Social Media News and Info
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Social Media News and Info
A compilation of recent articles and facts on the use of social media - including the WHYs and HOWs, tips and tricks of best social media use for businesses and non-profit organizations.
Curated by Raylene Wall
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Facebook rolling out option for fans to receive notifications about page posts

Facebook rolling out option for fans to receive notifications about page posts | Social Media News and Info | Scoop.it

Facebook is rolling out a new feature for users to opt in to receive notifications every time a page makes a post.

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Facebook Promotions: What You Need to Know | Social Media Examiner

Facebook Promotions: What You Need to Know | Social Media Examiner | Social Media News and Info | Scoop.it
Facebook promotion guidelines: everything you need to know to run contests, promotions and sweepstakes on Facebook.
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The Interest List Imbroglio

The Interest List Imbroglio | Social Media News and Info | Scoop.it

If the interest list was the end all, be all solution, we’d have heard this quite a while back, when interest lists first made their appearance. Sadly, though…this is another of those poorly researched solutions run amok. It’s simply being shared, rather than scrutinized for actual value and merit. As with many memes and top tips, it gets shared with the intent of assisting and aiding, when – in reality, it simply isn’t helpful.

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Good Social Media Is Like a Good Burger

Good Social Media Is Like a Good Burger | Social Media News and Info | Scoop.it

 Let’s see how good social media is like a good burger:

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3 Ways to Fight Facebook's Algorithm and Customize Your Feed

3 Ways to Fight Facebook's Algorithm and Customize Your Feed | Social Media News and Info | Scoop.it
Facebook Isn't Dead. Far from it. In fact, it's picking up speed. But, it is changing what you see, from whom, and when. Here are 3 ways to customize your Facebook news feed.
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Top 10 Small Business Facebook Pages: 2012 Winners!

Top 10 Small Business Facebook Pages: 2012 Winners! | Social Media News and Info | Scoop.it
Small Business Facebook Pages: Here are the winners of Social Media Examiner’s Top 10 Small Business Facebook Pages for 2012.
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What is EdgeRank? [Illustration]

What is EdgeRank? [Illustration] | Social Media News and Info | Scoop.it
So much is made of the influence of Content Marketing on search, but the value goes far beyond a single platform. A well-designed and implemented Facebook marketing strategy based around content can yield tremendous ROI.

 

The key to solving that puzzle is understanding how content is shared and consumed on the platform. In this illustration we explore EdgeRank: what makes it work and more importantly how a marketer can harness its power to yield results.

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How To Increase Your Facebook Page Fans By 1,000%

How To Increase Your Facebook Page Fans By 1,000% | Social Media News and Info | Scoop.it
Facebook's rise as "the" social network has taken it from the college campus to the company boardroom in less than 2 years.

 

Why Would You Want To Add Facebook Fans To Your Company’s Facebook Page?

The reason is simple.

 

If you have a Facebook page and you have 1,000 people that have “liked” your page, when you update your organisations Facebook page with your latest blog article or news item, it then appears instantly in a variable percentage of those 1,000 Facebook people who have liked your page. So you have with one update provided the  opportunity to create many impressions, so spreading your content and news in real time!

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6 Must-Have Attributes of Social Media Managers

6 Must-Have Attributes of Social Media Managers | Social Media News and Info | Scoop.it

Hiring someone to handle your company's social media message is an important step to growing your business, here are some skills to look for.

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5 Design Tricks Facebook Uses To Affect Your Privacy Decisions | TechCrunch

5 Design Tricks Facebook Uses To Affect Your Privacy Decisions | TechCrunch | Social Media News and Info | Scoop.it
Do you know how many apps access your personal information on Facebook? Check your Facebook apps permissions and get ready for a surprise.
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Raylene Wall's comment, August 27, 2012 10:51 PM
To avoid unwanted access, delete unwanted apps from your personal Facebook profile.
http://offthewallsocial.com/2012/08/delete-unwanted-apps-from-personal-facebook-profile/
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4 BIG Reasons You Should Be Posting to Your Facebook Page MORE Than 1x Per Day | PostRocket Blog - Facebook Newsfeed Optimization Tool

4 BIG Reasons You Should Be Posting to Your Facebook Page MORE Than 1x Per Day | PostRocket Blog - Facebook Newsfeed Optimization Tool | Social Media News and Info | Scoop.it

I recently went to a digital marketing conference, where I listened to some industry ‘experts’ talk about Facebook marketing.  I agreed with most of the things I heard– or at the very least I didn’t disagree with most things– but there was one ‘tip’ that made my head spin.

The speakers and panelists recommended pages to post just 1 time per day.  Even worse, some suggested posting at the same exact time every day.

I was absolutely stunned.  Let me make this loud and clear– these ‘experts’ are terribly wrong.

And here are 4 big reasons why:

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12 Things to do After You've Written a New Blog Post

12 Things to do After You've Written a New Blog Post | Social Media News and Info | Scoop.it
12 things to do after your next blog post! Lots of great ideas here for maximizing your social media presence!

Via Raylene Wall
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Infographic: Marketers' Use & Perceptions of Social Media | Carousel30 Digital Agency | Alexandria | Princeton | Raleigh

Infographic: Marketers' Use & Perceptions of Social Media | Carousel30 Digital Agency | Alexandria | Princeton | Raleigh | Social Media News and Info | Scoop.it

According to Social Media Examiner’s April Industry Report, marketers continue to place a high value on the power of social media; 83% of marketers said that social media was important to their business. According to marketers, 85% experienced more business exposure, 69% saw increased traffic, and 65% said social media provided marketplace insight.

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Facebook Tests Pages Feed, Letting Fans See All Posts From Pages - AllFacebook

Facebook Tests Pages Feed, Letting Fans See All Posts From Pages - AllFacebook | Social Media News and Info | Scoop.it
Facebook pages want their fans to see all of their posts. Facebook fans want to see all of the posts from their pages. It appears that Facebook is listening to these complaints.
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Top 10 Facebook Tools For Business | Search Engine People | Toronto

Top 10 Facebook Tools For Business | Search Engine People | Toronto | Social Media News and Info | Scoop.it

To make your life easier, here are 10 of the top Facebook marketing tools on the market. From simple Facebook tools to fast track engagement with users to more complex platforms for advanced marketing needs, you're sure to find the right tool to take your Facebook experience to the next level.

 

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5 Priorities Every Social Media Program Should Have

5 Priorities Every Social Media Program Should Have | Social Media News and Info | Scoop.it

One reason that many newcomers to social media marketing lack priorities is not because of laziness or lack of desire, it is simply lack of knowledge – the understanding of what tasks actually need to have priority in their day.

Often times businesses struggle with not only understanding all the in’s and out’s of social media marketing, but more importantly where they should prioritize their time and efforts. This often results in new social media marketers over pitching what they do, or worse, giving up and abandoning their social media efforts. Let’s avoid both by listing the top five priorities your social media marketing efforts should focus on each day.

 

These are in no particular order of importance, however all of them should be given priority and attention daily.

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Decrease In Facebook Post Reach? What Happened And What To Do About It

Decrease In Facebook Post Reach? What Happened And What To Do About It | Social Media News and Info | Scoop.it
Facebook has been adjusting its EdgeRank algorithm over the last few weeks and many brands have seen a significant loss in the ‘average reach’ of their posts.
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Open Internet, Insert Foot--Avoiding Social Media Blunders

Open Internet, Insert Foot--Avoiding Social Media Blunders | Social Media News and Info | Scoop.it
Social Media can be a goldmine or a mine field, depending on your discretion. Are you thinking before you post to avoid disastrous social media blunders?
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Twitter to Dump Third-Party Image Hosts From Apps [REPORT]

Twitter to Dump Third-Party Image Hosts From Apps [REPORT] | Social Media News and Info | Scoop.it
Twitter will reportedly stop supporting third-party image hosts on its official apps.

The changes will likely roll out in the next round of updates, according to a Buzzfeed source.
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Negative Comments On Social Media Sites Builds Brands

Negative Comments On Social Media Sites Builds Brands | Social Media News and Info | Scoop.it
Many businesses are concerned with negative comments when it comes to Social Media. Little do they know that negative comments can actually HELP a business.
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12 Things You Should Be Using Your Blog For (Besides Blogging)

12 Things You Should Be Using Your Blog For (Besides Blogging) | Social Media News and Info | Scoop.it

Learn how to get more out of your business blog without actually writing more content.

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How to Look Good on Video Chat

How to Look Good on Video Chat | Social Media News and Info | Scoop.it

Tips for mall adjustments that can make anyone look years younger on camera.

5 Tips for Looking Your Best on Screen

In the photos at the top of this story, the one on the left was taken without taking into account any of the tips below. The photo on the right is the improved version.

Along with these five tips, Kavadeles also recommends doing a video test call with a close friend or family member to check both sound and video quality.

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Who subscribes to page updates without Liking? Facebook gives admins a list

Who subscribes to page updates without Liking? Facebook gives admins a list | Social Media News and Info | Scoop.it

Important information for Facebook Page administrators and Social Media Managers.  Who is subscribed to your page updates, through interest lists, but hasn't liked your page yet?  Facebook gives admins a list!!

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70% of Fans Are Being Ignored By Companies – Now what?

70% of Fans Are Being Ignored By Companies – Now what? | Social Media News and Info | Scoop.it
Brands respond only to 30% of questions posted by fans!

Companies want to make money but only a minority of brands knows how to harvest the power of social media ROI. An incredible 70% of questions from Facebook fans are ignored which completely contradicts the interactive nature and purpose of social networks. What´s even more alarming is that 25% of global companies go as far as closing their wall on Facebook to prevent fans from asking questions at all.

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15 Common Mistakes in Social Media Marketing | Jeffbullas's Blog

15 Common Mistakes in Social Media Marketing | Jeffbullas's Blog | Social Media News and Info | Scoop.it

As social media continues to integrate into our lives, business executives, freelancers and professionals from all walks have started to use social media to engage in content marketing.

 

Throughout this learning process, there will be misunderstandings for those just entering the world of social business. Here are some I have encountered along the way, which (most of us) seek to avoid.

 

As you manage your social business and content marketing presence online, bear these in mind.

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