Social media news
7.9K views | +0 today
Follow
Social media news
News from social media: how to apply it in business, best cases, new technology, new applications, tips & tricks, community management...
Curated by zackrizmanic
Your new post is loading...
Your new post is loading...
Scooped by zackrizmanic
Scoop.it!

8 apps to boost your Twitter strategy

8 apps to boost your Twitter strategy | Social media news | Scoop.it
Use Twitter like never before with these tools that analyze, organize and track tweets.
more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

Top 10 luxury branded social media marketers

Top 10 luxury branded social media marketers | Social media news | Scoop.it

Almost every luxury brand has a Facebook page or Twitter account, but at this point it takes a little more than just showcasing campaigns or breaking the latest collection to get consumer attention.

more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

A Twitter Client for Budget Shoppers

A Twitter Client for Budget Shoppers | Social media news | Scoop.it

Quick Pitch: A shopping discovery engine built on the Twitter platform

Genius Idea: Although many retailers, brands and consumers share information about discounts and other offers on Twitter, it’s not easy for shoppers to browse these deals in aggregate.

more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

Traffic plunges for Google+ as 60% of users log off

Traffic plunges for Google+ as 60% of users log off | Social media news | Scoop.it
Given Google's typical strength when it comes to launching new products, the fact that the web behemoth's social media arm is struggling to find stable footing comes as a surprise.
more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

Social Marketers Need to Look Beyond Facebook Page, Says Network Insights CMO

Social Marketers Need to Look Beyond Facebook Page, Says Network Insights CMO | Social media news | Scoop.it
Social media marketing is new, changing constantly, and for many, confusing as hell. Fortunately the nascent industry has no shortage of social gurus, ninjas, and wizards hawking their version of best practices to the masses.
more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

Study Shows Correlation Between Social Buzz and TV Ratings

Study Shows Correlation Between Social Buzz and TV Ratings | Social media news | Scoop.it
A major undercurrent of the 2011 Fall TV season is the increasing role that social and digital media have on how consumers consume, discover and discuss TV shows.
more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

Twitter ad dollars to triple this year

Twitter ad dollars to triple this year | Social media news | Scoop.it
Twitter will earn $139.5m in global ad revenues this year, up 210% from the $45m in 2010, according to a new forecast from eMarketer.
more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

How Email Marketers Can Start Preparing for Google+ Now

How Email Marketers Can Start Preparing for Google+ Now | Social media news | Scoop.it

As an email marketer (or any marketer), you can’t seem to go anywhere without hearing about Google+. From how fast it has grown (25 million+) to what it is (a new way to share) and what it isn’t (a Facebook killer). Google+ is everywhere.

more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

Yahoo to introduce social targeting across its display network | News | New Media Age

Yahoo to introduce social targeting across its display network | News | New Media Age | Social media news | Scoop.it
The internet firm is following an increasing trend to target display advertising based on social connections, set first by Facebook and most recently Google
more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

Will Social Media Be the New Nielsen for TV Ad Buyers?

Will Social Media Be the New Nielsen for TV Ad Buyers? | Social media news | Scoop.it

Data on Most Engaging Shows -- and Who They Engage -- Help to Direct Marketer Dollars.

Match the entire universe of tweeting TV viewers against all the folks that follow brands on Twitter. What do you find? That 15% of followers of erectile-dysfunction-medication brand Cialis also follow "Dancing with the Stars," a larger share than any other brand. As for "American Idol," it isn't big-budget sponsors Ford, Coca-Cola or AT&T that share the most overlap with the show on Twitter, it's Disney, Blackberry and Verizon.

more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

Tweet Science

Tweet Science | Social media news | Scoop.it
Twitter is building a machine to convert 140 characters on Barack Obama, Ashton Kutcher, narcissism, the struggle for human freedom, and Starbucks into cash—and quick, before its moment passes.
more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

Tout is like a Twitter for video instead of words

Tout is like a Twitter for video instead of words | Social media news | Scoop.it

You might not have heard of Tout, but some big people have. People like Shaquille O'Neal, the 7-foot-1 former NBA star, and Li Ka-shing, one of Asia's richest men.

They're both backing the San Francisco stealth startup, which spun out this spring from venerable research lab SRI. It makes a sort of "video Twitter" that major TV networks and more than 150,000 regular folks are using to create 15-second mobile videos, then share them on Facebook and other social networks.

more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

Instagram CEO Talks Advertising and Growth | Adweek

Instagram CEO Talks Advertising and Growth | Adweek | Social media news | Scoop.it
Smartphone photo-sharing application Instagram has been an impressive success story, reaching more than 10 million registered users in less than a year (with a little help from Justin Bieber).
more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

Facebook the fastest social network, second in uptime

Facebook the fastest social network, second in uptime | Social media news | Scoop.it
In Q3 2011, Facebook was the fastest social network (0.73 second average response time) and second in terms of availability (99.96 percent uptime).
more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

Rivals challenge Facebook on social games

Rivals challenge Facebook on social games | Social media news | Scoop.it
Facebook rivals target growth overseas as they push for a greater share of the revenue in the social-games industry.
more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

[CASE] Ted Baker launches 'rutting season' Facebook campaign

[CASE] Ted Baker launches 'rutting season' Facebook campaign | Social media news | Scoop.it
Ted Baker launches 'rutting season' Facebook campaign marketing news. Read Ted Baker launches 'rutting season' Facebook campaign and other marketing news online.
more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

Why Social Media Customer Service Is A Failure

Why Social Media Customer Service Is A Failure | Social media news | Scoop.it
Certainly not a statement you would expect to hear from the person formerly known as @ComcastCares, but I think it is an important perspective to consider if we are to build stronger relationships with customers.
more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

Facebook taps Microsoft Bing for Page content translation

Facebook taps Microsoft Bing for Page content translation | Social media news | Scoop.it
Facebook has started rolling out a new feature that could overcome the language barrier many users experience on the social network.
more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

Marketers Spending Big On 'Social Ads' That Drive Traffic to Facebook | Digital - Advertising Age

Marketers Spending Big On 'Social Ads' That Drive Traffic to Facebook | Digital - Advertising Age | Social media news | Scoop.it
Consumer-goods companies accounted for nearly half of socially enabled ad impressions in July, but only 4.5% of internet display ad impressions, Comscore found.
more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

Facebook Execs Pitch Effectiveness Of Social Advertising

Facebook Execs Pitch Effectiveness Of Social Advertising | Social media news | Scoop.it
Two of Facebook's top ad executives made the case for brands to expand their marketing activities on the social network beyond building up "likes" during a Tuesday industry presentation in New York.
more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

Is “stickiness” a thing of the past?

For years, companies have chased and measured “stickiness” – the amount of time spent on a website – as the holy grail of brand engagement. But what if stickiness doesn’t matter anymore? What if the amount of time users spend with a brand is shrinking? Does that mean the brand is faltering? Not necessarily.
more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

Web Sites - From Action to Engagement: The Call to Action Comes of Age :

Web Sites - From Action to Engagement: The Call to Action Comes of Age : | Social media news | Scoop.it
Web Sites - Today, call to action buttons provide valuable insight into your prospects' minds. Learn how calls to action can be a lead-generation tool that engages and converts website visitors—and four key ...
more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

Myspace plays up music as it woos advertisers

Myspace plays up music as it woos advertisers | Social media news | Scoop.it

Myspace's rejuvenation will hinge on streamlining and simplifying the site and promoting its key asset: an extensive trove of music and videos from major-label and independent artists, its CEO says

more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

Why Facebook Is Becoming the Media World's Black Hole |

Why Facebook Is Becoming the Media World's Black Hole | | Social media news | Scoop.it
As Facebook introduces "frictionless" media sharing, epic Timelines for every user and continuing "engagement" land-grabs beyond, Mark Zuckerberg's dorm-room project is becoming, quite simply, the media world's black hole, and effectively devaluing the rest of the non-Facebook web in the process.
more...
No comment yet.
Scooped by zackrizmanic
Scoop.it!

Facebook Deals May Be Gone, But That’s Not a Reflection of the Broader Industry

Facebook Deals May Be Gone, But That’s Not a Reflection of the Broader Industry | Social media news | Scoop.it
Facebook Deals' official last day was Sunday, but sources say the company's withdrawal is not a bad omen for the industry.
more...
No comment yet.