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Small Business Field Guide to SoLoMo (Infographic)

Small Business Field Guide to SoLoMo (Infographic) | Social Media (network, technology, blog, community, virtual reality, etc...) | Scoop.it

Today’s sophisticated consumers are using mobile devices more than ever and they’re using them to access social media and business web/ecommerce sites. People are constantly on their smartphones and tablets looking for things to do or to buy. In order to attract and keep this audience, your brand needs an integrated approach to SoLoMo.

 

You need to get social, think local, and spend on mobile. Check out this infographic which helps show the importance of a SoLoMo approach.


Via Lauren Moss
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Pedro Barbosa's curator insight, February 2, 2013 7:01 AM


SoLoMo Trend


Pedro Barbosa | www.harvardtrends.com | www.pbarbosa.com

Mike Gingerich's curator insight, February 2, 2013 5:20 PM

Good infographic on SoLoMo and the rise of mobile!

Philippe Trebaul's curator insight, March 2, 2013 6:33 AM
Small Business Field Guide to SoLoMo (Infographic).

"Today’s sophisticated consumers are using mobile devices more than ever and they’re using them to access social media and business web/ecommerce sites. People are constantly on their smartphones and tablets looking for things to do or to buy. In order to attract and keep this audience, your brand needs an integrated approach to SoLoMo.


You need to get social, think local, and spend on mobile. Check out this infographic which helps show the importance of a SoLoMo approach".


















Small Business Field Guide to SoLoMo (Infographic) via @MYDstudio http://sco.lt/...


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Mozilla, un 2012 Mobile [Infografica]

Mozilla, un 2012 Mobile [Infografica] | Social Media (network, technology, blog, community, virtual reality, etc...) | Scoop.it
Mozilla, uno dei più popolari browser, ha diffuso oggi alcuni dati dal suo blog ufficiale relativi al 2012. E si può dire che l'anno che stato per finire è stato all'insegna del Mobile.

Via Francesco Russo
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utente medio MAC vs utente medio Android

utente medio MAC vs utente medio Android | Social Media (network, technology, blog, community, virtual reality, etc...) | Scoop.it
l'utente medio Mac è donna e nord americana; l'utente medio android è uomo e sportivo. Vediamo meglio l'utente medio dei servizi mobile.

 

Per rispondere possiamo commentare insieme due infografiche pubblicate damashable.

Ms Mac 2012:

Donna molto giovane (il 52% ha meno di 20 anni e l’80% sotto i 30) con capelli castani  medio-lunghi e con le lentigini, veste sportivo (jeans, t-shirt e scarpe da ginnastica).

Ma vediamo qualche dato più significativo, cominciamo:

il 95% ha dichiarato che ilsuo prossimo PC sarà un MAC (altissima fidelizzazione del cliente)il 25% non ha mai scaricato alcuna app da Appple Store: questo dimostra che esiste una buona fetta di mercato delle Apps da sviluppare/pubblicizzare. questo 25% cerca qualcosa che Apple Store non offre  (la domanda non incontra l’offerta) o semplicemente questo 25% va guidato verso App Store?
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Still Think Digital Advertising Is A Fad? #Infographic

Still Think Digital Advertising Is A Fad?  #Infographic | Social Media (network, technology, blog, community, virtual reality, etc...) | Scoop.it
Digital marketing isn't a fad - it's the future. And although it may be a notoriously difficult task to project the future; the most telling variable is what's happening in the present.

 

Look around you and you'll notice that the world is connected, communicating and constantly clicking.

 

There's no reason to believe that the demographic cohort that will follow Generation Y, will be any different. In fact, the next generation will be the first that cannot conceive a world that isn't defined and enabled by the Internet, mobile devices and online social networking. Still not convinced?

 

The following Infographic by ROI Media  - http://bit.ly/JOOy40 - presents an overview of the digital landscape, and the changes pointing towards the need for social media marketing in commerce.

 

Download / Embed Here: http://bit.ly/JOOOA7 ;


Via maxOz, janlgordon
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janlgordon's comment, May 1, 2012 4:17 PM
Thanks Michele, this is a great one!