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Social media news
News from social media: how to apply it in business, best cases, new technology, new applications, tips & tricks, community management...
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Fowndr Offers Private Social Network for Start-Ups

Fowndr Offers Private Social Network for Start-Ups | Social media news | Scoop.it
Fowndr, a new social network opening in the coming weeks, hopes to offer a place for like-minded entrepreneurs and start-ups to share ideas, files and learning.
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LinkedIn's Answer to Facebook's Open Graph

LinkedIn's Answer to Facebook's Open Graph | Social media news | Scoop.it
Professional social network LinkedIn has opened up access to a new developer platform today that should bring LinkedIn content, buttons, Twitter-esque "profile summaries" and more to websites throughout the Web.
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Metrics advice: Think KPIs not ROI

Metrics advice: Think KPIs not ROI | Social media news | Scoop.it
One of the most packed sessions at this last's Web 2.0 Expo in San Francisco was "Measuring the Future: New Metrics for New Media," a solo talk given by Margaret Francis, Vice President of Product at Lithium, one of our top 10 social media monitoring vendors.
"Social media is an effective way to create awareness of and interest in products and services," she told the 400 onlookers. So, how do you do that?
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Social media marketers focus on loyalty over sales, survey shows

Social media marketers focus on loyalty over sales, survey shows | Social media news | Scoop.it
Brands place value on insights and loyalty, not spending. How much is a brand fan worth? It’s a question some social media marketers have been asking for a while, but research suggests many are moving on from the search for a hard number.
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[SURVEY] Most business-to-business marketers use social media

[SURVEY] Most business-to-business marketers use social media | Social media news | Scoop.it
Find information on B2B Marketing strategies and tactics. BtoB Magazine offers information on email marketing solutions, search engine marketing strategy as well as valuable business to business directories and B2B lead generation articles.
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Foursquare Makes Discovering Brands Easier

Foursquare Makes Discovering Brands Easier | Social media news | Scoop.it
In an effort to make it easier for users to find brands to follow, Foursquare has launched a new web page to showcase top brands.
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Twitter to offer brands Facebook-style pages

Twitter to offer brands Facebook-style pages | Social media news | Scoop.it
Twitter to offer brands Facebook-style pages marketing news. Read Twitter to offer brands Facebook-style pages and other marketing news online.
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How Brands Can Access an Instant Audience with Instagram

How Brands Can Access an Instant Audience with Instagram | Social media news | Scoop.it
If you own an iPhone or take a general interest in mobile applications, it can probably be assumed that you have heard and may likely use Instagram, a simple mobile application that allows users to snap a photo (or choose from an existing one within their albums), apply one of 11 different filters and quickly share across the social space.
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Twitter: Aha! So There Aren't As Many Users After All

Twitter: Aha! So There Aren't As Many Users After All | Social media news | Scoop.it
Techies have long debated whether the number of people using Twitter is bloated thanks to spammers. But now we...
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Seven tips for a killer Facebook landing page

Seven tips for a killer Facebook landing page | Social media news | Scoop.it
A great Facebook landing page should turn visitors into subscribers, engage people, and encourage them to explore your products and services further. 
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[CASE] Expedia Launches Sweepstakes on Facebook

[CASE] Expedia Launches Sweepstakes on Facebook | Social media news | Scoop.it
Expedia has created a sweepstakes game on Facebook that offers more than $1 million in prizes, including five trips that cost more than $100,000.
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Why social media marketers should abandon the royal "we"

Why social media marketers should abandon the royal "we" | Social media news | Scoop.it
Lets banish two phrases from the branded community vocabulary. "Tell us what you think" "We want to hear from you" (or any mixture of the two). Both phrases are usually tagged on to a piece of content that the organization...
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KLM Fly2Miami: It Started With A Tweet? -

KLM Fly2Miami: It Started With A Tweet? - | Social media news | Scoop.it
KLM Royal Dutch Airlines is showing their great social DNA again. The airline has invested in a massive social media team and proves that smart social marketing is all about listening, dialogues and social interactions.
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YouTube is planning a shift from user-generated content to multiple TV-style channels

YouTube is planning a shift from user-generated content to multiple TV-style channels | Social media news | Scoop.it
Google is planning to increase its investment in original content for its video platform YouTube, according to widespread reports.
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Twitter Tweets Some Big Q1 Stats; 155 Million Tweets A Day Now

Twitter Tweets Some Big Q1 Stats; 155 Million Tweets A Day Now | Social media news | Scoop.it
Since the first quarter just ended, Twitter's PR team decided to tweet updates stats regarding the state of Twitter today. Of them, the biggest is that Twitter saw a 41 percent increase in tweets per day (and a 38 percent increase in the U.
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How to deal with your brand's online critics

How to deal with your brand's online critics | Social media news | Scoop.it
Everyone person knows how to broadcast a message online, and in this day and age, many know (or are learning) how to start a conversation, but do you know how to handle oppositional responses?...
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StumbleUpon: 800 million monthly stumbles can’t be wrong

StumbleUpon: 800 million monthly stumbles can’t be wrong | Social media news | Scoop.it
Those who are dedicated users of StumbleUpon won't be at all surprised by what I found via an interview on Friday. For those of you who haven't used the service, or perhaps you have ...
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Facebook For iPhone Gets Event Check-Ins, Maps, And Unfriending

Facebook For iPhone Gets Event Check-Ins, Maps, And Unfriending | Social media news | Scoop.it
A couple weeks ago, after All Facebook spotted the ability to check-in to Facebook events, the social network confirmed to us that the feature would be launching shortly on the iPhone and their mobile-based touch site. Today, here it is.

Version 3.4 of Facebook's iPhone app actually has a few other nice updates as well. These include the ability to view your friends on a map from the Places area (and it uses Google Maps, not Bing Maps), an
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Mobile - Android Widens Smartphone Lead, Apple Up on Verizon iPhone

Mobile - Android Widens Smartphone Lead, Apple Up on Verizon iPhone | Social media news | Scoop.it
Mobile - Google Android strengthened its lead in the US smartphone market as of February 2011, accounting for 33% of smartphone subscribers, up 7.0 percentage points from the previous three-month period, according ...
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McDonald's Tests Geotargeted Twitter Ads | ClickZ

McDonald's Tests Geotargeted Twitter Ads | ClickZ | Social media news | Scoop.it
McDonald's Canada today announced that it's one of the first geotargeting testers for Twitter's Promoted Accounts.
Outside of creating general brand awareness, the platform helps companies build their followers audience by displaying the advertiser at the top of the "Who to follow" column, which includes three other non-sponsor Twitter accounts.
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Obama Opens 2012 Campaign on Facebook - Techland - TIME.com

Obama Opens 2012 Campaign on Facebook   - Techland - TIME.com | Social media news | Scoop.it
Just in case you thought Presidential campaigns weren't nearly long enough, Barack Obama has done the thoughtful and chosen today to launch his bid for re-election on Facebook.
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Third-party specialists help advertisers make the most of Facebook

Third-party specialists help advertisers make the most of Facebook | Social media news | Scoop.it
More than a dozen advertising agencies have sprouted up that aim to offer an easier way to buy ads on Facebook, whose cumbersome ad-buying systems have turned off several marketers.
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Creepy app warns of an end to privacy | thinq_

Creepy app warns of an end to privacy | thinq_ | Social media news | Scoop.it
Creepy, a package described as a 'geolocation information aggregator,' is turning heads in privacy circles, but should people be worried? We chat to its creator, Yiannis Kakavas, to find out what's going on.
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In Salesforce.com’s Deal for Radian6

In Salesforce.com’s Deal for Radian6 | Social media news | Scoop.it
The $326 million cash-and-stock acquisition of the social media monitoring company is Salesforce.com's largest to date.
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