Social Media Optimization & Search Engine Optimization
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Social Media Optimization &  Search Engine Optimization
Social Media Optimization & Search Engine Optimization
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Social Media Measurement – Would You Still Do It If There Was No ROI? - Business 2 Community

Social Media Measurement – Would You Still Do It If There Was No ROI? - Business 2 Community | Social Media Optimization &  Search Engine Optimization | Scoop.it
Social Media Measurement – Would You Still Do It If There Was No ROI?Business 2 CommunityThe problem with my suggested approach is that it only calculates ROI for the marketing touches that can be assigned to a contact.
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How SEO and Social Media Add Up to Online Marketing Success ...

How SEO and Social Media Add Up to Online Marketing Success ... | Social Media Optimization &  Search Engine Optimization | Scoop.it
Social search, as defined by Wikipedia (everyone's most trusted online source), is “a type of web search method that determines the relevance of search.
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Social Media is not Going to Save Your Business Brian Solis

Social Media is not Going to Save Your Business Brian Solis | Social Media Optimization &  Search Engine Optimization | Scoop.it
No, social media is not a fad nor is it merely a soapbox for inane, narcissistic or self congratulatory over sharing. And no, social media will not cower in the shadows of “what's next.” We've reached the end of the ...
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Is Your Company Smart Enough for Social Media? - Huffington Post (blog)

Is Your Company Smart Enough for Social Media? - Huffington Post (blog) | Social Media Optimization &  Search Engine Optimization | Scoop.it
Is Your Company Smart Enough for Social Media?Huffington Post (blog)Because I teach Social Media for the UCLA Extension and consult with top brands around the world.
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Top 10 features missing from Google+ - ZDNet Australia

Top 10 features missing from Google+ - ZDNet Australia | Social Media Optimization &  Search Engine Optimization | Scoop.it
Sydney Morning HeraldTop 10 features missing from Google+ZDNet Australiacommentary There's a lot to like about Google+ and it has the potential to make a major impact on the future of the internet.
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17 Excellent Social Media Marketing Infographics | DreamGrow Social Media

17 Excellent Social Media Marketing Infographics | DreamGrow Social Media | Social Media Optimization &  Search Engine Optimization | Scoop.it
Want a motivation boost. These 17 infographics give you a quick overview of what's it all about. Linked to original source whenever possible.
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Why Storytelling is Key to Social Media Marketing | oneforty

Why Storytelling is Key to Social Media Marketing | oneforty | Social Media Optimization &  Search Engine Optimization | Scoop.it
Storytelling is an essential part of social media marketing. These are our tips for creating a great content and story telling strategy.
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Why Using Social Media to Meet the Status Quo Isn't Enough ...

Why Using Social Media to Meet the Status Quo Isn't Enough ... | Social Media Optimization &  Search Engine Optimization | Scoop.it
Using social media can be as simple or as in-depth as you wish to make it. For some, simply hopping on Twitter and tossing out a few wild tweets or signing in to Facebook and posting incessant emotes makes up their ...
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Why Social Video Marketing May Eclipse Video SEO

Why Social Video Marketing May Eclipse Video SEO | Social Media Optimization &  Search Engine Optimization | Scoop.it
An in-depth interview with ReelSEO publisher, Mark Robertson, on how social video marketing is becoming increasingly important, and how it impacts video SEO. (Why Social Video Marketing May Eclipse Video SEO: What drives the most traffic?
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Experiments on Google+ and Twitter Influencing Search Rankings

Experiments on Google+ and Twitter Influencing Search Rankings | Social Media Optimization &  Search Engine Optimization | Scoop.it
Do tweets still effect rankings? How about Google+? The mystery began on July 3rd when Google Realtime Search went dark. The next day we learned the underlying cause to be Google loosing access to its special Twitter...
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The First Step In Creating A Social Media Content Strategy

The First Step In Creating A Social Media Content Strategy | Social Media Optimization &  Search Engine Optimization | Scoop.it
A question that new users of social media often ask is, I hear that content is king, but what kind of content should I be producing?
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How To Make YouTube Part Of Your Social Media Marketing | Fast Company

How To Make YouTube Part Of Your Social Media Marketing | Fast Company | Social Media Optimization &  Search Engine Optimization | Scoop.it
Julie PerrySmall businesses often don't appreciate all the benefits of online video--and especially YouTube--to their social media marketing. Here are some expert tips on how to use YouTube to your advantage.
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How important is social media for internet marketing agencies ...

How important is social media for internet marketing agencies ... | Social Media Optimization &  Search Engine Optimization | Scoop.it
Then there is social media which as a form of marketing is relatively new and because of how important it is it has caused internet marketing agencies to have to adapt a great deal. Social media arrived very quickly and ...
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What Google +1 Means for Effective SEO and the Future of the Internet

What Google +1 Means for Effective SEO and the Future of the Internet | Social Media Optimization &  Search Engine Optimization | Scoop.it
What Google +1 Means for Effective SEO and the Future of the Internet: “Relevance is about relationships.” That ...
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Why Twitter inherently reports news before traditional media - ZDNet (blog)

Why Twitter inherently reports news before traditional media - ZDNet (blog) | Social Media Optimization &  Search Engine Optimization | Scoop.it
Why Twitter inherently reports news before traditional mediaZDNet (blog)From the notable citizen reporting during the student uprising in Iran, to the revolutions in North Africa, Egypt – many news stories will inherently be reported on the social...
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Five Lies About Social Media Marketing

Five Lies About Social Media Marketing | Social Media Optimization &  Search Engine Optimization | Scoop.it
Social-media makes even the best marketers forget everything they already know about marketing....
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To Spread Your Brand On Facebook, Don't Target Your Fans--Target Their Friends | Fast Company

To Spread Your Brand On Facebook, Don't Target Your Fans--Target Their Friends | Fast Company | Social Media Optimization &  Search Engine Optimization | Scoop.it
Forget Facebook fans; brands need to target the friends of fans. That's the takeaway of Social Essentials, a new service provided by ComScore, with help from Facebook.
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Mozilla Challenges Google: Open Source Chrome Isn't Good Enough - ConceivablyTech

Mozilla Challenges Google: Open Source Chrome Isn't Good Enough - ConceivablyTech | Social Media Optimization &  Search Engine Optimization | Scoop.it
Mozilla Challenges Google: Open Source Chrome Isn't Good EnoughConceivablyTech... it is obvious that Mozilla is now morphing into Mozilla 2.0 to defend (and liberate) a new Internet from the threat of corporate interests.
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Google Plus, The New Kid on the Social Media Block - Technorati

Google Plus, The New Kid on the Social Media Block - Technorati | Social Media Optimization &  Search Engine Optimization | Scoop.it
The HinduGoogle Plus, The New Kid on the Social Media BlockTechnoratiIt was initially opened to selected known people in the tech field but the ability to send out a few invites, perhaps as a social media marketing service strategy, made the...
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Importance of facebook 'Like' for marketers | Marketinomics

Importance of facebook 'Like' for marketers | Marketinomics | Social Media Optimization &  Search Engine Optimization | Scoop.it
Marketers leave no stones unturned to find what we 'like' and what we don't! Here is what Sidharth Udani, a budding marketer (from Nirma University) has to say about it.
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Ebook vending machines now showing up in Japan

Ebook vending machines now showing up in Japan | Social Media Optimization &  Search Engine Optimization | Scoop.it
A new ebook vending machine was on display at the Tokyo Ebook Fair last week.
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Move Over SEO, It's Time For Social Search | Social Media Today

Move Over SEO, It's Time For Social Search | Social Media Today | Social Media Optimization &  Search Engine Optimization | Scoop.it
Quick bit of info. What is SEO? Search engine optimisation, where website owners hope to influence search results in their favour. What is Personalised search?
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Facebook confirms Skype-powered video chat, launching today | VentureBeat

Facebook confirms Skype-powered video chat, launching today | VentureBeat | Social Media Optimization &  Search Engine Optimization | Scoop.it
Not surprisingly, Facebook confirmed the addition of Skype-powered video chat today as part of its "awesome announcement." The feature, which is launching today, will allow any Facebook member to video chat with their friends with the click of a...
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Infographic: Social Media – Bridging the Gap

Infographic: Social Media – Bridging the Gap | Social Media Optimization &  Search Engine Optimization | Scoop.it
Too many businesses reach out with frustration that they've not adopted social media and fear that it's too late.
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Top 5 Metrics for Auditing Your Social Media Marketing ROI

Top 5 Metrics for Auditing Your Social Media Marketing ROI | Social Media Optimization &  Search Engine Optimization | Scoop.it
Revenue is the ultimate indicator of social media marketing success, but depending on your sales cycle, it can be many months before you have closed customers from a social media campaign. Because of this delay it is ...
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