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Two infographics provide data and tips to explain why brands must leverage visual social media in 2013 to stay relevant and grow. Today, the marketing world is still hot on the social media marketing trail, but the trail has diverged. There are different paths with cheerleaders along the way no matter which path a marketer follows. Ideally, marketers should find the path down the middle that marries all of the elements of social media marketing, but most are not there yet. Many of today’s marketers are still choosing a single path to focus on or jumping back and forth. For example, those paths include the data and metrics focus, the storytelling focus, the visual focus, and more. This article hones in on the visual focus with the help of two great infographics that visually share the data and tell the story of visual storytelling...
Via Lauren Moss, michel verstrepen
“10 Creative Secrets For Social Media Marketing” is an Infographic, so its creators hope you enjoy this one as much as you did with their previous infographic, “21 Rules For Effective Social Media Marketing“ View the complete infographic for ideas and tips on how to best leverage social media for marketing and business.
Via Lauren Moss
Boot Camp Digital prese ts this infographic on the importance of Pinterest to online sales- for example, Pinterest is the #1 referral of traffic to marthastewart.com. That and the rest of the statistics might be surprising to some. Learn more about the importance of Pinterest when it comes to marketing a business online, and take a look at this infographic on the Purchasing Power of Pinterest...
Via Lauren Moss
I am thankful to appitive for creating and recommending this slideshare of 73 slides about how to apply real life some-what common sense to your social media life. --- Top Presentation of the Day | There is nothing really new under the sun, it is said. This is so true, especially when working or playing in the “new” social media.
Via Ken Morrison
A partire dal lancio ufficiale della Timeline per tutte le fanpage su Facebook si sono susseguiti numerosi studi e case history su come per alcuni questo layout abbia comportato benefici e come, invece, per altri tali benefici non si siano visti per nulla. In realtà, forse, molto spesso a favorire i successi o gli insuccessi delle fanpage non è stato il cambio di layout, ma la scorretta gestione della pagina rispetto ai nuovi criteri imposti dalla Timeline. Si tratta molto spesso di una “forma mentis” sbagliata o non aggiornata alle nuove modalità di interazione stimolate grazie al Diario. A questo proposito ecco qualche “dritta” rivolta agli amministratori delle fanpage per gestire al meglio la propria pagina, senza perdere i fan già acquisiti e, soprattutto, sfruttando al meglio le potenzialità di Facebook. Leggi tutto: http://www.ninjamarketing.it/2012/05/24/best-practice-brand-facebook/
Via ROBERTO P. TARTAGLIA, Maniman Giri
Congratulations, you’ve made it.
You’ve worked hard and paid your dues, and finally you have a blog with healthy traffic and a large list of engaged subscribers.
You know what they need, and you’ve invested the time and energy to create a product that will meet and exceed their expectations. Now all that’s left for you to do is launch the product, and rake in the cash. I mean, at this point, what could go wrong? Well, the truth is that a lot could go wrong. Even with a great product and an engaged audience, success isn’t guaranteed. You still have to launch the thing properly. Here’s how to do it… Read more: http://bit.ly/GLVVGS
Via Martin Gysler
Posted by Michael Sebastian for PR Daily. This is what’s happening on Twitter in 2012 so far, the history and the evolution of Twitter. What caught my attention: **465 million accounts and growing on Twitter **175 million tweets a day **How do you decide who to follow? *Online search *suggested by friends - **Build your community, along with great content *suggested by Twitter *promotion
Via janlgordon
This article by Athony Carranza for examiner.com details a recently released study by the internet marketing Research Company, comScore, which reveal the extent to which social media usage has skyrocketed on mobile devices in 2011. Here's what you need to know: **72 million Americans accessed social networking sites and blogs on mobile devices with 37 percent upsurge in access.. **“Social media is one of the most popular and fastest growing mobile activities, reaching nearly one third of all U.S. mobile users,” said Mark Donovan, comScore senior vice president for mobile. “This behavior is even more prevalent among smartphone owners with three in five accessing social media each month, **highlighting the importance of apps and the enhanced functionality of smartphones to social media usage on mobile devices.” Here's what caught my attention:
**Social media and mobility have paved the way for innovation and transformed communications like no other time in history. **Businesses and marketers will have field day continuing to aim their services through these new channels and capitalize on understanding its audience behavior. Curated by JanLGordon covering "The Explosion of the Mobile Web & Beyond"
http://www.examiner.com/
Via janlgordon
Networking is a huge component of being a successful entrepreneur. When you’re working alone or you’re a small business owner, you don’t get to enjoy working with a lot of colleagues. You have to put yourself out there in order to find more people to work with and work for. You may have previously turned down networking events such as conferences, happy hours, and trade shows, but you’re missing out on valuable contacts. Maybe you’re afraid you’ll fail, but networking is a lot easier than you may think. Here are a few tips on networking successfully: Don’t Try to Go to Everything One of the best things to keep in mind when you’re networking is not to stretch yourself too thin. There’s literally an event going on everyday, and you simply don’t need to go to them all...
Via Martin Gysler
It’s that most wonderful time of the year … time to predict the future as we close out the year! I think my 2011 social media predictions were pretty solid, so I’m going to take another stab at it for 2012. Here are the five social media trends I think marketers need to be aware of in the next year as we grow and change along with technology and consumer demand. Content Marketing Content curation was so last year. In 2012 we’re going broader; we’ll be talking about a marketing discipline called “Content Marketing.” It’s actually not all that new; in fact, some social media pundits have been talking about it for years. But 2012 is the year content marketing is hits the social media trends list and the mainstream, because content marketing is now a concept that executives can finally sink their teeth into...
Via Martin Gysler
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Infographics have become more popular with the rise of social media, fuelling the need for instant results by providing content in bite-size chunks.
Via janlgordon
A constant challenge for Internet marketers targeting Facebook has been gaining engagement. Generally brands and page admins have defined engagement as things such as likes, shares, and comments, but more importantly to gain reputation with Facebook’s algorithm. This infographic created by SocialMouths and American Express OPEN illustrates ways to help make a Facebook page’s post a bit more popular through optimization of post elements such as short posts, the use of emoticons, the best times to post, and contest ideas...
Via Lauren Moss
Internet Marketing and Social Media. Training Workshop in Dubai By Meirc Program Objectives: By the end of the program, participants will be able to: Reach their buyers directly, establishing a per...
Success in social media isn’t something that happens overnight. As the old adage says, it’s a marathon, not a sprint, and organizations looking for shortcuts and (especially) advice from self-pronounced gurus are often left scratching their heads in bewilderment. This infographic takes a closer look at how five very-different brands are rocking social media. Social media technologies take on many different forms including magazines, Internet forums, weblogs, social blogs, microblogging, wikis, social networks, podcasts, photographs or pictures, video, rating and social bookmarking. This visualization defines how these types of Social Media differ according to the extent to which they focus on some of all of seven functional building blocks: identity, conversations, sharing, presence, relationships, reputation, and groups. Read on and view the infographic to learn how these 5 companies (Dell, Morton's, Unisys, KLM & ABC) are successfully utilizing social media in various ways, and details on the benefits for both their customers and business model...
Via Lauren Moss
Che voi siate una grande azienda oppure un singolo freelancer, l'utilizzo di Twitter può cambiarvi la vita (non solo quella lavorativa :-) ) e rivelarsi davvero strategico. Sfruttare al meglio le potenzialità della piattaforma di micro-blogging si rivela sempre più spesso una strategia vincente. Per questo abbiamo raccolto per voi un decalogo che racchiude le azioni e i tip più importanti che si possono intraprendere sulla piattaforma di microblogging del pennuto blu.
Via Maniman Giri
Have you been able to turn your fans and followers into active prospects? Are you interested in monetizing the social media channel? Keep reading for five tips to turn fans and followers into a revenue channel. But first… Do Fans Mean Business?
Marketers have made tremendous strides in growing their audiences on social media channels. There have been concerns over whether social media could only be successful in business-to-consumer (B2C) companies, but we’re starting to see great case studies in both business-to-business (B2B) and business-to-consumer (B2C) brands...
Read more: http://www.socialmediaexaminer.com/5-tips-for-moving-social-media-leads-into-the-sales-funnel/
Via Martin Gysler
As a specialist in social media you should be able to answer these 52 questions ... and if you are looking for a company that will take care of your social media, you should ask them... there's a lot of work ahead! [note mg] Confession time: I have a really hard time getting started. There’s just something about those awkward first steps that makes me delay projects as long as I possibly can. For example, last month I finally fixed the check engine light in my car so that I could get it inspected. It was actually pretty excited since the light had been on since October. Of 2008. I wish I was kidding. It’s not that I’m irresponsible, that I don’t value my safety or even that I didn’t know I was potentially creating a bigger problem – it’s that taking the first step and committing to something is scary. And it’s especially scary if you don’t know where to start. Because the not knowing makes you feel dumb. And no one likes to feel dumb. Read more: http://outspokenmedia.com/social-media/quesitons-hiring-a-social-media-company/
Via Martin Gysler
Presentato nel 2010, il “social network delle ispirazioni” ha vissuto in questi ultimi mesi una crescita di accessi semplicemente vertiginosa, in grado di portarlo fianco a fianco di colossi ben più noti come Google Plus, LinkedIn e Youtube in quanto a traffico generato come sito referente.
Via Maniman Giri
the amount of time constantly put into work as Social Media Manager is ridiculous...
Via Efraim Silver
Weekday or Weekend? Midday or afternoon? Argyle Social's infographic on the art of good social timimg . . .
Via David Blundell
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![Why Brands Must Embrace Visual Social Media in 2013 [infographics] | Social Media (network, technology, blog, community, virtual reality, etc...) | Scoop.it](http://img.scoop.it/04wqBzr0Q4EBepYMCOCgHTl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
![10 Creative Secrets For Social Media Marketing [Infographic] | Social Media (network, technology, blog, community, virtual reality, etc...) | Scoop.it](/resources/img/white.gif)
![The Formula Behind Facebook Engagement [infographic] | Social Media (network, technology, blog, community, virtual reality, etc...) | Scoop.it](http://img.scoop.it/P7qpTRn9vxu7qiUJcHW2ADl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
Good idea !