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Rescooped by roberto toppi from digital marketing strategy onto Social Media (network, technology, blog, community, virtual reality, etc...) |
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This March Madness-themed infographic uncovers key information on search privacy concerns, social influence, efficacy of images in search results, social sharing behavior, social preferences by social network and demographic, and more. Via Martin (Marty) Smith
Martin (Marty) Smith's curator insight,
March 29, 6:20 PM
Big Data Means UNDERSTANDING is The Game Now
Ally Greer's curator insight,
April 5, 12:11 PM
Interesting tidbits: Time spend on Facebook has decreased in the last year, while time spent on Google Plus has almost doubled, and time spent on Pinterest has increased by one thousand percent. Delete the scoop?
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gdecugis's comment,
January 17, 12:28 PM
Sounds like a plan. Let me know next time and we'll go for beer. Drinks on me!
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Nei giorni scorsi comScore ha presentato un'indagine sulla reale forza del Like nel mondo retail prendendo ad esame dei brands europei come ASOS, H&M, Redoute, Topshop e Zara. Via Francesco Russo Delete the scoop?
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This article by Athony Carranza for examiner.com details a recently released study by the internet marketing Research Company, comScore, which reveal the extent to which social media usage has skyrocketed on mobile devices in 2011.
Here's what you need to know:
**72 million Americans accessed social networking sites and blogs on mobile devices with 37 percent upsurge in access..
**“Social media is one of the most popular and fastest growing mobile activities, reaching nearly one third of all U.S. mobile users,” said Mark Donovan, comScore senior vice president for mobile.
“This behavior is even more prevalent among smartphone owners with three in five accessing social media each month,
**highlighting the importance of apps and the enhanced functionality of smartphones to social media usage on mobile devices.”
Here's what caught my attention:
**Social media and mobility have paved the way for innovation and transformed communications like no other time in history.
**Businesses and marketers will have field day continuing to aim their services through these new channels and capitalize on understanding its audience behavior.
Curated by JanLGordon covering "The Explosion of the Mobile Web & Beyond"
Via janlgordon Delete the scoop?
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How do you set up social media campaigns? Use the 3 S's: Setup, Strategize (and watch Key Performance Indicaors KPIs) and schedule. Via Martin (Marty) Smith, John van den Brink
Martin (Marty) Smith's curator insight,
March 8, 9:35 PM
Cool, helpful infograpic about how to set up your social media campaigns. Our process is 10% different. Excellent. Delete the scoop?
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Facebook, Twitter, Instagram, Pinterest – 2012′s Most Amazing Social Media Statistics [INFOGRAPHIC] Via Martin (Marty) Smith
Martin (Marty) Smith's curator insight,
December 26, 2012 11:12 PM
FIPT or Facebook, Instagram, Pinterest and Twitter have put up some amazing numbers this last year proving SMM is here to stay and here for real. Debate the ROI at your company's marketing peril. Social Media Marketing The Most Valuable ROI Delete the scoop?
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This piece was written by Dave Copeland for Readwriteweb. There have been many articles about Pinterest but if you do nothing else, read the white paper by Engauge and report they're referring to. It is absolutely the best one I've seen to date. (more details below)
The most important thing in this piece is the report, here's what you'll see:
A new Engauge white paper breaks down:
**the make-up of the average Pinterest user
**shows that the end result of less reading is more of a focus on content curation than creation.
**The timing of that trend, combined with a stunning design when Internet users are focusing more on visual than text, has allowed Pinterest to explode in popularity.
This is what caught my attention - a quote from a user:
"When I'm looking for new trends on specific topics like fashion or birthday party themes, I now search Pinterest first -- not Google." - Karah Street
Curated by Jan Gordon covering "Content Curation, Social Business and Beyond"
If you're in making Pinterest work for you, you might want to visit my other topic: Pinterest Watch.
Read full article here: [http://rww.to/yQtDNQ] Via janlgordon
Alessio Manca's comment,
March 15, 2012 1:12 PM
nice thought "People aren't really reading anymore": sounds people are becoming parasites
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Blimey - Consumers become the marketers
Pas d'accord avec tout, mais des points intéressants (notamment sur l'évolution de Twitter)
Internet Advertising has grown from under 1 billion dollars in 1999 to over 7 billion dollars in 2011. The internet is essentially a global system of interconnected networks which reach millions of people and businesses across the world. As noted by Mulhern (2009), the networking of information transforms marketing communications into different sets of practices for connecting consumers and brands.