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Rescooped by roberto toppi from MarketingHits onto Social Media (network, technology, blog, community, virtual reality, etc...)
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Emails Reach Their Best Results In the 1st Hour #Infographic

Emails Reach Their Best Results In the 1st Hour #Infographic | Social Media (network, technology, blog, community, virtual reality, etc...) | Scoop.it
Every company, every industry, and even every department in a single company can have different results. If you want to truly want to know how to get the best

Via Brian Yanish - MarketingHits.com
Kay Singh's curator insight, December 28, 2012 9:50 AM

Every business needs email marketing to succeed today. Just like with social media, it is important to understand behaviour patterns of your audience and tailor your campaigns for optimal results.

 

We now know that emails have their best results in the first hour. This is the time-frame when your emails are likely to generate most engagement. It is thus essential to get this time right. Sending your email campaigns at the wrong time e.g. midnight will mean you cannot capitalise on this time-frame.

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Rescooped by roberto toppi from Curation, Social Business and Beyond
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The Rise and Impact of Infographics: Marketing in the Social-Media Age

The Rise and Impact of Infographics: Marketing in the Social-Media Age | Social Media (network, technology, blog, community, virtual reality, etc...) | Scoop.it
Infographics have become more popular with the rise of social media, fuelling the need for instant results by providing content in bite-size chunks.

Via janlgordon
Deb Nystrom, REVELN Consulting's curator insight, January 27, 6:05 PM

An infographic on infographics and trends on visual communication.  Very relevant to learning quickly and memorably.  ~ Deb

Mercor's curator insight, January 28, 7:38 AM

Scooped by janlgordon onto Curation, Social Business and Beyond

janlgordon's comment, January 28, 3:27 PM
Deb Nystrom, thanks for your comment
Rescooped by roberto toppi from Curation, Social Business and Beyond
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Curating Information & Making Sense of Data Is a Key Skill for the Future [Research]

Curating Information & Making Sense of Data Is a Key Skill for the Future [Research] | Social Media (network, technology, blog, community, virtual reality, etc...) | Scoop.it

Robin Good: The Institute for the Future and the University of Phoenix have teamed up to produce, this past spring, an interesting report entitled Future Work Skills 2020.

 

By looking at the set of emerging skills that this research identifies as vital for future workers, I can't avoid but recognize the very skillset needed by any professional curator or newsmaster.

 

It should only come as a limited surprise to realize that in an information economy, the most valuable skills are those that can harness that primary resource, "information", in new, and immediately useful ways.

 

And being the nature of information like water, which can adapt and flow depending on context, the task of the curator is one of seeing beyond the water,

to the unique rare fish swimming through it.

 

The curator's key talent being the one of recognizing that depending on who you are fishing for, the kind of fish you and other curators could see within the same water pool, may be very different. 

 

 

Here the skills that information-fishermen of the future will need the most:

 

1) Sense-making:

ability to determine the deeper meaning or significance of what is being expressed

 

2) Social intelligence:

ability to connect to others in a deep and direct way, to sense and stimulate reactions and desired interactions

 

3) Novel and adaptive thinking:

proficiency at thinking and coming up with solutions and responses beyond that which is rote or rule-based

 

4) Cross-cultural competency:

ability to operate in different cultural settings

 

5) Computational thinking:

ability to translate vast amounts of data into abstract concepts and to understand data-based reasoning

 

6) New media literacy:

ability to critically assess and develop content that uses new media forms, and to leverage these media for persuasive communication

 

7) Transdisciplinarity:

literacy in and ability to understand concepts across multiple disciplines

 

8) Design mindset:

ability to represent and develop tasks and work processes for desired outcomes

 

9) Cognitive load management:

ability to discriminate and filter information for importance, and to understand how to maximize cognitive functioning using a variety of tools and techniques

 

10) Virtual collaboration:

ability to work productively, drive engagement, and demonstrate presence as a member of a virtual team

 

 

Critical to understand the future ahead. 9/10

 

Curated by Robin Good

 

Executive Summary of the Report: https://docs.google.com/viewer?url=http%3A%2F%2Fapolloresearchinstitute.com%2Fsites%2Fdefault%2Ffiles%2Ffuture-work-skills-executive-summary.pdf 

 

Download a PDF copy of Future Work Skills 2020: https://docs.google.com/viewer?url=http%3A%2F%2Fapolloresearchinstitute.com%2Fsites%2Fdefault%2Ffiles%2Ffuture-skills-2020-research-report.pdf  


Via Robin Good, janlgordon
Karen du Toit's comment, December 20, 2011 8:55 AM
Thanks! Great info!
Beth Kanter's comment, December 20, 2011 7:34 PM
Thanks for sharing this from Robin's stream. These skills sets could form the basis of a self-assessment for would-be curators, although they're more conceptual - than practical/tactical. Thanks for sharing and must go rescoop it with a credit you and Robin of course
janlgordon's comment, December 20, 2011 7:56 PM
Beth Kanter
Agreed. It's also one of the articles I told you about....good info to build on:-)