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Nov 11, 2011
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Rescooped by roberto toppi from digital marketing strategy onto Social Media (network, technology, blog, community, virtual reality, etc...) |
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(Reviewed by Robin Good) Via Robin Good Delete the scoop?
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Blimey - Consumers become the marketers
Pas d'accord avec tout, mais des points intéressants (notamment sur l'évolution de Twitter)
Internet Advertising has grown from under 1 billion dollars in 1999 to over 7 billion dollars in 2011. The internet is essentially a global system of interconnected networks which reach millions of people and businesses across the world. As noted by Mulhern (2009), the networking of information transforms marketing communications into different sets of practices for connecting consumers and brands.