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Rescooped by roberto toppi from Education Technology - theory & practice
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Must See - Social Media Video 2013 - This is why Education Must Change

Social Media Video 2013: Social Media Revolution 4 was written by international best selling author and keynote speaker Erik Qualman. It's part of a series o...


Via Tom D'Amico (@TDOttawa) , Timo Ilomäki
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Rescooped by roberto toppi from Social Media Bites!
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When Is It Best To Post? New Social Timing Infographic

When Is It Best To Post? New Social Timing Infographic | Social Media (network, technology, blog, community, virtual reality, etc...) | Scoop.it

Weekday or Weekend? Midday or afternoon? Argyle Social's infographic on the art of good social timimg . . .


Via David Blundell
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Chuck Bartok's comment, January 5, 2012 12:24 PM
Thanks for sharing this..very informative
Rescooped by roberto toppi from Curation, Social Business and Beyond
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The Key Role Of Quality Curation in the Future of Media

The Key Role Of Quality Curation in the Future of Media | Social Media (network, technology, blog, community, virtual reality, etc...) | Scoop.it

In his recent business trip to Australia, Edelman’s Steve Rubel discussed his thoughts on the future of the media with Yvonne Adele at Social Media Club Melbourne.

 

 

 

 

Here are some highlights from this article:

 

*** Content surplus as a bankable trend:

In an era of self-publication (for brands as well as individuals) and increased noise we’re all faced with the problem of too much content and not enough time. For media companies, scaling this information and providing value through quality curation is a great opportunity to solve this problem for the consumer.

 

Steve’s top tips for being a quality curator:

- Be knowledgeable and well read on your subject matter of choice;
- Save materials for later reading – it’s all an opportunity to be well informed and provide value to others;
- Focus on depth, not breadth. As Steve said, he knows a lot about a few things, and little about most things.

 

***People want to connect with the human element of a brand and those that work for the organisation.

 

***Journalists and media are now community managers. They have to see their role not only as a reporter/journalist/presenter – but as a brand ambassador who is able to acquire consumers and an build an audience through these channels.

 

***Steve’s top three emerging trends for media?

1) Building business models that incorporate curation;
2) Increased data mining and analytics about real-time engagement with media content;
3) The increased importance of facebook’s open graph.

 

Read full article http://j.mp/H17F45

 

Moreover, Steve Rubel also moderated a News Limited and Herald Sun panel on the future of journalism. 

If you have an hour to spare, I highly recommend checking out the full hour-long video discussion here: http://www.youtube.com/watch?v=lSRhDqeBtmg


Via Giuseppe Mauriello, janlgordon
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