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Social Media Optimization &  Search Engine Optimization
Social Media Optimization & Search Engine Optimization
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Social Media Discovery: 5 Hurdles to Information Consumption

Social Media Discovery: 5 Hurdles to Information Consumption | Social Media Optimization &  Search Engine Optimization | Scoop.it

This excellent article was written by Romain Goday for Darwin Ecosystems. 

 

After presenting some facts showing the immense and burgeoning amount of data available on the web, Romain goes into a little detail on the types of tools that use the Social Graph to filter content:

 

Social Networks Search Engines Discovery Engines

 

He then details 5 limitations to Social Media Discovery, opeing this section of the article:

 

**It is increasingly easier to publish information and increasingly difficult to consume it.

 

What most caught my attention:

 

**Excessive attention to what is being said within the user’s circle of trust limits the scope of the information consumption.

 

**The user’s perspective is not challenged, instead it is reinforced

 

**Users generally follow people that they respect at a personal level.

 

**It is understandable that they don’t have the desire to follow people that they dislike or that have the opposite view

 

**Lists, Circles and Subscriptions aren’t reducing the noise

 

**Following more people still equals a broader information scope and even more noise.

 

I agree wholeheartedly that it is our inclination to seek validation.  We must choose our sources and our curators very carefully to avoid seeing only what we are hoping to find.  But choose, we must!  The volume is just too great for anyone to do otherwise for a sustainable period of time.

 

If you're not careful you can escape the Google filter bubble to one of your own making. To avoid this, you may have to follow people who's views you may not agree with but at least you'll get the broader picture.

 

Curated by Jan Gordon covering "Content Curation, Social Media and Beyond"

 

Read the full article here: [http://bit.ly/yKZdG6]


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Karen Dietz's comment, January 11, 2012 10:49 AM
Excellent article and review Jan!
janlgordon's comment, January 11, 2012 6:04 PM
@Karen Dietz
Thanks Karen, loved our conversation on Google+:-)
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Entrepreneurship is Our Revolution

Entrepreneurship is Our Revolution | Social Media Optimization &  Search Engine Optimization | Scoop.it

This inspirational post was written by Steve Blank,  who teaches entrepreneurship to both undergraduate and graduate students at U.C. Berkeley, Stanford University and the Columbia University/Berkeley Joint Executive MBA program. author of the incredible book "Four Steps to the Epiphany" and so much more.

 

I wanted to share an article before Thanksgiving that really spoke to me and the hearts of many. I have been looking for days and felt when the right one came along, I would know it. This is that piece. No disrespect to the author, I moved things around and broke up paragraphs into smaller bites. They were so inspiring they almost jumped off the page.

 

Happy Thanksgiving to all of you. So grateful to have this platform and a wonderful community of fellow travelers on this path to share the journey.

 

Intro:

 

"This Thanksgiving season, it might seem there’s less to be thankful for. One out of eleven of Americans is out of work. Many pundits say the American dream is dead and see further decline of the West, particularly the US."

 

"When it's darkest men see the stars.”

-Ralph Waldo Emerson

 

My prediction:

 

"this decade may well be our country’s finest hour

 

the beginning of an economic revolution as important as the scientific revolution in the 16th century and the industrial revolution in the 18th century.

 

**This entrepreneurial revolution will permanently reshape business as we know it

 

**More importantly, change the quality of life for all who come after us."

 

**It’s possible we’ll look back to this decade as the beginning of our own revolution.

 

**It may even be the dawn of a new era for a new American economy built on entrepreneurship and innovation.

 

****Our children will look back on and marvel that when it was the darkest, we saw the stars.

 

Curated by Jan Gordon covering "Entrepreneurs and Beyond"

 

Read full article here: [http://www.cnbc.com/id/45307694]


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Ross Dawson: "2012 Will Be a Year for Social & Technological Transformation"

Ross Dawson:  "2012 Will Be a Year for Social & Technological Transformation" | Social Media Optimization &  Search Engine Optimization | Scoop.it

Futurist Ross Dawson talks about the changes set to take place in 2012 and how to best prepare for social and technological transformations.

 

Selected by Jan Gordon covering "Exploring Change Throught Ongoing Conversations"

 

See interview here: [http://yhoo.it/upUYw5]


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Rescooped by Anise Smith from Curation, Social Business and Beyond
Scoop.it!

Entrepreneurship is Our Revolution

This inspirational post was written by Steve Blank,  who teaches entrepreneurship to both undergraduate and graduate students at U.C. Berkeley, Stanford University and the Columbia University/Berkeley Joint Executive MBA program. author of the incredible book "Four Steps to the Epiphany" and so much more.

 

I wanted to share an article before Thanksgiving that really spoke to me and the hearts of many. I have been looking for days and felt when the right one came along, I would know it. This is that piece. No disrespect to the author, I moved things around and broke up paragraphs into smaller bites. They were so inspiring they almost jumped off the page.

 

Happy Thanksgiving to all of you. So grateful to have this platform and a wonderful community of fellow travelers on this path to share the journey.

 

Intro:

 

"This Thanksgiving season, it might seem there’s less to be thankful for. One out of eleven of Americans is out of work. Many pundits say the American dream is dead and see further decline of the West, particularly the US."

 

"When it's darkest men see the stars.”

-Ralph Waldo Emerson

 

My prediction:

 

"this decade may well be our country’s finest hour


the beginning of an economic revolution as important as the scientific revolution in the 16th century and the industrial revolution in the 18th century.

 

**This entrepreneurial revolution will permanently reshape business as we know it

 

**More importantly, change the quality of life for all who come after us."

 

**It’s possible we’ll look back to this decade as the beginning of our own revolution.

 

**It may even be the dawn of a new era for a new American economy built on entrepreneurship and innovation.

 

****Our children will look back on and marvel that when it was the darkest, we saw the stars.


Curated by Jan Gordon covering "Entrepreneurs and Beyond"

 

Read full article here: [http://www.cnbc.com/id/45307694]


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