Scoop.it
User data that StumbleUpon has released suggests that “stumbling” is on track to enter the mainstream vernacular.
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France bans Facebook and Twitter | International | NewJerseyNewsroom.com -- Your State. Your News.

France bans Facebook and Twitter | International | NewJerseyNewsroom.com -- Your State. Your News. | Social Media Pearls | Scoop.it
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Japan considers giving 10,000 flights to social media users to promote tourism

Japan considers giving 10,000 flights to social media users to promote tourism | Social Media Pearls | Scoop.it
The Japan Tourism Agency is eyeing the potential of social media to help the country's tourism industry regain visitors following the recent earthquake, tsunami and nuclear issues.

The ...
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iPads Now Driving More Web Traffic Than iPhones

iPads Now Driving More Web Traffic Than iPhones | Social Media Pearls | Scoop.it
Smartphones and tablets — particularly the iPad — are becoming an increasingly significant source of web traffic in the U.S.
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The Dos and Don’ts of Word-of-Mouth Marketing | RISMedia

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How To Find Social Media Influencers To Grow Your Email Marketing List | Email Marketing – Tips – Tools – Articles – EmailMarketing.Net

How To Find Social Media Influencers To Grow Your Email Marketing List | Email Marketing – Tips – Tools – Articles – EmailMarketing.Net | Social Media Pearls | Scoop.it
A great read about what you can do to improve your email marketing campaign by finding social media influencers...
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Job Searching with Social Media [INFOGRAPHIC] | Jeffbullas's Blog

Job Searching with Social Media [INFOGRAPHIC] | Jeffbullas's Blog | Social Media Pearls | Scoop.it
The job search market is being reinvented as social media platforms provide the tools and information that HR managers had only dreamed about 5 years ago.LinkedIn provides more than 100 million people with a platform that is an on-line CV.
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5 Social Media Marketing Tips to Increase User Engagement

5 Social Media Marketing Tips to Increase User Engagement | Social Media Pearls | Scoop.it
  If you keep up with social media marketing news, you already know that if Facebook were a country, its 800 million users would make it the third most populous nation in the world.
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Google +1 Buttons Go Live on Display Ads

Google +1 Buttons Go Live on Display Ads | Social Media Pearls | Scoop.it
Google has rolled out the first display ads to feature its +1 buttons.
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Social Media's Seven Deadly Sins - BusinessWeek

Promiscuous friending, accidental implicating, and other social media mistakes that can render you unemployed or a defendant...
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Troubling Social Media Addiction Statistics

Troubling Social Media Addiction Statistics | Social Media Pearls | Scoop.it
Right on the heels of this Stanford study on iPhone addiction, Retreveo published these usage stats about social media usage and “addiction”.Twitter and FaceBook:48% of people check/update FaceBook and/or Twitter afte...
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