Follow
Rescooped by roberto toppi from Web Marketing per Artigiani e Creativi onto Social Media (network, technology, blog, community, virtual reality, etc...)
Scoop.it!

Landing Page: Consigli e Suggerimenti Per Chi Inizia

Landing Page: Consigli e Suggerimenti Per Chi Inizia | Social Media (network, technology, blog, community, virtual reality, etc...) | Scoop.it

Cos'è una landing page e perchè è così importante averne almeno una? La risposta è semplice.

 

La landing page, o "pagina di atterraggio", è una pagina dedicata ad informare il tuo potenziale cliente di un prodotto, un servizio che offri, dandogli, senza distrarlo con altre cose, la possibilità di acquistarla o di poter ricevere maggiori informazioni a riguardo.

 

Avere una landing page è quindi indicazione che abbiamo qualcosa da vendere, da offrire o da proporre al nostro pubblico, e questo, a meno non si punti esclusivamente a rendite basate sulla pubblicità, non può che essere un buon modo di procedere per chi ha un sito web e vuole renderlo sostenibile nel tempo.

 

La landing page è quindi un'opportunità per comunicare in maniera diretta con i propri potenziali clienti interessati ad un prodotto o ad un servizio specifico.


Via Maniman Giri
No comment yet.
roberto toppi is also curating
Software, tools & website Website to follow... Tutte le vie della comunicazione Facebook Graph Search
Discover Topics roberto toppi is following
The 21st Century Digital Delights for Learners Digital Presentations in Education MarketingHits Social Media Content Curation Transformational Leadership
and 350 others
Your new post is loading...
Rescooped by roberto toppi from Web Publishing Tools
Scoop.it!

Real-Time Blogging with WordPress: The P2 Theme

Real-Time Blogging with WordPress: The P2 Theme | Social Media (network, technology, blog, community, virtual reality, etc...) | Scoop.it

Robin Good: If you are looking for a way to inject new life in your Wordpress log, stimulate commenting, posting and interaction with your fans, you may want to look into Wordpress own P2 theme, which transforms your Wordpress into a Twitter-like, real-time blogging solution that it's more easy and immediate than Twitter itself. 

 

"P2 is a theme for WordPress that transforms a mild-mannered blog into a super-blog with features like inline comments on the homepage, a posting form right on the homepage, inline editing of posts and comments, real-time updates so new posts and comments come in without reloading, and much more." (Source: http://p2theme.com/)

 

Here's Matt Mullenweg story of how the P2 Theme came to be: "Almost everyone at Automattic is a blogger, but for the first couple of years of the company we didn’t blog much internally. Everything happened over IRC, Skype, and email.

 

...There was a disconnect we couldn’t reconcile: even though our internal blogs didn’t work out most of the company was active on Twitter every day. 

 

We found a solution in Prologue... but there was still a problem, Prologue was great for status updates but terribly awkward for conversation.

 

P2 solves all this by moving the conversation inline on the homepage.

 

Conversations can be fully threaded using 2.7′s new comment features."

 

See the P2 Theme: http://theme.wordpress.com/themes/p2/ ;

 

Video introduction to the P2 Theme by Michael Pick: http://bit.ly/P2ThemeIntroVideo ;

 

More info: http://en.blog.wordpress.com/2009/03/11/p2-the-new-prologue/ ;

(Unearthed by Saverio Bruno) 


Via Robin Good
No comment yet.