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Check here for recent Social Media News and Resources. Social Media Marketing Specialist on Twitter @ https://twitter.com/indieblip & Instagram @ https://instagram.com/valleysocialmedia/
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Scott McElreath

Social Media Marketing Specialist
Twitter | https://twitter.com/indieblip
Instagram | https://instagram.com/valleysocialmedia/
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3 Ways to Use Lead Ads Form Effectively

3 Ways to Use Lead Ads Form Effectively | Social Media News | Scoop.it
When people click on Facebook lead ads, they see a pre-filled form. Learn 3 ways to use Lead Ads form, and see how other businesses have used it successfully.
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keytom's comment, March 23, 12:09 AM
Good.....
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5 Fundamental Principles to Create Stunning Facebook Ads

5 Fundamental Principles to Create Stunning Facebook Ads | Social Media News | Scoop.it
Did you know that red is so attention-grabbing because of the implications it had to our hunter-gather ancestors?
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YouTube takes on Facebook Live with real-time video sharing app Uptime

YouTube takes on Facebook Live with real-time video sharing app Uptime | Social Media News | Scoop.it
Uptime lets users meet friends, share and watch YouTube videos as well as add stickers, emojis and comments in real time
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How to Use Facebook to Market Your Products

How to Use Facebook to Market Your Products | Social Media News | Scoop.it
Social Media Marketing Podcast 240. In this episode Steve Chou explores how to sell physical products that often have low margins using Facebook ads.
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Aaron's curator insight, March 11, 10:04 PM
Check it out !
Elsa_Rohrer's curator insight, March 12, 5:16 AM
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10 Ways You're Not Using Facebook Custom Audiences

10 Ways You're Not Using Facebook Custom Audiences | Social Media News | Scoop.it
Facebook Twitter Google+ Pinterest LinkedInDo you use Facebook Custom Audiences? If yes, then how many types do you use? One of the biggest mistakes Facebook marketers make is not using the many types of Facebook audiences to zero in on their targeting. Many Facebook marketers sync their entire email list to Facebook, then never create Read more
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23 Creative Ways Marketers Can Use Instagram

23 Creative Ways Marketers Can Use Instagram | Social Media News | Scoop.it
The year is 2010. A new visual media application called Instagram (a name aptly combining “instant camera” and “telegram”) takes the App Store by storm with its focus on mobile photography, b…
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Diamaris Rios's curator insight, March 13, 8:28 PM
I chose this article because marketing and social media are one of my favorite things. They go hand in hand. In this day and age, most marketing occurs on social media/online. It is safe to say ads in the yellow pages are dead. This article had a lot of really good points such as establishing a visual brand identity.I like to think of them as themes. Nike is known to have a lot of video content on their instagram. Once you establish your "identity", it is important to stay consistant. Another point I found true was when they mentioned discounts/promotions/giveaways. This is of course going to bring in people and numbers will rise when it is known that at any given time you could possibly win somethings. This is one of the smartest strategies along with influencers promoting the brand. A lot of people dont understand how people are instagram famous but they are very influential to the marketing aspect. Essentially, these people are famous for their content/being active with their followers/etc. This is very similar to endorsements. For example, musician Adam Levine is currently (one of) the faces for the skin care brand proactive. When consumers are shown that big time celebs use these products and "it works for them" they are more likely to go out and buy whatever product is being sold. Same goes for social media influencer endorcements. To add, these influencers are also given a "promo code". This code is given specifically to the influencer to share with their audience and gives them usually a discount of 10-20%. I could go on and on about influencer marketing but there is one more point I would like to touch base on and that is featuring costumer content. I mainly see this in fashion/cosmetic industry posts. When brands use their consumer's content, it gives their brand a sense of closeness. It is often used for praise. Meaning, the brand would obviously not post content that spoke against the product or brand. Brands who feature costumer content are ensuring that they're products are worthy to buy. Overall, this article was very well written and I myself learned new strategies about branding. 
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8 Reasons Facebook Will Beat All Other Digital Marketing Channels This Year

8 Reasons Facebook Will Beat All Other Digital Marketing Channels This Year | Social Media News | Scoop.it
Why entrepreneurs should select Facebook as your primary digital marketing channel.
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Snapchat float price values the business at almost $24bn

Snapchat float price values the business at almost $24bn | Social Media News | Scoop.it
The parent company of social media phenomenon Snapchat has priced its shares at $17 each, valuing the firm at almost $24bn and making it the biggest US tech float since Chinese giant Alibaba in 2014.
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Facebook Giveaways: 50 Ideas, Tips and Examples

Facebook Giveaways: 50 Ideas, Tips and Examples | Social Media News | Scoop.it
Looking to gain traction on Facebook? Want to grow your audience and generate leads? A Facebook giveaway is the social media marketing strategy for you. All at once, a Facebook giveaway will generate…
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19 Facebook Marketing Predictions for 2017 From the Pros

19 Facebook Marketing Predictions for 2017 From the Pros | Social Media News | Scoop.it
Wondering what 2017 looks like for Facebook marketing? To get a grip on what the near future may look like, we tapped the knowledge of 19 social media pros.
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OptimaRank's comment, March 1, 3:31 AM
Thanks. http://www.soeblank.com
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Instagram allows multiple images, videos in one post

Instagram allows multiple images, videos in one post | Social Media News | Scoop.it

Marketing news, voices and jobs for industry professionals. Optimized for your mobile phone.
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Instagram’s carousel format can now include more posts, be used outside of ads

Instagram’s carousel format can now include more posts, be used outside of ads | Social Media News | Scoop.it
Instagram is extending its carousel format to organic posts and expanding it to include 10 photos or videos.
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Why Your Facebook Ads Aren’t Working

Why Your Facebook Ads Aren’t Working | Social Media News | Scoop.it
Over the last few years, Facebook has subtly but significantly shifted its focus toward paid ads. While it remains highly important to distribute valuable content and to seek organic reach, it’s ju…
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সুমাইয়া মাহি's curator insight, February 18, 11:00 PM

You can get high quality targeted traffic using our social media traffic. We will post your ad to 100 hyper active facebook groups. Your ad will be reached at least 3 Million hungry members who are ready to see your offer. After completing work we will send you a full report with links of each live post where your advertisement was posted. Book your slot now: http://onlinevision-bd.com/facebook-group-posting-service/

Jacques Le Bris's comment, February 19, 4:33 AM
Bref, avec Facebook le dindon de la Farce c'est vous !
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Better the Devil You Know: The Two Best (and Cheapest) Facebook Audiences

Better the Devil You Know: The Two Best (and Cheapest) Facebook Audiences | Social Media News | Scoop.it
Opinion: For new businesses with restricted budgets, it’s better to start by going after the people that you already know are interested, rather than trying to get in front of strangers and seducing them.
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How to Optimize Pinterest Content for Search

How to Optimize Pinterest Content for Search | Social Media News | Scoop.it
Want to find the right keywords to rank in Pinterest search? Discover how to use Google's Keyword Planner to research keywords and boost your visibility.
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Philippa Gasson's curator insight, March 17, 8:22 AM
Optimizing Pinterest 
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8 Instagram Marketing Predictions for 2017 From the Pros

8 Instagram Marketing Predictions for 2017 From the Pros | Social Media News | Scoop.it
Wondering how marketing on Instagram will change in 2017? To get a feel for what's next, we reached out to social media pros to get their thoughts.
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professorsnaffle's comment, March 13, 11:57 PM
Nice
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Pinterest Rolls Out Pinterest Lens to all US Users, Adds New Options

Pinterest Rolls Out Pinterest Lens to all US Users, Adds New Options | Social Media News | Scoop.it
Pinterest is making their new Lens feature available to more users.
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5 Tips For Running Effective Facebook Ads Split Testing Campaigns

5 Tips For Running Effective Facebook Ads Split Testing Campaigns | Social Media News | Scoop.it
The vast majority of Facebook ads fail spectacularly, but split testing changes everything. Learn how to split test for successful campaigns.
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What You Need to Know About Lead Ads Updates

What You Need to Know About Lead Ads Updates | Social Media News | Scoop.it
Discover updates made on Facebook lead ads: see how you can use lead generation objective on Instagram as well as integrating your CRM with your advertising campaigns.
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5 Ways to Use Periscope to Connect With Customers

5 Ways to Use Periscope to Connect With Customers | Social Media News | Scoop.it
Looking for new ways to connect with your customers on social media? Discover five ways to use Periscope live video to improve customer engagement.
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Mobile Local Marketing: Reaching the Mobile Customer

Mobile Local Marketing: Reaching the Mobile Customer | Social Media News | Scoop.it
Social Media Marketing Podcast 235. In this episode Rich Brooks explores how businesses with local customers can reach their customers with mobile marketing.
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How to Refine Your Facebook Audience for Better Ad Targeting

How to Refine Your Facebook Audience for Better Ad Targeting | Social Media News | Scoop.it
Want to learn more about the people you're already reaching on Facebook? Discover how to build 3 custom audiences and analyze them with Audience Insights.
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codepensquare's comment, March 1, 12:34 AM
Interesting...!!
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50 Amazing Social Media Marketing Ideas, Strategies & Tips

50 Amazing Social Media Marketing Ideas, Strategies & Tips | Social Media News | Scoop.it
Is social media part of your marketing strategy? If it is, you know how hard it can be to keep up with all of the latest news from the different social platforms. Things changing constantly can make…
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Sean Chester's curator insight, February 24, 4:08 AM

Always bringing you ideas to try. pick 1 and implement today

Allan Forbes's curator insight, February 24, 5:59 AM

Is social media part of your marketing strategy? If it is, you know how hard it can be to keep up with all of the latest news from the different social platforms. Things changing constantly can make…

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Instagram Marketing: 20 Excellent Examples & Ideas from Top Brands

Instagram Marketing: 20 Excellent Examples & Ideas from Top Brands | Social Media News | Scoop.it
With 600 million users, Instagram’s growth is showing no signs of slowing down anytime soon. It’s become a prime place for brands to show off their personalities and promote their products to the…
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A Quick Guide To Split Testing Facebook Ads

A Quick Guide To Split Testing Facebook Ads | Social Media News | Scoop.it
We completely understand if you missed this one, and to be honest, not every brand has been allowed to take part. But split testing is out there for some Facebook business accounts, and this means th…
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Allan Forbes's curator insight, February 24, 6:07 AM

Ensuring your marketing is effective is an important factor in determining investment, split testing is an essential tool.